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541. 
Cover image for Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising
by 
Jaffe, Joseph, 1970-
Format: 
Books
Publication Date 
2005
Excerpt: 
The problem. The end of mass media ; What's eating the 30-second commercial ; Mass murder: is
Available: Copies:
by 
Muller, Gordon, 1952-
Format: 
Books
Publication Date 
2005
Excerpt: 
Mass media and business -- South Africa.
Available: Copies:
543. 
Cover image for Art and advertising
by 
Gibbons, Joan.
Format: 
Books
Publication Date 
2005
Excerpt: 
wider audience by embracing the tactics and mass media of advertising, and how advertising has employed
Available: Copies:
544. 
Cover image for Making sense of media : key texts in media and cultural studies
by 
Berger, Arthur Asa, 1933-
Format: 
Books
Publication Date 
2005
Excerpt: 
Mass media.
Available: Copies:
545. 
Cover image for Kidnapped : how irresponsible marketers are stealing the minds of your children
by 
Acuff, Dan S., 1942-
Format: 
Books
Publication Date 
2005
Excerpt: 
Violence in mass media.
Available: Copies:
546. 
Cover image for Blog! : how the newest media revolution is changing politics, business, and culture
by 
Kline, David, 1950-
Format: 
Books
Publication Date 
2005
Excerpt: 
Mass media -- Influence.
Available: Copies:
547. 
Cover image for New media : an introduction
by 
Flew, Terry.
Format: 
Books
Publication Date 
2005 2002
Excerpt: 
Mass media -- Political aspects.
Available: Copies:
548. 
Cover image for Persuasion : psychological insights and perspectives
by 
Brock, Timothy C., 1935-
Format: 
Books
Publication Date 
2005
Excerpt: 
prejudice, persuasiveness of narratives, mass media and political persuasion, small groups, and advertising.".
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549. 
Cover image for The Cambridge companion to Chomsky
by 
McGilvray, James A. (James Alasdair), 1942-
Format: 
Books
Publication Date 
2005
Excerpt: 
understanding of the abuse of power, and of the controlling effects of the mass media." "This companion brings
Available: Copies:
550. 
Cover image for Communication theory : media, technology, society
by 
Holmes, David, 1962-
Format: 
Books
Publication Date 
2005
Excerpt: 
Mass media and technology.
Available: Copies:
551. 
Cover image for Indigenous communication in Africa : concept, applications, and prospects
by 
Ansu-Kyeremeh, Kwasi.
Format: 
Books
Publication Date 
2005
Excerpt: 
Indigenous peoples and mass media -- Africa.
Available: Copies:
552. 
Cover image for Mediated : how the media shape your world and the way you live in it
by 
De Zengotita, Thomas.
Format: 
Books
Publication Date 
2005
Excerpt: 
Mass media -- Influence.
Available: Copies:
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