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37. 
Cover image for Marketing : best practices
by 
Czinkota, Michael R.
Format: 
Books
Publication Date 
2000
Excerpt: 
-- Integrated marketing communications: advertising, promotions, and other tools -- Personal selling and sales
Available: Copies:
38. 
Cover image for Streetwise business letters : 2,500 professionally written letters that will bring success to your business
by 
Woods, John A.
Format: 
Books
Publication Date 
1999
Excerpt: 
prospect tour -- Announcing a sales contest -- Announcing an ad campaign to sales staff -- Announcing a
Available: Copies:
by 
Waller, David.
Format: 
Books
Publication Date 
1998
Excerpt: 
Sales promotion -- Planning.
Available: Copies:
40. 
Cover image for Food and beverage management
by 
Davis, Bernard.
Format: 
Books
Publication Date 
1998
Excerpt: 
Food and beverage management / Davis, Bernard.
Available: Copies:
41. 
Cover image for Promotional strategy : marketing communications in practice
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
1998
Excerpt: 
Institute of Marketing Management.
Available: Copies:
43. 
Cover image for Advertising communications & promotion management
by 
Rossiter, John R.
Format: 
Regular print
Publication Date 
1997
Excerpt: 
Advertising communications & promotion management / Rossiter, John R.
Available: Copies:
by 
Cushing, Barry E.
Format: 
Books
Publication Date 
1994
Excerpt: 
. 16. The Revenue Cycle: Sales and Accounts Receivable -- Ch. 17. The Procurement Cycle: Purchases
Available: Copies:
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