-- Pricing objectives and policies -- Price setting in the business world -- Developing innovative marketing

educational or technical use. Materials are drawn from academic and business sources, numerous journals, and

's foremost expert on business leadership distills twenty-five years of experience and wisdom based on lessons

Business communication.

-- Networking with the Internet -- High-speed connections to the Internet -- Web servers -- Doing business on

information technology. It outlines how to match information systems with business strategy to forge a strong

Business -- Computer programs.

International business enterprises.

Foreword by Dr Nick Bindedell -- Introduction: business and humanity -- Business in the 21st

of business as a whole. Offers clear, practical advice on how companies can maximize the

Small business -- Management.

Business writing -- Problems, exercises, etc.