. Packed with pedagogical features and including a wealth of mini case studies such as General Electric

useful communication skills. Their exposition is seasoned with intriguing case studies and stimulating

Executives -- Case studies.

Photography -- Lighting -- Case studies.

Square - prototypes and case studies in branding - to Prada's superstar-architect-designed shopping

groups -- Case studies of group teaching and learning -- Developing group learning.

Strategic planning -- Case studies.

case studies that explore the many ways in which language is used to discuss, describe, analyze and

brands are much more than just logos. This book showcases some of the best case studies from top branding

economics and its core principles. New case studies and themed boxed examples, in-depth explanations and an

studies -- Design for Democracy -- Rule 29 -- Landesberg Design -- Baseman Design Associates -- Schwartz

Lifestyles -- Case studies.