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1.

Cover image for Marketing communications : contexts, strategies, and applications

Marketing communications : contexts, strategies, and applications

by

Fill, Chris.

Format:

Books

Publication Date

2002

Excerpt:

Sales promotion.

Available: Copies:

2.

Cover image for Advertising and promotion : an integrated marketing communications perspective

Advertising and promotion : an integrated marketing communications perspective

by

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2001

Excerpt:

Sales promotion.

Available: Copies:

3.

Cover image for Self-promotion online : marketing your creative services using web sites, e-mail, and digital portfolios

Self-promotion online : marketing your creative services using web sites, e-mail, and digital portfolios

Self-promotion online : marketing your creative services using web sites, e-mail, and digital portfolios

by

Benun, Ilise, 1961-

Format:

Books

Publication Date

2001

Excerpt:

Sales promotion.

Available: Copies:

4.

Cover image for Advertising promotion : supplemental aspects of integrated marketing communications

Advertising promotion : supplemental aspects of integrated marketing communications

Advertising promotion : supplemental aspects of integrated marketing communications

by

Shimp, Terence A.

Format:

Books

Publication Date

2000

Excerpt:

Sales promotion.

Available: Copies:

5.

Cover image for Advertising and promotion : an integrated marketing communications perspective

Advertising and promotion : an integrated marketing communications perspective

by

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

1998

Excerpt:

Sales promotion.

Available: Copies:

6.

Cover image for Advertising, promotion, and supplemental aspects of integrated marketing communications

Advertising, promotion, and supplemental aspects of integrated marketing communications

by

Shimp, Terence A.

Inhaltsverzeichnis
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/96085295-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008057960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

1997

Excerpt:

Sales promotion.

Available: Copies:

7.

Cover image for Advertising communications & promotion management

Advertising communications & promotion management

by

Rossiter, John R.

Table of contents http://swbplus.bsz-bw.de/bsz061199036inh.htm

Format:

Regular print

Publication Date

1997

Excerpt:

Sales promotion.

Available: Copies:

8.

Cover image for Achieving excellence in selling : the South African approach

Achieving excellence in selling : the South African approach

by

Blem, Norman.

Format:

Books

Publication Date

1997

Excerpt:

Sales promotion.

Available: Copies:

9.

Cover image for Achieving excellence in selling : the South African approach

Achieving excellence in selling : the South African approach

by

Blem, Norman.

Format:

Books

Publication Date

1997

Excerpt:

Sales promotion.

Available: Copies:

10.

Cover image for Introduction to advertising and promotion : an integrated marketing communications perspective

Introduction to advertising and promotion : an integrated marketing communications perspective

by

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

1995

Excerpt:

Sales promotion.

Available: Copies:

11.

Cover image for Strategic selling : secrets of the complex sale

Strategic selling : secrets of the complex sale

Strategic selling : secrets of the complex sale

by

Miller, Robert B. (Robert Bruce), 1931-

Format:

Books

Publication Date

1988

Excerpt:

Sales promotion.

Available: Copies:

12.

Cover image for Promotional management

Promotional management

Promotional management

by

Govoni, Norman A. P.

Format:

Books

Publication Date

1986

Excerpt:

Sales promotion.

Available: Copies:

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Subject: Sales promotion.

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Author

Belch, George E. (George Edward), 1951-

(11)

Belch, Michael A.

(9)

Shimp, Terence A.

(8)

(3)

Andrews, J. Craig.

(2)

(2)

(2)

Hackley, Christopher E., author.

(2)

Hackley, Rungpaka Amy, author.

(2)

Mulder, D. (Dalmé)

(2)

(2)

Van Heerden, Neels, 1957-

(2)

Allen, Chris T.

(1)

Belch, George E. (George Edward), 1951- Introduction to advertising & promotion.

(1)

Belch, George E. (George Edward), 1951- Introduction to advertising and promotion.

(1)

Belch, George E. (George Edward), 1951- author.

(1)

Belch, George E. (George Edward), 1951-. Advertising and promotion.

(1)

Belch, Michael A., author.

(1)

Benun, Ilise, 1961-

(1)

(1)

Cook, Gordon, 1948-

(1)

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(1)

(1)

Elliott, Richard H.

(1)

Elliott, Richard.

(1)

(1)

Fill, Chris. Marketing communications.

(1)

(1)

Galper, Morton.

(1)

Gelder, Darren.

(1)

Govoni, Norman A. P.

(1)

Hackley, Christopher E.

(1)

Heiman, Stephen E.

(1)

Koekemoer, Ludi.

(1)

Leach, John, 1965-

(1)

Miller, Robert B. (Robert Bruce), 1931-

(1)

(1)

Newman, Michael.

(1)

O'Guinn, Thomas.

(1)

Rossiter, John R.

(1)

Semenik, Richard J.

(1)

Sephapo, Catherine Mpolokeng.

(1)

Shimp, Terence A. Advertising promotion and supplemental aspects of integrated marketing communication.

(1)

Shimp, Terence A. Advertising, promotion and supplemental aspects of integrated marketing communications

(1)

Shimp, Terence A. Advertising, promotion, and supplemental aspects of integrated.

(1)

Shimp, Terence A. Promotion management & marketing communications.

(1)

Stanley, Richard E.

(1)

Stevens, Margaux Anne.

(1)

Tellis, Gerard J., 1950-

(1)

Theron, Catherine Mpolokeng.

(1)

Tuleja, Tad, 1944-

(1)

Van Rooyen, Rob.

(1)

Williams, Alison.

(1)

Woodcock, Paul.

(1)

Format

(46)

(1)

(1)

Item Category 1

Developer Books

Non-Fiction Books

Prescribed Books

Recommended Books

Material Type

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Recommended Books

Language

(48)

Library

RC Bloemfontein

RC Braamfontein

RC Nelson Mandela Bay

RC Pietermaritzburg

RC Pretoria CBD

VC Durban North

VC Nelson Mandela Bay

VC Pietermaritzburg

Shelf Location

On-Shelf Faculty Commerce (IIE CAT only)

On-Shelf Faculty Humanities (IIE CAT only)

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Withdrawn from the collection

Publication Date

Subject

(33)

Communication in marketing.

(28)

Direct marketing.

(8)

(6)

Advertising -- Brand name products.

(3)

Advertising -- Management.

(3)

Advertising -- Social aspects.

(3)

(3)

Advertising -- South Africa.

(2)

(2)

(2)

Marketing channels.

(2)

Promoción de ventas.

(2)

Sales promotion -- South Africa.

(2)

Strategic planning.

(2)

Ventes -- Promotion.

(2)

(1)

Branding (Marketing)

(1)

Canales de comercialización.

(1)

Communication en marketing.

(1)

Communication in marketing -- South Africa.

(1)

Comunicación en la mercadotecnia.

(1)

Comunicación en mercadeo.

(1)

Graphic arts -- Marketing.

(1)

Integriertes Management.

(1)

(1)

Kommunikationsmodell.

(1)

Kommunikationsstrategie.

(1)

Marketing -- Management.

(1)

Marketing -- Problems, exercises, etc.

(1)

Marketing -- Werbung -- Kaufmännische Berufe.

(1)

Marketing direct.

(1)

Marktkommunikation.

(1)

New business enterprises -- Management.

(1)

Public relations.

(1)

(1)

(1)

(1)

Relationship marketing.

(1)

Sales personnel.

(1)

Sales promotion

(1)

Sales promotion -- Management.

(1)

Sales promotion -- Problems, exercises, etc.

(1)

Sales-promotion.

(1)

(1)

Small business -- Management.

(1)

Small business marketing.

(1)

Success in business.

(1)

(1)

Verkooptechnieken.

(1)

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