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313. 
Cover image for Simple program design : a step-by-step approach
by 
Robertson, Lesley Anne.
Format: 
Books
Publication Date 
2003
Excerpt: 
processing -- First steps in modularisation -- General algorithms for common business problems
Available: Copies:
314. 
Cover image for Casting for big ideas : a new manifesto for agency managers
by 
Jaffe, Andrew, 1938-2010.
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
-year-old agency business model is breaking down because the work is becoming marginalized, as clients cut back ad
Available: Copies:
315. 
Cover image for Marketing insights from A to Z : 80 concepts every manager needs to know
by 
Kotler, Philip.
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
Marketing Insights from A to Z; Preface; Introduction; Contents; Advertising; Brands; Business-to-Business
Available: Copies:
316. 
Cover image for A framework for marketing management
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2003
Excerpt: 
. Analyzing Consumer Markets and Buyer Behavior -- 7. Analyzing Business Markets and Buyer Behavior -- 8
Available: Copies:
by 
Kreutz, Bernd.
Format: 
Books
Publication Date 
2003
Excerpt: 
Business names.
Available: Copies:
318. 
Cover image for E-commerce management : text and cases
by 
Krishnamurthy, Sandeep, 1967-
Format: 
Books
Publication Date 
2003
Excerpt: 
-Auctions -- Amazon.com -- A Business History -- The Failure of Boo.com -- eBay -- A Business History -- Pt. 2. E
Available: Copies:
319. 
Cover image for Finance for non-financial managers
by 
Ramsden, Philip.
Format: 
Books
Publication Date 
2003
Excerpt: 
Business enterprises -- Finance.
Available: Copies:
320. 
Cover image for United we brand : how to create a cohesive brand that's seen, heard, and remembered
by 
Moser, Mike, 1953-
Format: 
Books
Publication Date 
2003
Excerpt: 
-flight consulting and advertising agencies in the hands of every executive, small business owner, and entrepreneur
Available: Copies:
321. 
Cover image for Why not? : how to use everyday ingenuity to solve problems big and small
by 
Nalebuff, Barry, 1958-
Format: 
Books
Publication Date 
2003
Excerpt: 
Harvard Business School Press,
Available: Copies:
by 
Gibson, James Thomas Riley.
Format: 
Books
Publication Date 
2003
Excerpt: 
Business enterprises -- Law and legislation -- South Africa.
Available: Copies:
323. 
Cover image for Communication for selling
by 
Du Plessis, Althea.
Format: 
Books
Publication Date 
2003
Excerpt: 
Business communication.
Available: Copies:
324. 
Cover image for Added Value : the alchemy of brand-led growth
by 
Sherrington, Mark.
Format: 
Books
Publication Date 
2003
Excerpt: 
propositions: a semiotic alternative to traditional advertising research / Levi-Strauss: a business in denial
Available: Copies:
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