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1. 
Cover image for Marketing : contemporary concepts and practices
Marketing : contemporary concepts and practices
by 
Schoell, William F.
Format: 
Books
Publication Date 
1995
Excerpt: 
: Understanding and Selecting. Ch. 4. Marketing Research. Ch. 5. The Consumer Market and Buying Behavior. Ch. 6
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2. 
Cover image for The Popcorn report : revolutionary trend predictions for marketing in the 90's.
The Popcorn report : revolutionary trend predictions for marketing in the 90's.
The Popcorn report : revolutionary trend predictions for marketing in the 90's.
by 
Popcorn, Faith.
Format: 
Books
Publication Date 
1992 1991
Excerpt: 
Marketing research.
Available: Copies:
3. 
Cover image for Consumer behavior and marketing action
Consumer behavior and marketing action
Consumer behavior and marketing action
by 
Assael, Henry.
Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006530708&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://www.gbv.de/dms/hbz/toc/ht004238592.PDF
Inhaltsverzeichnis Consumer behavior and marketing action
Format: 
Books
Publication Date 
1992
Excerpt: 
Motivation research (Marketing) -- Examinations, questions, etc.
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4. 
Cover image for Marketing in South Africa : decision analysis, theory, and practice
Marketing in South Africa : decision analysis, theory, and practice
Marketing in South Africa : decision analysis, theory, and practice
by 
Brits, R. N.
Format: 
Books
Publication Date 
1985
Excerpt: 
Marketing research -- South Africa.
Available: Copies:
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Kotler, Philip.
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Lamb, Charles W.
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McDaniel, Carl, Jr., 1941- author.
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Schiffman, Leon G.
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Elliott, Roger (Associate professor), author.
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Marketing -- Management.
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