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1. 
Cover image for E-business & e-commerce : how to program
E-business & e-commerce : how to program
by 
Deitel, Harvey M., 1945-
Format: 
Books
Publication Date 
2001
Excerpt: 
-and-Mortar Businesses Internet Marketing Choosing a Domain Name Internet Marketing Research Web Design E-Mail Marketing
Available: Copies:
2. 
Cover image for e-shock 2000 : the electronic shopping revolution : strategies for retailers and manufacturers
e-shock 2000 : the electronic shopping revolution : strategies for retailers and manufacturers
e-shock 2000 : the electronic shopping revolution : strategies for retailers and manufacturers
by 
De Kare-Silver, Michael.
Format: 
Books
Publication Date 
2000 1999 1998
Excerpt: 
Interactive marketing.
Available: Copies:
3. 
Cover image for Internet marketing research : resources and techniques
Internet marketing research : resources and techniques
Internet marketing research : resources and techniques
by 
Forrest, Ed.
Format: 
Books
Publication Date 
1999
Excerpt: 
Internet marketing research : resources and techniques / Forrest, Ed.
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4. 
Cover image for Direct marketing management
Direct marketing management
Direct marketing management
by 
Roberts, Mary Lou.
Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008663134&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
1999
Excerpt: 
Direct marketing management / Roberts, Mary Lou.
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6. 
Cover image for Contemporary advertising
Contemporary advertising
by 
Arens, William F.
Format: 
Books
Publication Date 
1998
Excerpt: 
Marketing and Advertising Strategies. 4. Marketing and Consumer Behavior: The Foundations of Advertising. 5
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7. 
Cover image for Driving brand value : using integrated marketing to manage profitable stakeholder relationships
Driving brand value : using integrated marketing to manage profitable stakeholder relationships
Driving brand value : using integrated marketing to manage profitable stakeholder relationships
by 
Duncan, Tom (Thomas R.)
Format: 
Books
Publication Date 
1997
Excerpt: 
Driving brand value : using integrated marketing to manage profitable stakeholder relationships /
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Arens, William F.
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Belch, George E. (George Edward), 1951-
(3)
Moriarty, Sandra E. (Sandra Ernst)
(3)
Belch, Michael A.
(2)
Burnett, John, 1944-
(2)
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Advertising.
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Internet marketing.
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Interactive marketing.
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Branding (Marketing)
(4)
Communication in marketing.
(4)
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