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37. 
Cover image for Advertising : an integrated marketing communication perspective
Advertising : an integrated marketing communication perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2012 2011
Excerpt: 
Communication in marketing.
Available: Copies:
38. 
Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
by 
Scott, David Meerman.
Cover image http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg
Format: 
Books
Publication Date 
2011
Excerpt: 
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs
Available: Copies:
39. 
Cover image for The political marketing game
The political marketing game
The political marketing game
by 
Lees-Marshment, Jennifer.
Format: 
Books
Publication Date 
2011
Excerpt: 
Communication in politics.
Available: Copies:
40. 
Cover image for Campaign communication and political marketing
Campaign communication and political marketing
Campaign communication and political marketing
by 
Maarek, Philippe J.
Format: 
Books
Publication Date 
2011
Excerpt: 
Campaign communication and political marketing / Maarek, Philippe J.
Available: Copies:
41. 
Cover image for Sports media : transformation, integration, consumption
Sports media : transformation, integration, consumption
by 
Billings, Andrew C.
Format: 
Books
Publication Date 
2011
Excerpt: 
and undergraduate students in media, communication, sociology, marketing, and sports management, and
Available: Copies:
42. 
Cover image for Social marketing : influencing behaviors for good
Social marketing : influencing behaviors for good
by 
Lee, Nancy, 1932-
Format: 
Books
Publication Date 
2011
Excerpt: 
Social marketing : influencing behaviors for good / Lee, Nancy, 1932-
Available: Copies:
43. 
Cover image for Qualitative research methods in public relations and marketing communications
Qualitative research methods in public relations and marketing communications
Qualitative research methods in public relations and marketing communications
by 
Daymon, Christine.
Format: 
Books
Publication Date 
2011
Excerpt: 
Qualitative research methods in public relations and marketing communications / Daymon, Christine.
Available: Copies:
44. 
Cover image for E-marketing : theory and application
E-marketing : theory and application
by 
Dann, Stephen, 1973-
Format: 
Books
Publication Date 
2011
Excerpt: 
E-marketing : theory and application / Dann, Stephen, 1973-
Available: Copies:
45. 
Cover image for Essentials of management and leadership in public health
Essentials of management and leadership in public health
by 
Burke, Robert E.
Format: 
Books
Publication Date 
2011
Excerpt: 
Essentials of management and leadership in public health / Burke, Robert E.
Available: Copies:
46. 
Cover image for Marketing communications : integrating offline and online with social media
Marketing communications : integrating offline and online with social media
Marketing communications : integrating offline and online with social media
by 
Smith, P. R. (Paul Russell), 1957-
Format: 
Books
Publication Date 
2011
Excerpt: 
Communication in marketing.
Available: Copies:
47. 
Cover image for Political public relations : principles and applications
Political public relations : principles and applications
Political public relations : principles and applications
by 
Strömbäck, Jesper.
Format: 
Books
Publication Date 
2011
Excerpt: 
Communication in politics.
Available: Copies:
48. 
Cover image for The Routledge handbook of health communication
The Routledge handbook of health communication
by 
Thompson, Teresa L.
Format: 
Books
Publication Date 
2011
Excerpt: 
Communication in medicine -- Handbooks, manuals, etc.
Available: Copies:
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