International business enterprises -- Case studies.

solutions. Each method is illustrated with visual demonstrations and case studies that show design processes

case studies to discuss brand concepts and challenges. It tackles how place perceptions are formed, how

management. Features such as information boxes, case studies, critical thinking boxes and glossaries engage

archival resources --9. Case studies, qualitative interviews and focus groups --10. Observation --11

Product management -- South Africa -- Case studies.

Strategic planning -- South Africa -- Case studies.

well-designed text with ample examples and case studies will enable the students to understand and

case studies.

Business ethics -- Case studies.

emotionally connect with potential tourists.By focusing on a range of global case studies, Destination

-- Hospitality concept & sectors -- Environmental analysis -- Summary and conclusions -- Review questions -- Case