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Print
by 
Gumede, Nozipho.
Format: 
Manuscript
Publication Date 
2014
Excerpt: 
Television advertising -- South Africa.
Available: Copies:
1238. 
Cover image for Marketing
by 
Grewal, Dhruv.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Advertising, public relations, and sales promotions -- Personal selling and sales management -- Glossary
Available: Copies:
1239. 
Cover image for The handbook of gender, sex, and media
by 
Ross, Karen, 1957-
Format: 
Books
Publication Date 
2014
Excerpt: 
people read the "knowing wink" in advertising / Sue Abel -- Communication as commodification: video
Available: Copies:
1240. 
Cover image for Mobile magic : the Saatchi & Saatchi guide to mobile marketing
by 
Eslinger, Tom, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
BUSINESS & ECONOMICS / Advertising & Promotion.
Available: Copies:
1241. 
Cover image for An introduction to the philosophy of art
by 
Eldridge, Richard Thomas, 1953- author.
Format: 
Books
Publication Date 
2014
Excerpt: 
, advertising, and cliche -- Ethical understanding and working through puzzlement -- 10.Art and society: some
Available: Copies:
1242. 
Cover image for Cyberethics : morality and law in cyberspace
by 
Spinello, Richard A., author.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Case Studies: DoubleClick: The Ethics of Online Advertising -- Facebook's "Unfriendly" Privacy Policies
Available: Copies:
1243. 
Cover image for Media analysis techniques
by 
Berger, Arthur Asa, 1933-
Format: 
Books
Publication Date 
2014
Excerpt: 
Advertising -- Brands -- Material Culture -- Objects and Identity -- Activities and Performances -- Music and
Available: Copies:
1244. 
Cover image for Introducing communication research : paths of inquiry
by 
Treadwell, D. F. (Donald Francis)
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Research Example: Three Views of Pharmaceutical Advertising -- Content Analysis: A Descriptive Perspective
Available: Copies:
1245. 
Cover image for International perspectives on business innovation and disruption in the creative industries : film, video and photography
by 
DeFillippi, Bob, editor.
Format: 
Books
Publication Date 
2014
Excerpt: 
the production of video advertising: the emerging roles of crowdsourcing platforms / Rosemary Kimani
Available: Copies:
1246. 
Cover image for Consumer democracy : the marketing of politics
by 
Scammell, Margaret.
Format: 
Books
Publication Date 
2014
Excerpt: 
Advertising, Political.
Available: Copies:
1247. 
Cover image for The dynamics of political communication : media and politics in a digital age
by 
Perloff, Richard M.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Persuasion and political campaigns -- Political advertising -- Presidential debates.
Available: Copies:
1248. 
Cover image for Media studies : the essential resource
by 
Benyahia, Sarah Casey.
Format: 
Books
Publication Date 
2014
Excerpt: 
.Ideology and advertising -- pt. II Media audiences -- 8.Encoding and decoding -- 9.Researching audiences
Available: Copies:
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