brand equity, influencing behavior, and being accountable -- Facilitating the success of new brands

systems and marketing research -- Consumer markets and consumer buying behavior -- Organizational buyer

's rugged behavior by tutoring him in the ways of refined society, the resulting sparks threaten Tillie

-cultural negotiation. For those in psychology, sociology, and organizational behavior economics interested in improving

Organisational behaviour : global and Southern African perspectives / Robbins, Stephen P., 1943-

-- Social influence: changing others' behavior -- Prosocial behavior: helping others -- Aggression: its

. Understanding consumer buying behavior -- ch. 5. Understanding organizational markets and buying behavior -- ch

: Extensions of demand and supply analysis -- consumer behavior and utility maximization -- The costs of

Human behavior -- Mathematical models.

: retail and health care -- Shaping public behavior -- Keep America beautiful -- Online sexual exploitation

behavior -- Analyzing the marketplace -- Defining strategic approaches -- Developing the creative brief

Organizational behavior.