Search Results for Advertising campaigns.

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37.

Advertising and the mind of the consumer : what works, what doesn't, and why.

Sutherland, Max.

Format:

Books

Publication Date

2008

Excerpt:

Advertising and the mind of the consumer : what works, what doesn't, and why. Sutherland, Max.

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38.

A history of advertising

Pincas, Stepháne.

Format:

Books

Publication Date

2008

Excerpt:

Advertising campaigns -- History.

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39.

Alek : Sudanese refugee to international supermodel

Wek, Alek.

Format:

Books

Publication Date

2007

Excerpt:

model in hip advertising campaigns, she is working the runways for the world's leading designers. But

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40.

Permission marketing

Godin, Seth.

Format:

Books

Publication Date

2007 1999

Excerpt:

Advertising campaigns.

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41.

Encyclopedia of major marketing campaigns. volume 2

Riggs, Thomas, 1963-

Format:

Books

Publication Date

2007

Excerpt:

Advertising campaigns -- United States -- History -- 20th century -- Encyclopedias.

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42.

Guerrilla advertising : unconventional brand communication

Lucas, Gavin, 1975-

Format:

Books

Publication Date

2006

Excerpt:

Advertising campaigns.

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43.

Advertising campaign strategy : a guide to marketing communication plans

Parente, Donald.

Table of contents http://www.loc.gov/catdir/toc/fy0605/2005931612.html

Format:

Books

Publication Date

2006

Excerpt:

Advertising campaign strategy : a guide to marketing communication plans / Parente, Donald.

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44.

The fundamentals of creative advertising

Burtenshaw, Ken.

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EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=354463

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Electronic Resources

Publication Date

2006

Excerpt:

Advertising campaigns.

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45.

Advertising now! Online

Wiedermann, Julius.

Format:

Books

Publication Date

2006

Excerpt:

Advertising campaigns.

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46.

Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising

Jaffe, Joseph, 1970-

Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html

Format:

Books

Publication Date

2005

Excerpt:

Advertising -- Technological innovations.

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47.

Marketing to moviegoers : a handbook of strategies used by major studios and independents

Marich, Robert.

Format:

Books

Publication Date

2005

Excerpt:

plan - including creating advertising materials, buying advertising for multimedia campaigns, mounting

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48.

Epica book 18 : Europe's best advertising.

Format:

Books

Publication Date

2005

Excerpt:

Advertising campaigns -- Awards -- Europe.

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