Orgasmic or organic : an exploration into whether customer's preceived quality of organically branded café's enhances a brand's equity

Kaleidoscope youth : an explorative study looking at South Africa's brand image amongst tertiary students in a post-apartheid society

Long boarding and PEG : integrated brand communication tools and their effectiveness in growing a brand

Mugging giants : exploring pavement café's as intimate brand models and comparing their brand value against franchised café models

Exploring online consumer : behaviour and preferences that increase brand loyalty and print sales for magazines

A mixed method study investigating how a South African brand coo'ee consumers market segment from the global brand Coca-Cola within a South African context

A sensory experience : an exploration of the power of brand experiences as opposed to traditional forms of media