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493. 
Cover image for Advertising and the mind of the consumer : what works, what doesn't, and why.
by 
Sutherland, Max.
Format: 
Books
Publication Date 
2008
Excerpt: 
mystery for so long -- Introduction -- 1. Influencing people : myths and mechanisms -- 2. Image and
Available: Copies:
495. 
Cover image for Consumer behavior : buying, having, and being
by 
Solomon, Michael R.
Format: 
Books
Publication Date 
2007
Excerpt: 
Ch. 1. Consumers rule -- Ch. 2. Perception -- Ch. 3. Learning and memory -- Ch. 4. Motivation and
Available: Copies:
by 
Schiffman, Leon G.
Format: 
Books
Publication Date 
2007
Excerpt: 
2
Available: Copies:
by 
Hawkins, Del I.
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
2
Available: Copies:
498. 
Cover image for Buyer behaviour : understanding consumer psychology and marketing
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2007
Excerpt: 
2
Available: Copies:
500. 
Cover image for Explorations of marketing in society
by 
Gundlach, Gregory T. (Gregory Thomas)
Format: 
Books
Publication Date 
2007
Excerpt: 
2
Available: Copies:
501. 
Cover image for Consumer behavior
by 
Blackwell, Roger D.
Format: 
Books
Publication Date 
2006
Excerpt: 
2
Available: Copies:
503. 
Cover image for Consumer behaviour
by 
Evans, Martin (Martin J.)
Format: 
Books
Publication Date 
2006
Excerpt: 
Structure of Households Impacted the Family Decision-Making Process? Journal of Consumer Behaviour 2(2), 111
Available: Copies:
504. 
Cover image for Emotion and reason in consumer behavior
by 
Chaudhuri, Arjun.
Format: 
Books
Publication Date 
2006
Excerpt: 
2
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