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37.

Being human : historical knowledge and the creation of human nature

Smith, Roger, 1945-

Inhaltsverzeichnis
Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip0713/2007010502.html
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=016072584&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA

Format:

Books

Publication Date

2007

Excerpt:

the human sciences -- Historical knowledge -- Values and knowledge -- Epilogue: On human self-creation.

Available: Copies:

38.

Understanding the theory and design of organizations

Daft, Richard L.

Format:

Books

Publication Date

2007

Excerpt:

Structure --- Part IV: MANAGING DYNAMIC PROCESSES. 7. Organizational Culture and Ethical Values -- 8

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39.

Design : intelligence made visible

Bayley, Stephen.

Format:

Books

Publication Date

2007

Excerpt:

craft values -- Hygiene of the optical : the romance of the machine -- The cash value of art : America

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40.

The body : a reader

Fraser, Mariam.

Table of contents kostenfrei
Table of contents http://catdir.loc.gov/catdir/toc/fy0702/2004046850.html
Table of contents http://swbplus.bsz-bw.de/bsz112571425inh.htm
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0651/2004046850-d.html

Format:

Books

Publication Date

2005

Excerpt:

values / Roberta Sassatelli -- The united colors of diversity: essential and inessential culture / Celia

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41.

The seven basic plots : why we tell stories

Booker, Christopher.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1116/2005298058-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1116/2005298058-b.html

Format:

Books

Publication Date

2004

Excerpt:

-- The perfect balance -- The unrealised value -- The archetypal family drama (continued) -- The light

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42.

Re-imagine! : [business excellence in a disruptive age]

Peters, Thomas J.

Table of contents http://catdir.loc.gov/catdir/toc/fy043/2004296757.html

Format:

Books

Publication Date

2003

Excerpt:

everything: "on the bus" or ... "off the bus"? -- Part 3. New business new value : From "cost center" to

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43.

United we brand : how to create a cohesive brand that's seen, heard, and remembered

Moser, Mike, 1953-

Table of contents http://catdir.loc.gov/catdir/toc/fy042/2002152610.html

Format:

Books

Publication Date

2003

Excerpt:

You're five steps away from having a customized brand -- Core brand values -- Core brand message

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44.

Casting for big ideas : a new manifesto for agency managers

Jaffe, Andrew, 1938-2010.

Table of contents http://catdir.loc.gov/catdir/toc/wiley041/2003283016.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley045/2003283016.html
Publisher description http://catdir.loc.gov/catdir/description/wiley041/2003283016.html

Format:

Books

Publication Date

2003

Excerpt:

Agency Network -- The Future -- Advertising's Invisible Values -- A Big Future for Big ideas -- The IDEO

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45.

AdValue : twenty ways advertising works for business

Butterfield, Leslie, 1952-

Table of contents http://catdir.loc.gov/catdir/toc/els031/2002043685.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2002043685.html

Format:

Books

Publication Date

2003

Excerpt:

Ad value

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46.

Added Value : the alchemy of brand-led growth

Sherrington, Mark.

View this book online, via DawsonERA, both on- and off-campus
Table of contents https://www.loc.gov/catdir/enhancements/fy1609/2003043143-t.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol052/2003043143.html
Publisher description http://catdir.loc.gov/catdir/description/hol032/2003043143.html

Format:

Books

Publication Date

2003

Excerpt:

Added Value : the alchemy of brand-led growth / Sherrington, Mark.

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47.

Conscientious objectives : designing for an ethical message

Cranmer, John.

Format:

Books

Publication Date

2003

Excerpt:

Past principles: a history of good, ethical graphic design / Steven Heller -- Current values

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48.

Strategic brand management : building, measuring, and managing brand equity

Keller, Kevin Lane, 1956-

Inhaltsverzeichnis Strategic brand management

Format:

Books

Publication Date

2003

Excerpt:

Opening perspectives -- Identifying and establishing brand positioning and values -- Planning and

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