A study of female consumer attitudes towards celebrity endorsement of cosmetic products within brand equity in South Africa

Strengthening the visual branding of Pretoria : a case study of Cool Capital

How are tattoos, as a tool to create a personal brand, perceived by South Africans when encountered in the corporate world? : a collective case study on South African perspectives

Female consumer perception towards brands that perpetuate female stereotypes and those that do not : case study in the South African context

Bloggers, beauty brands and consumer perception: a descriptive case study on the impact of beauty bloggers on brand perception within the South African context

Qualitative research study on nation branding : construction of a theoretical nation branding model with application to two African countries

A research study to determine required brand building aspects in Cape Town's cosmetics industry, with specific reference to brand loyalty amongst urban women

The effect on Cape Town's retail environment produced by the Banting diet and the purchasing patterns of those who follow it : a mixed method study

A study of exercise involvement and wellness and its potential in enhancing or shifting human values and brand identity amongst employees of different organisations

A study to explore whether colorism in cosmetic branding contributes to racial segmentation and stereotyping among women in Cape Town, South Africa

A triangulation study by means of an online survey identifying how customer service instils customer loyalty amongst Constancia Village customers

An exploratory, qualitative research study comparing current traditional retail versus E-commerce retail trends globally, also investigating possible future scenarios and economic impact