evidence -- Marketing planning, implementation and control -- People, process and physical evidence

responsibility and corporate governance -- Workforce diversity -- pt. III. Planning. Principles of planning

Strategic planning -- Case studies.

The research question -- The language of research -- Planning a research proposal -- Introducing

-- Advertising -- Advertising creativity -- Advertising media and media planning -- Personal selling -- Shopper

Toddlers, Preschoolers, and school age children -- Planning and Serving Nutritious and Economical Meals

; Planning for entrepreneurs ; Creating revenue models ; Learning from failure -- Part IV. Resourcing new

-- Results -- Discussion -- Conclusions -- References -- Visualization Techniques to Support Planning of

derivatives -- International financial management -- Business planning and financial modelling -- Corporate

planning -- Advertising -- Media management -- Personal selling: a relational approach -- Sales promotion

Strategic planning.

Listening; 4.2.6 Problem-Solving, Planning, Reasoning, and Decision-Making; 4.3 Cognitive Frameworks; 4.3.1