-- Coordinating Planning and Execution -- Providing Strong Leadership and a Supportive Culture -- Capitalizing on

Competencies -- 18. Leadership and Communication -- 19. Leadership and People Development -- 20. Leadership and

Effective business communication in organisations : preparing messages that communicate / Fielding

Corporate communication : a guide to theory & practice / Cornelissen, Joep, author.

Effective business communication in organisations : preparing messages that communicate / Fielding

Marketing communication : an integrated approach / Koekemoer, Ludi.

Brand media strategy : integrated communications planning in the digital era / Young, Antony, 1964-

. Preparation for relationship selling. 4. The psychology of selling : why people buy ; 5. Communication for

Business communication / Daniels, Dawn, author.

-- Quality culture: changing hearts, minds, and attitudes -- Strategic management: planning and execution for

administrative support function -- The basics of communication -- Written communication -- Electronic

relations -- Internal communication -- Planning a public relations programme -- Print and electronic media