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37.

Cover image for Sensory marketing, consumer psychology and the future of branding within the airline industry Singapore Airlines

Sensory marketing, consumer psychology and the future of branding within the airline industry Singapore Airlines

Sensory marketing, consumer psychology and the future of branding within the airline industry Singapore Airlines

by

Warren, Andrew

Format:

Manuscript

Publication Date

2017

Excerpt:

Brand building -- Research -- South Africa

Available: Copies:

38.

Cover image for An exploratory, triangulated study to determine the extent to which brands influence gender perfomativity in Cape Town

An exploratory, triangulated study to determine the extent to which brands influence gender perfomativity in Cape Town

An exploratory, triangulated study to determine the extent to which brands influence gender perfomativity in Cape Town

by

Van der Merwe, Natalie

Format:

Manuscript

Publication Date

2017

Excerpt:

Brand gender -- Research -- Cape Town, South Africa

Available: Copies:

39.

Cover image for Organisational behaviour : a contemporary South African perspective

Organisational behaviour : a contemporary South African perspective

Organisational behaviour : a contemporary South African perspective

by

Werner, Amanda, editor.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1242970&site=ehost-live

Format:

Books

Publication Date

2016

Excerpt:

Organizational behavior -- South Africa.

Available: Copies:

40.

To investigate the manner in which the sports brand Nike utilises brand narrative to create brand essence in South Africa

To investigate the manner in which the sports brand Nike utilises brand narrative to create brand essence in South Africa

by

Cunningham, Ashleigh

Format:

Manuscript

Publication Date

2016

Excerpt:

essence in South Africa / Cunningham, Ashleigh

Available: Copies:

41.

Cover image for The transgender toy tipping point : a content analysis of Toys R Us christmas catalogue exploring the effects of the transgender movement in the toy advertising industry

The transgender toy tipping point : a content analysis of Toys R Us christmas catalogue exploring the effects of the transgender movement in the toy advertising industry

The transgender toy tipping point : a content analysis of Toys R Us christmas catalogue exploring the effects of the transgender movement in the toy advertising industry

by

Griffin, Olivia.

Format:

Manuscript

Publication Date

2016

Excerpt:

Gender, Transgender -- Research -- South Africa

Available: Copies:

42.

The pros and cons of marketing brands on Twitter using Coca Cola's "#shareacoke" campaign and BiC's "Women's Day" campaign : a comparative study adn brand impact analysis on South African Twitter users

The pros and cons of marketing brands on Twitter using Coca Cola's "#shareacoke" campaign and BiC's "Women's Day" campaign : a comparative study adn brand impact analysis on South African Twitter users

by

Gaffoor, Shaakir.

Format:

Manuscript

Publication Date

2016

Excerpt:

Brand marketing -- Research -- South Africa

Available: Copies:

43.

Cover image for Understanding financial statements

Understanding financial statements

Understanding financial statements

by

Graham, Mark.

Format:

Books

Publication Date

2016

Excerpt:

Financial statements -- South Africa.

Available: Copies:

44.

Cover image for Brands and branding South Africa 2016.

Brands and branding South Africa 2016.

Brands and branding South Africa 2016.

by

Affinity Advertising & Publishing.

Format:

Books

Publication Date

2016

Excerpt:

Brands and branding South Africa 2016. Affinity Advertising & Publishing.

Available: Copies:

45.

Cover image for Introduction to business management

Introduction to business management

by

Erasmus, Barney, 1954-

Format:

Books

Publication Date

2016

Excerpt:

Small business -- South Africa -- Management.

Available: Copies:

46.

Cover image for Organisational behaviour : global and Southern African perspectives

Organisational behaviour : global and Southern African perspectives

Organisational behaviour : global and Southern African perspectives

by

Robbins, Stephen P., 1943- author.

Format:

Books

Publication Date

2016

Excerpt:

Organizational behavior -- Africa, Southern.

Available: Copies:

47.

Cover image for An exploratory, qualitative research study comparing current traditional retail versus E-commerce retail trends globally, also investigating possible future scenarios and economic impact

An exploratory, qualitative research study comparing current traditional retail versus E-commerce retail trends globally, also investigating possible future scenarios and economic impact

An exploratory, qualitative research study comparing current traditional retail versus E-commerce retail trends globally, also investigating possible future scenarios and economic impact

by

Ashburner, Sebastian.

Format:

Manuscript

Publication Date

2016

Excerpt:

Retail trade -- South Africa.

Available: Copies:

48.

Cover image for Qualitative research study on nation branding : construction of a theoretical nation branding model with application to two African countries

Qualitative research study on nation branding : construction of a theoretical nation branding model with application to two African countries

Qualitative research study on nation branding : construction of a theoretical nation branding model with application to two African countries

by

Mushonga, Tendai.

Format:

Manuscript

Publication Date

2016

Excerpt:

Nation branding -- Research -- South Africa

Available: Copies:

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(14)

Independent Institute of Education. Vega School of Brand Leadership.

(14)

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(13)

Strydom, J. W. (Johan Wilhelm), 1952-

(5)

Brevis, Tersia, 1967-

(4)

Cant, M. C. (Michael Colin), 1957-

(4)

Cant, M. C. (Michael Colin), 1957- editor.

(4)

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(4)

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(4)

(4)

Advertising Media Association of South Africa.

(3)

Du Plooy-Cilliers, F. (Franzél)

(3)

(3)

Human Sciences Research Council.

(3)

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(3)

Rudansky-Kloppers, Sharon.

(3)

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(3)

(3)

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(2)

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(2)

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(2)

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(2)

Goddard, Simon.

(2)

(2)

Hadland, Adrian.

(2)

(2)

Institute of Certified Bookkeepers (South Africa)

(2)

Jooste, C. J. (Christiaan Johannes), 1947-

(2)

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(2)

Langa, Mandla, 1950-

(2)

Louw, Lynette, editor.

(2)

Machado, Ricardo.

(2)

Maritz, C. J. (C. Janse)

(2)

(2)

Nelson Mandela Foundation.

(2)

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(2)

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(2)

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(2)

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(2)

Sadler, Eamonn.

(2)

Skinner, J. C. (J. Chris)

(2)

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(2)

(2)

Van Heerden, Neels, 1957-

(2)

Van Heerden, Neels, 1957- editor.

(2)

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(2)

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(2)

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(2)

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(2)

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(2)

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(1)

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(1)

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(1)

Affinity Advertising & Publishing.

(1)

Affinity Advertising and Publishing

(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

(1)

(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

(1)

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(1)

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(1)

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(1)

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(1)

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(1)

(1)

Brands and Branding, South Africa.

(1)

Bremner, Nicola.

(1)

Brijball, Sanjana.

(1)

Brink, A. (Annekie)

(1)

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(1)

Brown, Richard, 1971-

(1)

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(1)

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(1)

Cape Productions.

(1)

Centre for AIDS Development, Research and Evaluation.

(1)

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(1)

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(1)

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(1)

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(1)

(1)

Collis, Chanel.

(1)

Conference of the Linguistics Association of Southern Africa (2005 : Dikhololo, South Africa)

(1)

Container of (expression): Robbins, Stephen P., 1943- Organizational behavior. 2013.

(1)

Cook, Carla Maree.

(1)

Cook, Gordon, 1948-

(1)

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(1)

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(1)

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(1)

(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

De Kock, Kaitlin.

(1)

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(1)

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(1)

De la Rey, Cheryl.

(1)

Dean, O. H., editor.

(1)

Design South Africa (Organization)

(1)

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(1)

Dickinson, Michael.

(1)

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(1)

(1)

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(1)

(1)

Du Plessis, Theodurus.

(1)

Duncan, Norman.

(1)

(1)

Dyer, Alison, editor.

(1)

Engelbrecht, Petra.

(1)

Erasmus, Barney.

(1)

Erasmus-Kritzinger, Lisel, 1967-

(1)

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(1)

Fiennes, Ralph.

(1)

(1)

Fisher, Angela.

(1)

Focus Features.

(1)

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(1)

Ford, John C., 1949-

(1)

Fourie, Jennie.

(1)

Fourie, L., editor.

(1)

Fourie, Letitia Engela, editor.

(1)

Fourie, Pieter J. (Pieter Jacobus), 1950-

(1)

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(1)

Franchi, Vijé.

(1)

Fredericks, John.

(1)

Freemantle, Andy.

(1)

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(1)

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(1)

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(1)

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(1)

(1)

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(1)

(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

(1)

(1)

(1)

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(1)

Human Sciences Research Council. Society, Culture and Identity Research Programme.

(1)

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(1)

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(1)

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(1)

Institute of Marketing Management (South Africa)

(1)

Isaac and Jessie Kaplan Centre for Jewish Studies and Research.

(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(75)

Brand name products -- South Africa.

(17)

Corporations -- South Africa.

(11)

Branding (Marketing)

(10)

Marketing -- South Africa -- Management.

(10)

Advertising -- South Africa.

(9)

(9)

Branding (Marketing) -- South Africa.

(9)

Südafrika <Staat>

(9)

(8)

Brand name products.

(7)

Marketing -- South Africa.

(7)

(7)

Mass media -- South Africa.

(7)

(7)

(6)

Manners and customs.

(6)

Personnel management -- South Africa.

(6)

South Africa -- Race relations.

(6)

Südafrika (Staat)

(6)

Trademarks -- South Africa.

(6)

Advertising -- Awards -- South Africa.

(5)

Consumers' preferences -- South Africa.

(5)

Entrepreneurship -- South Africa.

(5)

(5)

Politics and government

(5)

Public relations -- South Africa.

(5)

Race relations.

(5)

South Africa -- Social conditions -- 1994-

(5)

(4)

(4)

Management -- South Africa.

(4)

Marketing -- Management.

(4)

Organizational behavior -- South Africa.

(4)

Public relations.

(4)

Small business -- South Africa -- Management.

(4)

Social conditions.

(4)

South Africa -- Economic conditions -- 1991-

(4)

South Africa -- Foreign relations -- 1994-

(4)

South Africa -- Politics and government -- 1994-

(4)

South Africa -- Social life and customs -- Fiction.

(4)

Strategic planning.

(4)

Advertising media planning -- South Africa.

(3)

Africa -- Fiction.

(3)

Apartheid -- South Africa.

(3)

(3)

Brand name products -- South Africa

(3)

Branding (Marketing) -- Awards -- South Africa.

(3)

Business ethics.

(3)

(3)

Communication in marketing.

(3)

(3)

Consumer behavior.

(3)

Consumers' preferences.

(3)

Corporation reports -- South Africa.

(3)

Corporations -- South Africa

(3)

(3)

Diplomatic relations.

(3)

Economic history.

(3)

(3)

Entrepreneurship.

(3)

Financial statements -- South Africa.

(3)

(3)

Industrial management -- South Africa.

(3)

Industrial management.

(3)

Intercultural communication -- South Africa.

(3)

Interpersonal communication -- South Africa.

(3)

Interpersonal communication.

(3)

(3)

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(3)

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(3)

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(3)

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(3)

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(3)

Post-apartheid era -- South Africa.

(3)

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(3)

(3)

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(3)

(3)

Staat Südafrika.

(3)

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(3)

(3)

(3)

AIDS (Disease) -- Social aspects -- South Africa.

(2)

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(2)

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(2)

Advertising -- Brand name products -- South Africa.

(2)

Advertising -- Brand name products.

(2)

Advertising media planning.

(2)

Advertising, Newspaper -- Awards -- South Africa.

(2)

Africa -- Social life and customs -- Fiction.

(2)

Africa, Southern.

(2)

Aufsatzsammlung.

(2)

Authors, South African -- 20th century -- Biography.

(2)

Brand building -- Research -- South Africa

(2)

Brand name products -- Management.

(2)

Business communication.

(2)

Business ethics -- Africa.

(2)

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(2)

Business names -- Law and legislation.

(2)

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(2)

Communication in management.

(2)

Communication in marketing -- South Africa.

(2)

Consumer behavior -- South Africa.

(2)

Consumers -- Research -- South Africa.

(2)

Consumers -- South Africa.

(2)

Corporation reports.

(2)

Corporations -- Environmental aspects -- South Africa -- Case studies.

(2)

Cosmetics -- Research -- Cape Town, South Africa

(2)

Customer relations.

(2)

(2)

Design -- South Africa.

(2)

(2)

Designers -- South Africa.

(2)

Economics -- South Africa.

(2)

English language -- South Africa -- Dictionaries.

(2)

Financial statements.

(2)

HIV (Viruses) -- Social aspects -- South Africa.

(2)

Hillbrow (Johannesburg, South Africa) -- Fiction.

(2)

Industrial management -- Environmental aspects -- South Africa.

(2)

Internet marketing -- South Africa.

(2)

Internet marketing.

(2)

Journalists -- South Africa.

(2)

(2)

Leadership -- South Africa.

(2)

(2)

(2)

Marketing -- South Africa -- Case studies.

(2)

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(2)

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(2)

New business enterprises.

(2)

Organizational effectiveness.

(2)

Post-apartheid era.

(2)

Short stories, South African (English)

(2)

Social media -- South Africa.

(2)

Social responsibility of business -- South Africa.

(2)

Social responsibility of business.

(2)

Sociolinguistics.

(2)

South Africa -- Cape Town.

(2)

South Africa -- Fiction.

(2)

South Africa -- Politics and government -- 1948-1994.

(2)

South Africa -- Social life and customs.

(2)

Strategic planning -- South Africa.

(2)

Success in business.

(2)

Target marketing.

(2)

Television advertising -- Awards -- South Africa.

(2)

Trademarks -- Law and legislation.

(2)

#Fees Must Fall -- Student movements -- South Africa.

(1)

968.05 968.05 968.05.

(1)

AIDS (Disease) -- South Africa.

(1)

AIDS (Disease) in children -- South Africa.

(1)

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(1)

Academic writing.

(1)

Accounting -- South Africa.

(1)

(1)

Administration locale -- Afrique du Sud.

(1)

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(1)

Advertising -- Coffee.

(1)

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(1)

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(1)

Advertising, Newspaper -- Moral and ethical aspects -- South Africa.

(1)

Advertising, Newspaper -- South Africa.

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(1)

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(1)

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(1)

Africa Civilization Western influences

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Afrique du Sud -- Histoire -- 1994-

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(1)

Alcohol consumption research -- Western Cape, South Africa

(1)

Alcoholics -- South Africa -- Biography.

(1)

(1)

(1)

Animals -- Juvenile fiction.

(1)

(1)

(1)

Anti-apartheid movements -- South Africa.

(1)

Apartheid -- South Africa -- Psychological aspects.

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(1)

Architecture -- Study and teaching -- Africa, Southern.

(1)

Art and industry -- South Africa -- Catalogs.

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(1)

Art and revolutions.

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(1)

Art, South African -- 20th century.

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Asesinto -- Kenia -- Teatro.

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Asesinto -- Teatro -- Kenia.

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Bantu-speaking peoples -- Folklore.

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Berufstätigkeit.

(1)

(1)

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Binnenlandse politiek.

(1)

Blacks -- Fiction.

(1)

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