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553. 
Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
by 
Scott, David Meerman, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
updated Fifth edition, David Meerman Scott offers fresh examples of success from organizations around the
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by 
Parsons, Shaun.
Format: 
Books
Publication Date 
2015
Excerpt: 
Questionson SA Tax 16th edition is a publication for undergraduate and postgraduate taxation
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by 
Bessant, J. R.
Format: 
Books
Publication Date 
2015
Excerpt: 
Preface to third edition -- Entrepreneurial goals and context -- The innovation imperative
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by 
Mo, John, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
perspective. This new edition has been updated to include the latest developments in foreign investment law
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557. 
Cover image for Strategic marketing : decision making & planning
by 
Reed, Peter.
Format: 
Books
Publication Date 
2015
Excerpt: 
This fully revised 4th edition of Strategic Marketing: Decision Making and Planning continues to
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558. 
Cover image for Conceptual physics
by 
Hewitt, Paul G., author.
Format: 
Books
Publication Date 
2015
Excerpt: 
everyday. The Twelfth Edition will delight students with informative and fun Hewitt-Drew-It screencasts
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by 
Lewis, Harold, 1933-
Format: 
Books
Publication Date 
2015
Excerpt: 
both technical quality and value for money. This fully updated fifth edition extends the scope and
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560. 
Cover image for Management fundamentals : concepts, applications, & skill development
by 
Lussier, Robert N.
Format: 
Books
Publication Date 
2015
Excerpt: 
covered as appropriate throughout the book. The Sixth Edition has been completely updated with 95% of the
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by 
Floyd, Thomas L., author.
Format: 
Books
Publication Date 
2015
Excerpt: 
fundamentals, digital logic, and introduction to computers Digital Fundamentals, Eleventh Edition, continues
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by 
Annuzzi, Joseph, Jr., author.
Format: 
Books
Publication Date 
2015
Excerpt: 
"This book--a renamed new edition of Android Wireless Application Development, Volume II--is the
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563. 
Cover image for Advertising and integrated brand promotion
by 
O'Guinn, Thomas C.
Format: 
Books
Publication Date 
2015
Excerpt: 
promotion, this edition combines a solid understanding of advertising strategy and important theory with
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564. 
Cover image for Advertising media planning : a brand management approach
by 
Kelley, Larry D., 1955-
Format: 
Electronic Resources
Publication Date 
2015
Excerpt: 
-to-earth approach, and real-world business examples. Several new chapters have been added to the fourth edition
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