by
Cant, M. C. (Michael Colin), 1957-
Format:
Books
Publication Date
2006
Excerpt:
buying behaviour -- Consumer loyalty -- Building relationships with customers -- E-commerce and its value
by
Kotler, Philip.
Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA
Format:
Books
Publication Date
2006
Excerpt:
-- Identifying Market Segments & Targets -- Part IV. Building Strong Brands: Chapter 9 -- Creating Brand Equity
by
Kotler, Philip.
Format:
Books
Publication Date
2006
Excerpt:
-- Business markets and business buyer behavior -- Segmentation, targeting, and positioning : building the
by
McAdams, Mindy.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0422/2004021185.html
Publisher description http://catdir.loc.gov/catdir/description/els051/2004021185.html
Publisher description http://catdir.loc.gov/catdir/description/els051/2004021185.html
Format:
Books
Publication Date
2005
Excerpt:
-- Working with sound -- Working with text -- Building slideshows with sound -- Washingtonpost.com sniper
by
Zimmerer, Thomas.
Table of contents http://catdir.loc.gov/catdir/toc/fy044/2003065602.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012873464&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=012873464&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012873464&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=012873464&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format:
Books
Publication Date
2005
Excerpt:
considerations : Ch. 6. Building a powerful marketing plan -- Ch. 7. E-commerce and the entrepreneur -- Ch. 8
by
Dessler, Gary, 1942-
Format:
Books
Publication Date
2004
Excerpt:
-- Controlling : Controlling and building commitment ; Managing world-class operations -- Managing in action
by
Kotler, Philip.
Format:
Books
Publication Date
2004
Excerpt:
: building the right relationships with the right customers -- Product, services, and branding strategies
by
Ciccarelli, Patrick.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0619/2004109312-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0619/2004109312-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0619/2004109312-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0619/2004109312-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0619/2004109312-d.html
Format:
Books
Publication Date
2004
Excerpt:
"Networking Foundations provides essential knowledge about designing, building, and maintaining a
by
Longenecker, Justin G. (Justin Gooderl), 1917-2005.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-t.html
Format:
Electronic Resources
Publication Date
2003
Excerpt:
performance -- 23. Managing the firm's assets -- 24. Risk and insurance -- Visualizing the end: building a
by
Guilding, Chris.
Table of contents http://catdir.loc.gov/catdir/toc/els031/2002071177.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2002071177.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2002071177.html
Format:
Books
Publication Date
2002
Excerpt:
Financial management for hospitality decision makers / Guilding, Chris.
by
Deitel, Harvey M., 1945-
Format:
Books
Publication Date
2001
Excerpt:
Connecting to the Internet Software Building a Web Site E-Commerce Consulting Introduction to HyperText
by
Jones, Don, 1971-
Table of contents http://catdir.loc.gov/catdir/toc/wiley024/2001091992.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley044/2001091992.html
Publisher description http://catdir.loc.gov/catdir/description/wiley038/2001091992.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley044/2001091992.html
Publisher description http://catdir.loc.gov/catdir/description/wiley038/2001091992.html
Format:
Books
Publication Date
2001
Excerpt:
Storefront -- Ch. 10. Least Bit You Need to Know about Building Your Storefront -- Ch. 11. Giving Customers
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