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49. 
Cover image for Strategic market management
Strategic market management
by 
Aaker, David A.
Table of contents http://catdir.loc.gov/catdir/toc/onix02/98016155.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=903731&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/description/wiley031/98016155.html
Format: 
Books
Publication Date 
1998
Excerpt: 
Strategic market management / Aaker, David A.
Available: Copies:
50. 
Cover image for Business-to-business marketing : strategic resource management and cases
Business-to-business marketing : strategic resource management and cases
Business-to-business marketing : strategic resource management and cases
by 
Mahin, Philip William.
Format: 
Books
Publication Date 
1991
Excerpt: 
Business-to-business marketing : strategic resource management and cases / Mahin, Philip William.
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Strategic planning.
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Strategic planning -- South Africa.
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Case studies.
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Industrial management.
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