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49. 
Cover image for Reaching audiences : a guide to media writing
Reaching audiences : a guide to media writing
Reaching audiences : a guide to media writing
by 
Yopp, Jan Johnson.
Format: 
Books
Publication Date 
2003
Excerpt: 
Mass media -- Authorship.
Available: Copies:
50. 
Cover image for Communication, technology and society
Communication, technology and society
Communication, technology and society
by 
Green, Lelia, 1956-
Table of contents http://catdir.loc.gov/catdir/toc/fy032/2002283436.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0657/2002283436-d.html
Format: 
Books
Publication Date 
2002
Excerpt: 
Mass media -- Social aspects.
Available: Copies:
52. 
Cover image for Persuasive communication skills : public speaking
Persuasive communication skills : public speaking
by 
Steinberg, Sheila.
Format: 
Books
Publication Date 
1999
Excerpt: 
-involvement theory -- Mass media effects theories -- Mill's theory -- Technological determinism -- Uses and
Available: Copies:
53. 
Cover image for Media planning : art or science : a guide to the essentials of media planning
Media planning : art or science : a guide to the essentials of media planning
Media planning : art or science : a guide to the essentials of media planning
by 
Muller, Gordon, 1952-
Format: 
Books
Publication Date 
1999
Excerpt: 
Mass media and business -- South Africa.
Available: Copies:
54. 
Cover image for Culture, society, and the media
Culture, society, and the media
by 
Gurevitch, Michael.
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0648/88029700-d.html
Format: 
Books
Publication Date 
1988 1982
Excerpt: 
Mass media -- Social aspects -- Great Britain.
Available: Copies:
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Fourie, Pieter J. (Pieter Jacobus), 1950- editor.
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O'Shaughnessy, Michael, 1951-
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