by
Morrison, Alastair M.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-t.html
Format:
Books
Publication Date
2002
Excerpt:
-- Pricing -- Controlling and Evaluating the Plan -- Marketing Management, Evaluation, and Control.
by
Cateora, Philip R.
Format:
Books
Publication Date
2002
Excerpt:
communications and international advertising -- 17. Personal selling and sales management -- 18. Pricing for
by
Jain, Subhash C., 1942-
Format:
Books
Publication Date
1999
Excerpt:
. Product Strategies. Pricing Strategies. Distribution Strategies. Promotion Strategies. Global Market
by
Cateora, Philip R.
Format:
Books
Publication Date
1996
Excerpt:
Management -- Pricing for International Markets -- Financial Requirements for Global Marketing -- Country