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Brands in the balance : meeting the challenges to commercial identity

Drawbaugh, Kevin.

Format:

Books

Publication Date

2001

Excerpt:

-- Household word: 3M and brand trademarks -- Debits and credits: Ranks Hovis and brand valuation -- Back from

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The art of looking sideways

Fletcher, Alan.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1414/2002265411-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1414/2002265411-d.html

Format:

Books

Publication Date

2001

Excerpt:

-- Trademarks -- Writing.

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The encyclopaedia of brands & branding in South Africa.

Affinity Advertising and Publishing.

Format:

Books

Publication Date

2000

Excerpt:

Trademarks -- South Africa.

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The 22 immutable laws of branding

Ries, Al.

Format:

Books

Publication Date

2000 1999

Excerpt:

Trademarks.

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The encyclopaedia of brands & branding in South Africa.

Affinity Advertising and Publishing.

Format:

Books

Publication Date

1999

Excerpt:

Trademarks -- South Africa.

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Protecting your ideas and designs : designs, patents, trade marks, copyright and other aspects of intellectual property.

South African Bureau of Standards. Design Institute.

Format:

Books

Publication Date

1994

Excerpt:

Trademarks.

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