by
Zaltman, Gerald.
Format:
Books
Publication Date
2003
Excerpt:
Consumer behavior -- Psychological aspects.
by
Zikmund, William G.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html
Format:
Books
Publication Date
2002
Excerpt:
Consumer behavior.
by
Peter, J. Paul.
Format:
Books
Publication Date
2001
Excerpt:
Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. Peter, J. Paul.
by
Middleton, Victor T. C.
MyiLibrary http://www.myilibrary.com?id=102840
Table of contents http://catdir.loc.gov/catdir/toc/els031/2001272313.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2001272313.html
Table of contents http://catdir.loc.gov/catdir/toc/els031/2001272313.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2001272313.html
Format:
Books
Publication Date
2001
Excerpt:
: individual motivations and buyer behaviour -- Understanding the Marketing Mix in Travel and Tourism
by
Sheth, Jagdish N.
Format:
Books
Publication Date
1999
Excerpt:
Customer behavior : consumer behavior & beyond / Sheth, Jagdish N.
by
Blewett, Stephen.
Format:
Books
Publication Date
1999
Excerpt:
What is marketing? ; The marketing plan ; Buying behaviour and marketing research ; Branding and
by
Smith, P. R. (Paul Russell), 1957-
Format:
Books
Publication Date
1999
Excerpt:
, Position and the Marketing Mix -- 3. Marketing Planning -- 4. Buyer Behaviour -- 5. Marketing Research -- 6
by
Peter, J. Paul.
Table of contents http://catdir.loc.gov/catdir/toc/mh022/98016996.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0707/98016996-b.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/98016996.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0707/98016996-b.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/98016996.html
Format:
Books
Publication Date
1999
Excerpt:
Consumer behavior and marketing strategy / Peter, J. Paul.
by
Zikmund, William G.
Format:
Electronic Resources
Publication Date
1998
Excerpt:
Consumer behavior.
by
Van der Walt, Annamarie.
Format:
Books
Publication Date
1996
Excerpt:
behaviour and consumerism ; Buyer behaviour ; Marketing information systems ; The product mix ; Pricing
by
Assael, Henry.
Format:
Books
Publication Date
1992
Excerpt:
Consumer behavior and marketing action / Assael, Henry.
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