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49. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2001
Excerpt: 
The role of IMC in marketing -- Integrated marketing program situation analysis -- Analyzing the
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50. 
Cover image for Financial aspects of marketing
Financial aspects of marketing
Financial aspects of marketing
by 
Schmidt, Ruth A.
Format: 
Books
Publication Date 
1996
Excerpt: 
Ratio analysis.
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Black, P. A. (Philip A.)
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Black, P. A. (Philip A.). Public economics for South African students.
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Calitz, Estian.
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Cronjé, Shani.
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South Africa.
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Active learning -- South Africa.
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Business enterprises -- Finance.
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