Defined -- Reliability and Validity at the Study Level -- Study Reliability -- Internal Validity -- Review

selecting a research question and conducting a literature review to field research and writing up. Covering

literature -- What is a literature review? -- Why is it important to conduct a literature review? -- What

project -- Doing your literature review -- Methodology into practice -- Methods -- Analysing your results

related literature -- Planning your research project -- Writing the research proposal -- Qualitative

literature review and a summary of the literature -- How to review the literature -- Searching for the

literature -- The use of theory -- Writing strategies and ethical considerations . Part II. Designing

literature review -- Conceptualisation -- Constructing arguments in research -- Sampling -- Quantitative data

meanings of methodology -- How to review the literature review and conduct ethical studies -- Strategies of

-Ming Choi -- Luxury fashion branding: literature review, research trends, and research agenda / Tsan

.Conceptualizing a Research Idea -- Introduction -- Integration Between the AOS and the Literature Review

-- The Literature Review -- Acknowledging Others -- Appropriate Language -- Plagiarism -- Some Classic