Search Results for Consumer behaviour

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295 Results Found

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37.

Consumer behaviour : global and Southern African perspectives

Schiffman, Leon G.

Format:

Books

Publication Date

2014

Excerpt:

Consumer behaviour : global and Southern African perspectives / Schiffman, Leon G.

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38.

Contemporary issues in marketing and consumer behaviour

Parsons, Elizabeth.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017309381&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2009

Excerpt:

Contemporary issues in marketing and consumer behaviour / Parsons, Elizabeth.

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39.

Buyer behaviour : understanding consumer psychology and marketing

Du Plessis, P. J. (Phillipus Jacobus), 1943-

Format:

Books

Publication Date

2007

Excerpt:

Buyer behaviour : understanding consumer psychology and marketing / Du Plessis, P. J. (Phillipus

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40.

Consumer behaviour in Australia & New Zealand

Lawson, Rob.

Format:

Books

Publication Date

1996

Excerpt:

Consumer behaviour in Australia & New Zealand / Lawson, Rob.

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41.

Consumer behaviour : South African psychology and marketing applications

Botha, Elrie, 1970-

Format:

Books

Publication Date

2019

Excerpt:

Consumer behaviour : South African psychology and marketing applications / Botha, Elrie, 1970-

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42.

The value of being authentic : a qualitative study of the effects of brand authenticity on consumer behaviour in South Africa

Shier, James.

Format:

Manuscript

Publication Date

2015

Excerpt:

consumer behaviour in South Africa / Shier, James.

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43.

Cover image for Food health branding : exploring its influene on consumer perceptions and purchase behaviour using nature's choice as a point of reference

Food health branding : exploring its influene on consumer perceptions and purchase behaviour using nature's choice as a point of reference

Steffen, Katharina.

Format:

Manuscript

Publication Date

2014

Excerpt:

Food health branding : exploring its influene on consumer perceptions and purchase behaviour using

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44.

Guerrilla marketing : exploring its effect on consumer behaviour amongs Cape Town millennials

Hendricks, Erin.

Format:

Manuscript

Publication Date

2014

Excerpt:

Guerrilla marketing : exploring its effect on consumer behaviour amongs Cape Town millennials /

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45.

Cover image for Searching for the South African self-directed consumer : a research report into the level of self-directed consumer behaviour focussing on the financial services industry

Searching for the South African self-directed consumer : a research report into the level of self-directed consumer behaviour focussing on the financial services industry

Burger, Wouter.

Format:

Manuscript

Publication Date

2014

Excerpt:

-directed consumer behaviour focussing on the financial services industry / Burger, Wouter.

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46.

Exploring consumer behaviour : a comparative study between female designer & celebrity endorsed fragrances in Cape Town

Marais, Erika.

Format:

Manuscript

Publication Date

2013

Excerpt:

Exploring consumer behaviour : a comparative study between female designer & celebrity endorsed

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47.

Consumer behaviour : South African psychology and marketing applications

Mpinganjira, Mercy.

Format:

Books

Publication Date

2013

Excerpt:

Consumer behaviour : South African psychology and marketing applications / Mpinganjira, Mercy.

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48.

Exploring online consumer : behaviour and preferences that increase brand loyalty and print sales for magazines

Makhanya, Nomfundo.

Format:

Manuscript

Publication Date

2012

Excerpt:

Exploring online consumer : behaviour and preferences that increase brand loyalty and print sales

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