BrandU : an investigation into how South African millenials [sic] relate to marketing endorsement strategies in favour of social media brand influencers, as well as brand influencer focused campaigns : case study: Woolworths' "Style By SA" campaign

Building strong brands through Action Research : a case study of the Humphry Baby brand

Pep'd up! selling hope to the bottom of the pyramid : a case study unpacking how a South African retail giant boost consumer engagement and loyalty

Blogging : an explorative study on the culture of fashion & lifestyle blogging in South Africa

More to the mural : an exploratory study into the Cape Town street art and grafitti community

Modern and postmodern communication : a study of the Auditor-General of Cape Town and their approach to communication

A healthy brand ethnography : an exploratory study using ethnographic tools in order to conduct a healthy brand audit

Fashion involvement and social identity of young adult consumers : an explorative study of Cape Town University students

How do celebrity brands like Beyonce influence the lifestyle of young female adults between the ages 18-24 in South Africa? : case study on 6 young female beehives between the age 18-24 from South Africa, Cape Town

The strategy behind digital branded entertainment and real world interaction : a study to assist digital strategy in South Africa

What is on the bottle : a study into key visual elements of South African wine label design and packaging

An exploratory case study on how international make-up brands utilize black international celebrity endorsements, in their brand communications strategies when marketing to black female South African consumers