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37.

Cover image for Best laid plans : an exploration into the process of designing a content strategy for social media in the advertising and branding industries

Best laid plans : an exploration into the process of designing a content strategy for social media in the advertising and branding industries

Best laid plans : an exploration into the process of designing a content strategy for social media in the advertising and branding industries

by

Veitch, Emily Frances.

Format:

Manuscript

Publication Date

2012

Available: Copies:

38.

Cover image for Social media, crisis communication, and emergency management : leveraging Web 2.0 technologies

Social media, crisis communication, and emergency management : leveraging Web 2.0 technologies

by

White, Connie M.

Format:

Books

Publication Date

2012

Available: Copies:

39.

Cover image for Social media analytics : effective tools for building, intrepreting, and using metrics

Social media analytics : effective tools for building, intrepreting, and using metrics

by

Sponder, Marshall.

Format:

Books

Publication Date

2012

Available: Copies:

40.

Cover image for Digital futures for cultural and media studies

Digital futures for cultural and media studies

Digital futures for cultural and media studies

by

Hartley, John, 1948-

Format:

Books

Publication Date

2012

Available: Copies:

41.

Cover image for 101 social media tactics for nonprofits : a field guide

101 social media tactics for nonprofits : a field guide

by

Mathos, Melanie, 1979-

Format:

Books

Publication Date

2012

Available: Copies:

42.

Cover image for Heritage and social media : understanding heritage in a participatory culture

Heritage and social media : understanding heritage in a participatory culture

Heritage and social media : understanding heritage in a participatory culture

by

Giaccardi, Elisa.

Format:

Books

Publication Date

2012

Available: Copies:

43.

Cover image for Social media and public relations : eight new practices for the PR professional

Social media and public relations : eight new practices for the PR professional

Social media and public relations : eight new practices for the PR professional

by

Breakenridge, Deirdre.

Format:

Books

Publication Date

2012

Available: Copies:

44.

Cover image for Sport beyond television : the internet, digital media and the rise of networked media sport

Sport beyond television : the internet, digital media and the rise of networked media sport

by

Hutchins, Brett, 1973-

Format:

Books

Publication Date

2012

Available: Copies:

45.

Cover image for Share this : the social media handbook for PR professionals

Share this : the social media handbook for PR professionals

by

Waddington, Stephen.

Format:

Books

Publication Date

2012

Available: Copies:

46.

Cover image for Music, social media and global mobility : MySpace, Facebook, YouTube

Music, social media and global mobility : MySpace, Facebook, YouTube

Music, social media and global mobility : MySpace, Facebook, YouTube

by

Mj²s, Ole J.

Format:

Books

Publication Date

2012

Available: Copies:

47.

Cover image for Internet and surveillance : the challenges of Web 2.0 and social media

Internet and surveillance : the challenges of Web 2.0 and social media

Internet and surveillance : the challenges of Web 2.0 and social media

by

Fuchs, Christian, 1976-

Format:

Books

Publication Date

2012

Available: Copies:

48.

Cover image for Engagement marketing : how small business wins in a socially connected world

Engagement marketing : how small business wins in a socially connected world

by

Goodman, Gail F., 1960-

Format:

Books

Publication Date

2012

Available: Copies:

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Subject: Social media.

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Author

Tuten, Tracy L., 1967- author.

(4)

Solomon, Michael R., author.

(3)

Barker, Melissa S., author.

(2)

Dahl, Stephan, author.

(2)

Fuchs, Christian, 1976- author.

(2)

Young, Antony, 1964-

(2)

(2)

Athique, Adrian.

(1)

Barker, Donald, 1953- author.

(1)

Barker, Melissa S.

(1)

Bozarth, Jane, 1961-

(1)

Breakenridge, Deirdre.

(1)

Burbary, Ken, author.

(1)

Cambie, Silvia.

(1)

Chartered Institute of Public Relations.

(1)

Coles, Linda author.

(1)

Cook, Clare, author.

(1)

Cooper, Margaret, 1964-

(1)

Dean, Jodi, 1962-

(1)

Delwiche, Aaron Alan.

(1)

Feroz, A. Karim, author.

(1)

Ferris, Sharmila Pixy, editor.

(1)

Fuchs, Christian, 1976-

(1)

Giaccardi, Elisa.

(1)

(1)

Goldman, Jeremy.

(1)

Goodman, Gail F., 1960-

(1)

Groves, Eric (Eric S.)

(1)

(1)

Han, Sam, 1984-

(1)

Hartley, John, 1948-

(1)

Hemann, Chuck, author.

(1)

Henderson, Jennifer Jacobs.

(1)

Hepp, Andreas, author.

(1)

Hutchins, Brett, 1973-

(1)

Kawasaki, Guy, 1954- author.

(1)

Khan, Gohar F., author.

(1)

Knight, Megan, author.

(1)

Levinson, Paul.

(1)

Lomborg, Stine, 1982- author.

(1)

Mathos, Melanie, 1979-

(1)

McCaughey, Martha, 1966-

(1)

(1)

(1)

(1)

Newlands, Murray.

(1)

Norman, Chad, 1973-

(1)

(1)

Parker, Janna M., author.

(1)

Phillips, David.

(1)

(1)

(1)

Pullen, Christopher, 1959-

(1)

Qualman, Erik, 1972-

(1)

Raubenheimer, Jacques.

(1)

Reed, Jon, 1971-

(1)

Revision of (work): Coles, Linda. Learn marketing with social media in 7 days.

(1)

Rheingold, Howard.

(1)

Roberts, Mary Lou, author.

(1)

(1)

Rudansky-Kloppers, S

(1)

Rudansky-Kloppers, S.

(1)

Ryan, Damian, author.

(1)

Sachs, Jonah, author.

(1)

Schaefer, Mark W.

(1)

Schwartzman, Eric.

(1)

Schweidel, David A., 1981-

(1)

Servaes, Jan, 1952- editor.

(1)

Shelton, Ted, 1966-

(1)

Sponder, Marshall, author.

(1)

Sponder, Marshall.

(1)

(1)

Van Belleghem, Steven.

(1)

Veitch, Emily Frances.

(1)

Waddington, Stephen.

(1)

Waldman, Joshua.

(1)

White, Connie M.

(1)

Wilder, Hilary Anne, editor.

(1)

(1)

Zahay, Debra L., author.

(1)

Format

(60)

Electronic Resources

(2)

(2)

(1)

Item Category 1

Developer Books

Non-Fiction Books

Prescribed Books

Recommended Books

Theses/Dissertations

Material Type

Prescribed books

Recommended Books

Reference Books

Theses/Dissertations

Language

(65)

Library

RC Bloemfontein

RC Braamfontein

RC Nelson Mandela Bay

RC Pietermaritzburg

RC Pretoria CBD

VC Durban North

VC Nelson Mandela Bay

VC Pietermaritzburg

Shelf Location

On-Shelf Faculty Commerce (IIE CAT only)

On-Shelf Faculty Education (IIE CAT only)

On-Shelf Faculty Humanities (IIE CAT only)

On-Shelf Lecturer

On-Shelf Student

Reference Material

Standard shelving location

Store Room/Cupboard

Withdrawn from the collection

Publication Date

Subject

Internet marketing.

(22)

Online social networks.

(15)

Internet advertising.

(6)

(4)

Internet marketing -- Social aspects.

(4)

(4)

Marketing -- Social aspects.

(4)

Branding (Marketing)

(3)

Information technology -- Social aspects.

(3)

Internet -- Social aspects.

(3)

(3)

Public relations.

(3)

Soziale Software.

(3)

(3)

Aspects sociaux.

(2)

(2)

Customer relations.

(2)

Digital media -- Social aspects.

(2)

Intercultural communication.

(2)

Internet marketing -- Case studies.

(2)

(2)

Marketing -- Management.

(2)

Marketing research.

(2)

Réseaux sociaux en ligne.

(2)

(2)

Société de l'information.

(2)

Technologies de l'information et de la communication.

(2)

Academic writing -- Handbooks, manuals, etc.

(1)

Advertising as Topic.

(1)

Advertising campaigns -- Case studies.

(1)

Anecdotes as Topic.

(1)

Aspects psychologiques.

(1)

(1)

Authorship -- Collaboration.

(1)

Bibliographical citations -- Computer programs -- Handbooks, manuals, etc.

(1)

Blogs -- Political aspects.

(1)

Blogs -- Social aspects.

(1)

Business enterprises -- Computer network resources.

(1)

Citation of electronic information resources -- Computer programs -- Handbooks, manuals, etc.

(1)

Cloud computing.

(1)

Communication -- Social aspects.

(1)

Communication and culture.

(1)

Communication in management.

(1)

Communication in marketing.

(1)

Communication in public health.

(1)

Communication in science.

(1)

Communication in social work.

(1)

Communication in sports.

(1)

Computer network resources.

(1)

Consumer profiling.

(1)

Consumers -- Psychology.

(1)

Consumers -- Research.

(1)

Cultural property.

(1)

(1)

Data protection.

(1)

Digital communications -- Social aspects.

(1)

Echange de données informatisées.

(1)

Education -- Computer assisted instruction.

(1)

Education -- Computer-assisted instruction.

(1)

Educational technology.

(1)

Electronic commerce.

(1)

Electronic information resources.

(1)

Electronic surveillance.

(1)

Emergency management.

(1)

Facebook (Electronic resource)

(1)

(1)

Globalization -- Social aspects.

(1)

Human computation.

(1)

Information society.

(1)

Information technology -- Management.

(1)

Informationsteknik -- sociala aspekter.

(1)

Internet -- Political aspects.

(1)

Internet -- Social aspects

(1)

Internet in education.

(1)

Internet marketing

(1)

Internet searching.

(1)

Interpersonal communication.

(1)

Job hunting -- Computer network resources.

(1)

(1)

(1)

(1)

Management -- Social aspects.

(1)

(1)

(1)

(1)

Marketing stratégique.

(1)

Marketing sur Internet.

(1)

Mass media -- Study and teaching.

(1)

Mass media and sports.

(1)

(1)

Media literacy.

(1)

Mendeley (Electronic resource)

(1)

Multimedia systems.

(1)

Music -- Social aspects.

(1)

Music and globalization.

(1)

(1)

(1)

Nonprofit organizations.

(1)

Online-Marketing.

(1)

Oral communication.

(1)

Personal Narratives as Topic.

(1)

Politique de l'entreprise.

(1)

Popular culture -- Study and teaching.

(1)

Privacy, Right of.

(1)

Public relations

(1)

Public speaking.

(1)

Service à la clientèle.

(1)

Sexual minorities -- Identity.

(1)

Small business -- Management.

(1)

Small business marketing.

(1)

(1)

Social marketing.

(1)

Social networks.

(1)

Social participation.

(1)

(1)

Sports -- Social aspects.

(1)

Storytelling -- Psychological aspects.

(1)

Sustainable development -- Health aspects.

(1)

Sustainable development -- Social aspects.

(1)

Technological innovations -- Social aspects.

(1)

Telecommunication -- Social aspects.

(1)

Telemarketing -- Case studies.

(1)

(1)

(1)

(1)

User-generated content.

(1)

Viral marketing.

(1)

Werbepsychologie.

(1)

(1)

World Wide Web 2.0.

(1)

Item Available

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