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49.

Cover image for Interpreting consumer choice : the behavioral perspective model

Interpreting consumer choice : the behavioral perspective model

Interpreting consumer choice : the behavioral perspective model

by

Foxall, G. R.

Format:

Books

Publication Date

2010

Available: Copies:

50.

Cover image for Consumer behavior & marketing strategy

Consumer behavior & marketing strategy

Consumer behavior & marketing strategy

by

Peter, J. Paul.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018705451&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2010

Available: Copies:

51.

Cover image for Sensory marketing : research on the sensuality of products

Sensory marketing : research on the sensuality of products

Sensory marketing : research on the sensuality of products

by

Krishna, Aradhna.

Format:

Books

Publication Date

2010

Available: Copies:

52.

Cover image for Neuromarketing : exploring the brain of the consumer

Neuromarketing : exploring the brain of the consumer

Neuromarketing : exploring the brain of the consumer

by

Zurawicki, Leon.

Format:

Books

Publication Date

2010

Available: Copies:

53.

Cover image for The objects of affection : semiotics and consumer culture

The objects of affection : semiotics and consumer culture

The objects of affection : semiotics and consumer culture

by

Berger, Arthur Asa, 1933-

Format:

Books

Publication Date

2010

Available: Copies:

54.

Cover image for The buying brain : secrets for selling to the subconscious mind

The buying brain : secrets for selling to the subconscious mind

The buying brain : secrets for selling to the subconscious mind

by

Pradeep, A. K., 1963-

Format:

Books

Publication Date

2010

Available: Copies:

55.

Cover image for Consumer Behaviour & marketing communication

Consumer Behaviour & marketing communication

Consumer Behaviour & marketing communication

by

Kazmi, S. H. H.

Format:

Books

Publication Date

2010

Available: Copies:

56.

Cover image for Buy ology : how everything we believe about why we buy is wrong

Buy ology : how everything we believe about why we buy is wrong

Buy ology : how everything we believe about why we buy is wrong

by

Lindström, Martin, 1970-

Format:

Books

Publication Date

2009 2008

Available: Copies:

57.

Cover image for Branding only works on cattle : the new way to get known (and drive your competitors crazy) / Jonathan Salem Baskin.

Branding only works on cattle : the new way to get known (and drive your competitors crazy) / Jonathan Salem Baskin.

Branding only works on cattle : the new way to get known (and drive your competitors crazy) / Jonathan Salem Baskin.

by

Baskin, Jonathan Salem.

Format:

Books

Publication Date

2009

Available: Copies:

58.

Cover image for The hunt for cool : an investigation of 'coolness' with regard to the consumer electronics industry, with special reference to Apple

The hunt for cool : an investigation of 'coolness' with regard to the consumer electronics industry, with special reference to Apple

The hunt for cool : an investigation of 'coolness' with regard to the consumer electronics industry, with special reference to Apple

by

Versfeld, R. Andrew.

Format:

Computer file

Publication Date

2009

Available: Copies:

59.

Cover image for Why we buy : the science of shopping

Why we buy : the science of shopping

Why we buy : the science of shopping

by

Underhill, Paco.

Sample text http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-s.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-d.html

Format:

Books

Publication Date

2009

Available: Copies:

60.

Cover image for Consumer behaviour

Consumer behaviour

Consumer behaviour

by

Evans, Martin (Martin J.)

Format:

Books

Publication Date

2009

Available: Copies:

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Schiffman, Leon G.

(11)

Kanuk, Leslie Lazar.

(7)

(5)

Olson, Jerry C. (Jerry Corrie), 1944-

(5)

Peter, J. Paul.

(5)

Solomon, Michael R.

(5)

Lindström, Martin, 1970-

(4)

(3)

Blackwell, Roger D.

(3)

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(3)

Evans, Martin (Martin J.)

(3)

Rousseau, Deon.

(3)

Behrer, Mattias.

(2)

(2)

Danziger, Pamela N.

(2)

Engel, James F.

(2)

Frank, Robert H.

(2)

Goldsmith, Ronald Earl.

(2)

Hawkins, Del I.

(2)

Hoyer, Wayne D.

(2)

Jamal, Ahmad, 1965-

(2)

Krishna, Aradhna.

(2)

MacInnis, Deborah J.

(2)

MacInnis, Deborah J., author.

(2)

Miniard, Paul W.

(2)

Swarbrooke, John.

(2)

Underhill, Paco.

(2)

Wisenblit, Joseph.

(2)

Adie, Lauren Amy.

(1)

Albanese, Paul J.

(1)

Aleti, Torgeir, author.

(1)

Anderson, Alison.

(1)

(1)

Arnould, Eric J.

(1)

Babin, Barry J.

(1)

Bagozzi, Richard P.

(1)

Barber, Benjamin R., 1939-

(1)

Baskin, Jonathan Salem.

(1)

Beckley, Jacqueline H.

(1)

Beetham, Margaret, 1919-

(1)

Belk, Russell W.

(1)

(1)

Berger, Arthur Asa, 1933-

(1)

Bergh, Joeri van den, 1971-

(1)

Bergh, Joeri van den.

(1)

Berkman, Harold W.

(1)

Bettman, James R.

(1)

Beverland, Michael.

(1)

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(1)

(1)

Block, Lauren G.

(1)

(1)

Blythe, Jim, author.

(1)

(1)

Boshoff, Christo.

(1)

Brennan, Linda L. author.

(1)

Bridger, Darren.

(1)

Brijball, Sanjana.

(1)

Brink, A. (Annekie)

(1)

Britton, Terry.

(1)

(1)

Buhalis, Dimitrios.

(1)

(1)

Cahill, Dennis J.

(1)

Cant, M. C. (Michael Colin), 1957-

(1)

Cartwright, Edward, author.

(1)

Chan, Eugene, author.

(1)

Chaudhuri, Arjun.

(1)

Choi, Tsan-Ming, editor.

(1)

Clarke, David B.

(1)

Cline, Thomas W.

(1)

Close, Angeline, editor.

(1)

Clune, Stephen, editor.

(1)

Cohen, Marshal.

(1)

Coney, Kenneth A.

(1)

(1)

Cronley, Maria L.

(1)

D'Amico, Michael.

(1)

Dann, Stephen, 1973-

(1)

(1)

Dobscha, Susan, editor.

(1)

Doel, Marcus A.

(1)

Du Plessis, P. J.

(1)

Du Plessis, P. J. (Phillipus Jacobus), 1943- Consumer behaviour.

(1)

Dupree, James V.

(1)

(1)

Frank, Robert H. 1945- VerfasserIn. (DE-588)124848648 (DE-627)366971328 (DE-576)164417044

(1)

Frank, Robert H., author.

(1)

(1)

Gabriel, Yiannis,, 1952-

(1)

Gowpall, Yathika, editor.

(1)

Grant, John, 1964-

(1)

Gundlach, Gregory T. (Gregory Thomas)

(1)

Gürhan-Canli, Zeynep, 1968-

(1)

Hanlon, Patrick.

(1)

(1)

Hantula, Donald A.

(1)

Harris, Eric G.

(1)

(1)

(1)

Horner, Susan, 1956-

(1)

(1)

Housiaux, Kate M. L., 1971-

(1)

Howard, John A.

(1)

Howard, John A. Consumer behavior in marketing strategy.

(1)

Hoyer, Wayne D. author.

(1)

Hoyer, Wayne D., author.

(1)

Huffman, Cynthia.

(1)

Independent Institute of Education. Vega School of Brand Leadership.

(1)

Johnson, Lisa, 1967-

(1)

Joubert, Johan Pierre Retief, editor.

(1)

Kanner, Bernice.

(1)

Kardes, Frank R.

(1)

Kazmi, S. H. H.

(1)

Kennedy, Dan S., 1954-

(1)

(1)

LaSalle, Diana, 1949-

(1)

(1)

Lewis, David, 1942-

(1)

Lindquist, Jay D.

(1)

Lopetcharat, Kannapon.

(1)

Luce, Mary Frances, 1967-

(1)

Ludden, Geke, 1978- editor.

(1)

Maclaran, Pauline.

(1)

Makhafola, Kelebogile.

(1)

Martin, Chuck, 1949- author.

(1)

Matsolo, Sibongiseni.

(1)

Meethan, Kevin.

(1)

Mick, David Glen.

(1)

(1)

Minahan, Stella.

(1)

Mittal, Banwari.

(1)

(1)

Mothersbaugh, David L.

(1)

Moutinho, Luiz.

(1)

(1)

Mujeer, A. Qasim.

(1)

Newman, Bruce I.

(1)

Nguyễn, Đăng Minh, author.

(1)

Niedderer, Kristina, editor.

(1)

Northey, Gavin, author.

(1)

O'Shaughnessy, John, 1927-

(1)

Paredes, Maria Dulce.

(1)

Parker, Lukas, author.

(1)

Parsons, Elizabeth.

(1)

Parumasur, Sanjana Brijball.

(1)

(1)

Pauling, Thomas Gordan.

(1)

(1)

Pieters, Rik, author.

(1)

Pieters, Rik. author.

(1)

(1)

Pougnet, Jacqueline.

(1)

Pradeep, A. K., 1963-

(1)

Price, Linda L. (Linda LaVonne), 1952-

(1)

Priester, Joseph R., 1960-

(1)

Raaij, W. Fred van.

(1)

Rabolt, Nancy J.

(1)

(1)

(1)

(1)

Roberts-Lombard, Mornay.

(1)

Schiffman, Leon G. (DE-588)154336181

(1)

Schiffman, Leon G. Consumer behaviour 4th ed.

(1)

Schiffman, Leon G., author.

(1)

Schmitt, Bernd.

(1)

Seeco, Louis Itumeleng.

(1)

Sethna, Zubin, author.

(1)

Sheth, Jagdish N.

(1)

Silverstein, Michael J.

(1)

Sirgy, M. Joseph.

(1)

(1)

Solomon, Michael R. author.

(1)

Soscia, Isabella.

(1)

(1)

Statt, David A., 1942-

(1)

Stephan, Kristina.

(1)

Stevens, Robert E., 1942-

(1)

Stevens, Robert E., 1942- Market analysis.

(1)

Stinnett, Bill.

(1)

Sutherland, Max.

(1)

Trentmann, Frank.

(1)

Trijp, Hans van (Johannes Cornelia Maria van)

(1)

Van Zutphen, Glenn.

(1)

Versfeld, R. Andrew.

(1)

Weiss, Steve M.

(1)

Wells, Victoria K.

(1)

Wells, Victoria.

(1)

Wickstrom, Maurya.

(1)

Widing, Robert E.

(1)

Wilkie, William L.

(1)

Williams, Carinda, editors.

(1)

Wipperfürth, Alex.

(1)

Wisenblit, Joseph, author.

(1)

Wright, Ray, 1942-

(1)

(1)

Zikmund, William G.

(1)

Zinkhan, George M. (George Martin)

(1)

Zurawicki, Leon.

(1)

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(141)

(8)

(3)

Electronic Resources

(1)

Item Category 1

Material Type

Language

(153)

Library

Shelf Location

Publication Date

Subject

(24)

Motivation research (Marketing)

(15)

Marketing research.

(13)

Marketing -- Psychological aspects.

(10)

Branding (Marketing)

(8)

(8)

Verbraucherverhalten.

(8)

Consumers' preferences.

(6)

Shopping -- Psychological aspects.

(6)

Consumer behavior -- United States.

(5)

Consumers -- Psychology.

(5)

Consumers -- Research.

(5)

Consumption (Economics)

(5)

(5)

Neuromarketing.

(5)

Target marketing.

(5)

Market segmentation.

(4)

Microeconomics.

(4)

(4)

(4)

Consommateurs -- Comportement.

(3)

Customer relations.

(3)

(3)

Internet marketing.

(3)

Market surveys.

(3)

Product management.

(3)

(3)

(3)

Advertising -- Psychological aspects.

(2)

(2)

(2)

Brand name products.

(2)

Communication in marketing.

(2)

Consumentengedrag.

(2)

Consumer behavior -- Psychological aspects.

(2)

Consumer behavior -- South Africa.

(2)

Consumer behavior -- United States -- Case studies.

(2)

Consumer behaviour

(2)

Consumer behaviour.

(2)

Consumer satisfaction.

(2)

Consumers -- Attitudes.

(2)

Consumers -- South Africa.

(2)

Consumption (Economics) -- Psychological aspects.

(2)

Consumption (Economics) -- Social aspects.

(2)

Decision making.

(2)

Economics -- Psychological aspects.

(2)

Export marketing.

(2)

Fashion merchandising.

(2)

(2)

Market surveys -- United States.

(2)

Marketing -- Sex differences.

(2)

Marketing -- Social aspects.

(2)

Marketing -- South Africa.

(2)

(2)

Psychology -- Social aspects.

(2)

Senses and sensation.

(2)

(2)

Social influence.

(2)

Social marketing.

(2)

Women consumers.

(2)

Young adult consumers.

(2)

Young consumers.

(2)

Advertising -- South Africa -- Cross-cultural studies.

(1)

(1)

Affluent consumers -- Psychology.

(1)

Alcoholic beverages -- Advertising.

(1)

Análisis de mercadeo -- Estados Unidos.

(1)

Aspects psychologiques.

(1)

Aufsatzsammlung

(1)

Automobiles -- Marketing.

(1)

Besluitvorming.

(1)

Brand choice -- Psychological aspects.

(1)

Brand name products -- Economic aspects.

(1)

Brand name products -- Psychological aspects.

(1)

Brand name products -- Social aspects.

(1)

Capitalism -- United States.

(1)

(1)

(1)

Child consumers -- United States.

(1)

Child consumers.

(1)

Clothing and dress -- Marketing.

(1)

Commercial art -- Sex differences.

(1)

Communication in marketing -- India.

(1)

Comportamiento del consumidor -- Estados Unidos -- Estudio de casos.

(1)

Comportamiento del consumidor -- Estados Unidos.

(1)

Comportement du consommateur.

(1)

Comportement social.

(1)

Comportement économique.

(1)

Consommateurs -- Comportement -- États-Unis -- Cas, Études de.

(1)

Consommateurs -- Comportement -- États-Unis.

(1)

(1)

Consumer behavior

(1)

Consumer behavior -- Examinations, questions, etc.

(1)

Consumer behavior -- History -- 20th century.

(1)

Consumer behavior -- India.

(1)

Consumer behavior -- South Africa -- Cross-cultural studies.

(1)

Consumer behavior -- Textbooks.

(1)

Consumer protection.

(1)

Consumer research.

(1)

Consumers -- Examinations, questions, etc.

(1)

Consumers -- Reseach.

(1)

Consumers' preferences -- Econometric models.

(1)

Consumptiemaatschappij.

(1)

Consumption (Economics) -- United States.

(1)

Cross-cultural studies.

(1)

Culture -- Semiotic models.

(1)

Culturele aspecten.

(1)

Customer loyalty.

(1)

(1)

Economic man -- Examinations, questions, etc.

(1)

Economics -- Sociological aspects.

(1)

Electronic commerce -- Psychological aspects.

(1)

(1)

Entscheidungsfindung.

(1)

(1)

(1)

Feminist theory.

(1)

Fidélité à une marque.

(1)

(1)

Food preferences.

(1)

(1)

Geographical perception.

(1)

Individual behaviour.

(1)

Industrial design.

(1)

Industrial organization (Economic theory)

(1)

Information behavior.

(1)

Internet advertising -- Psychological aspects.

(1)

Internet marketing -- United States.

(1)

(1)

Irrationaliteit.

(1)

Irrationalität.

(1)

(1)

Konsumentenverhalten.

(1)

Konsumentpsykologi.

(1)

Language and culture.

(1)

Lifestyles -- Case studies.

(1)

Lifestyles -- Economic aspects.

(1)

(1)

Luxuries -- Marketing.

(1)

(1)

Market segmentation -- South Africa.

(1)

Market surveys -- United States -- Case studies.

(1)

(1)

Marketing -- Management.

(1)

Marketing -- Moral and ethical aspects.

(1)

Marketing -- Planning.

(1)

Marketing -- Research.

(1)

Marknadsföring.

(1)

Marques de commerce -- Choix.

(1)

(1)

Material culture.

(1)

Materialism -- Social aspects -- United States.

(1)

Materialism -- Social aspects.

(1)

(1)

Microeconomics -- Examinations, questions, etc.

(1)

(1)

Mobile commerce.

(1)

Motivation research (Marketing) -- Examinations, questions, etc.

(1)

Motivational research (Marketing)

(1)

Multiculturalism in advertising.

(1)

New products -- Psychological aspects.

(1)

Object (Aesthetics)

(1)

Older consumers.

(1)

(1)

(1)

(1)

Processed foods -- Marketing.

(1)

Product design.

(1)

Produits de marque -- Aspect psychologique.

(1)

Produits de marque -- Aspect social.

(1)

Produits de marque -- Commercialisation.

(1)

Produits de marque -- Marketing.

(1)

(1)

Public interest.

(1)

Public relations & advertising.

(1)

(1)

Resonerande (psykologi)

(1)

Restaurant management.

(1)

(1)

Risk-taking (Psychology)

(1)

(1)

Self-interest -- Examinations, questions, etc.

(1)

(1)

Semiotics -- Psychological aspects.

(1)

Semiotics -- Social aspects.

(1)

(1)

Social conditions

(1)

Social interaction.

(1)

Stores, Retail -- Psychological aspects.

(1)

Style de vie -- Aspect économique.

(1)

Südafrika (Staat)

(1)

(1)

(1)

Themed environments.

(1)

Thought and thinking.

(1)

Tourism -- Marketing.

(1)

Tourism -- Social aspects.

(1)

(1)

(1)

United States -- Social conditions -- 1980-

(1)

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