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Print
by 
Van Nieuwenhuizen, P. J. J.
Format: 
Books
Publication Date 
2013
Excerpt: 
Advertising -- Tourism.
Available: Copies:
506. 
Cover image for Marketing research : tools & techniques
by 
Bradley, Nigel, 1958- author.
Format: 
Books
Publication Date 
2013
Excerpt: 
-to-business research -- 12. International research -- 13. Audience and advertising research -- 14. Web metrics.
Available: Copies:
by 
Independent Institute of Education. Vega School of Brand Leadership.
Format: 
Books
Publication Date 
2013
Excerpt: 
Word-of-mouth advertising.
Available: Copies:
508. 
Cover image for Exploring journalism and the media
by 
Lynch, Lorrie, author.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Design -- Public relations and advertising -- Yearbooks.
Available: Copies:
509. 
Cover image for Marketing
by 
Kotler, Philip, 1931-
Format: 
Books
Publication Date 
2013
Excerpt: 
Advertising -- Textbooks.
Available: Copies:
510. 
Cover image for Managing corporate communication : a cross-cultural approach
by 
Gambetti, Rossella.
Format: 
Books
Publication Date 
2013
Excerpt: 
concepts -- Academic perspective on advertising -- Industry concepts: from advertising to commercial
Available: Copies:
511. 
Cover image for The complete marketer : 60 essential concepts for marketing excellence
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
2013
Excerpt: 
; Setting a price ; Sales promotion ; Advertising ; Public relations ; Sponsorship ; Personal selling
Available: Copies:
512. 
Cover image for Corporate communication
by 
Argenti, Paul A.
Format: 
Books
Publication Date 
2013
Excerpt: 
and Managing Reputation -- Corporate Philanthropy -- What Is Corporate Advertising? -- Advertising to
Available: Copies:
by 
Stokes, Rob (eMarketing specialist)
Format: 
Books
Publication Date 
2013 2011
Excerpt: 
-- Online advertising -- Affilitate marketing -- Video marketing -- Social media channels -- Evly voucher
Available: Copies:
by 
Barker, Rachel, 1958-
Format: 
Books
Publication Date 
2013
Excerpt: 
traditional advertising -- ch. 9. Advertising management -- ch. 10. Integrated online communication -- Section
Available: Copies:
515. 
Cover image for Mobile marketing : an hour a day
by 
Pasqua, Rachel.
Format: 
Books
Publication Date 
2013
Excerpt: 
advertising -- Leverage the solomo nexus -- Check out m-commerce -- Drive awareness with ambient media
Available: Copies:
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