Care packages for your customers : an idea a week to enhance customer service / Glanz, Barbara A.

Demand -- Part III. Connecting with Customers: Chapter 5 -- Creating Customer Value, Satisfaction

analysis : a process overview -- Becoming lean -- Vsa in action -- Managing channel loyalty : a necessary

Connecting with your customers. Harvard Business School.

Strategic database marketing : the masterplan for starting and managing a profitable, customer

buying behaviour -- Consumer loyalty -- Building relationships with customers -- E-commerce and its value

managing products -- Internal marketing -- Building customer loyalty through quality -- Pricing products

Market-based management : strategies for growing customer value and profitability / Best, Roger J.

Willie's way : 6 secrets for wooing, wowing, and winning customers and their loyalty / Van Hooser

The loyalty advantage : essential steps to energize your company, your customers, your brand /

Customer relations.

Customer loyalty.