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37. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2015
Excerpt: 
Communication in marketing.
Available: Copies:
39. 
Cover image for Introduction to retailing
Introduction to retailing
Introduction to retailing
by 
Erdis, Cindy, editor.
Format: 
Books
Publication Date 
2015
Excerpt: 
and planning for markdowns and price changes ; developing a marketing communication plan ; developing
Available: Copies:
40. 
Cover image for Introduction to creative brand communication : reading pack.
Introduction to creative brand communication : reading pack.
Introduction to creative brand communication : reading pack.
by 
Independent Institute of Education. Vega School of Brand Leadership.
Format: 
Books
Publication Date 
2015
Excerpt: 
Communication in marketing.
Available: Copies:
41. 
Cover image for Introduction to creative brand building communication : reading pack.
Introduction to creative brand building communication : reading pack.
Introduction to creative brand building communication : reading pack.
by 
Independent Institute of Education. Vega School of Brand Leadership.
Format: 
Books
Publication Date 
2015
Excerpt: 
Communication in marketing.
Available: Copies:
42. 
Cover image for Understanding cross-cultural management
Understanding cross-cultural management
Understanding cross-cultural management
by 
Browaeys, Marie-Joëlle.
Format: 
Books
Publication Date 
2015
Excerpt: 
Diversity in the workplace -- Management.
Available: Copies:
43. 
Cover image for Marketing
Marketing
by 
Lamb, Charles W., author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Marketing / Lamb, Charles W., author.
Available: Copies:
44. 
Cover image for Focus groups : theory and practice
Focus groups : theory and practice
by 
Stewart, David W.
Format: 
Books
Publication Date 
2015
Excerpt: 
Groups -- Interpersonal Style and Communication Pattern -- Nonverbal Communication -- Social Power
Available: Copies:
45. 
Cover image for Global marketing
Global marketing
Global marketing
by 
Keegan, Warren J. author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Global marketing / Keegan, Warren J. author.
Available: Copies:
46. 
Cover image for Marketing communications
Marketing communications
Marketing communications
by 
Egan, John, 1952- author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Communication in marketing.
Available: Copies:
47. 
Cover image for Grasping service marketing
Grasping service marketing
Grasping service marketing
by 
Jordaan, Yolanda.
Format: 
Books
Publication Date 
2015
Excerpt: 
Grasping service marketing / Jordaan, Yolanda.
Available: Copies:
48. 
Cover image for Advertising, promotion, and other aspects of integrated marketing communications
Advertising, promotion, and other aspects of integrated marketing communications
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2014
Excerpt: 
Communication in marketing.
Available: Copies:
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Belch, George E. (George Edward), 1951-
(11)
Belch, Michael A.
(9)
Kotler, Philip.
(8)
Shimp, Terence A.
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Cant, M. C. (Michael Colin), 1957- editor.
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Communication in marketing.
(81)
Advertising.
(43)
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(40)
Sales promotion.
(31)
Marketing -- Management.
(19)
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