YouTube and TikTok, content-marketing, social media, digital campaigns, as well as traditional television

) -- Advertising on social media -- Ethics and regulation of social media advertising (SMA) -- Digital advertising

Marketing management : a South African perspective / Cant, M. C. (Michael Colin), 1957- editor.

MARKETING TOURISM AND HOSPITALITY : concepts and cases. GEORGE, RICHARD.

Marketing 5.0 : technology for humanity / Kotler, Philip, author.

Marketing communication : an integrated approach / Koekemoer, Ludi.

digital age, including advice on content marketing, online videos, and high-conversion landing pages, as

Essential guide to marketing planning / Wood, Marian Burk, author.

Communication in marketing.

consumer behavior and features coverage of social media, digital consumption and up to date marketing

Digital PR / Whatmough, Danny, author.

Marketing tourism in South Africa / George, Richard, 1968- author.