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by 
Nyembe, Jacqueline.
Format: 
Manuscript
Publication Date 
2016
Excerpt: 
A study of female consumer attitudes towards celebrity endorsement of cosmetic products within
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39. 
Cover image for Experiential marketing : secrets, strategies, and success stories from the world's greatest brands
by 
Smith, Kerry, 1963- author.
Format: 
Books
Publication Date 
2016
Excerpt: 
, and building stronger relationships with consumers who buy more, buy quicker ... and buy forever
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40. 
Cover image for The psychology of advertising
by 
Fennis, Bob Michaël, 1968-
Format: 
Books
Publication Date 
2016
Excerpt: 
Consumers -- Attitudes.
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by 
De Freitas, Joao.
Format: 
Manuscript
Publication Date 
2016
Excerpt: 
To what extend does brand value and equity play a role in consumer perception in the context of
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by 
Botha, Carmen.
Format: 
Manuscript
Publication Date 
2016
Excerpt: 
Female consumer perception towards brands that perpetuate female stereotypes and those that do not
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43. 
Cover image for Small data : the tiny clues that uncover huge trends
by 
Lindström, Martin, 1970-
Format: 
Books
Publication Date 
2016
Excerpt: 
Consumer behavior.
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44. 
Cover image for The HyperDoc handbook : digital lesson design using Google apps
by 
Highfill, Lisa, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
learning--rather than simply consumers. If you have fully embraced the Digital Age, you'll glean exciting
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