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Marketing plans that work

McDonald, Malcolm.

Table of contents http://catdir.loc.gov/catdir/toc/els031/2001043345.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012930759&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/els031/2001043345.html

Format:

Books

Publication Date

2002

Excerpt:

and markets -- The marketing audit : products -- E-commerce and Internet marketing -- The

Available: Copies:

Brands in the balance : meeting the challenges to commercial identity

Drawbaugh, Kevin.

Format:

Books

Publication Date

2001

Excerpt:

E-commerce.

Available: Copies:

Global telecommunications revolution : the business perspective

Housel, Thomas J.

Table of contents http://catdir.loc.gov/catdir/toc/mh021/00033525.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00033525.html

Format:

Books

Publication Date

2001

Excerpt:

Internet and Electronic Commerce -- Emerging Business Applications -- Capitalizing on New Realities in

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Redesigning enterprise processes for e-business

El Sawy, Omar A.

Format:

Electronic Resources

Publication Date

2001

Excerpt:

Electronic commerce.

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Successful direct marketing methods

Stone, Bob, 1918-2007.

Table of contents http://catdir.loc.gov/catdir/toc/mh021/00067572.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh042/00067572.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00067572.html
Inhaltsverzeichnis Successful direct marketing methods

Format:

Books

Publication Date

2001

Excerpt:

/teleservices -- Ch. 11. Overview of internet direct marketing -- Ch. 12. E-communications -- Ch. 13. E-commerce

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Principles of internet marketing

Hanson, Ward A.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008849367&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2000

Excerpt:

Digital technology ; Online mass customization ; Standards marketing ; Auctions ; E-commerce

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Amazon.com : get big fast ; inside the revolutionary business model that changed the world

Spector, Robert, 1947-

Format:

Books

Publication Date

2000

Excerpt:

Electronic commerce -- United States -- History -- 20th century.

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Design literacy (continued) : understanding graphic design

Heller, Steven.

Format:

Books

Publication Date

1999

Excerpt:

-- Jambalaya / Commerce -- Russian Film Posters / Tel Aviv Film Posters -- Show Cards -- Notgeld -- Decorative

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Marks of excellence : the history and taxonomy of trademarks

Mollerup, Per, 1942-

Format:

Books

Publication Date

1999

Excerpt:

Marques de commerce -- Histoire.

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10.

Germaine Krull : photographer of modernity

Sichel, Kim.

Format:

Books

Publication Date

1999

Excerpt:

Valkyrie of Photographic Film": Art and Commerce in Paris, 1926-1935. "A Reforming Mirror: Vu and the Paris

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11.

Marketing aesthetics : the strategic management of brands, identity, and image

Schmitt, Bernd.

Sample text http://catdir.loc.gov/catdir/samples/simon031/97009426.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0630/97009426-t.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon051/97009426.html
Publisher description http://catdir.loc.gov/catdir/description/simon033/97009426.html

Format:

Books

Publication Date

1997

Excerpt:

Marques de commerce.

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12.

Graphic design : reproduction and representation since 1800

Jobling, Paul.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0601/95043365-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0601/95043365-d.html

Format:

Books

Publication Date

1996

Excerpt:

-- Between utopianism and commerce: modernist graphic design -- A medium for the masses II: modernism and

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