IIE Logo

Switch to list view
Switch to thumbnail view
Select an Action
178 Results Found Subscribe to search results
000000000000IIE
Print
97. 
Cover image for Customer experience : future trends and insights
Customer experience : future trends and insights
Customer experience : future trends and insights
by 
Shaw, Colin, 1958-
Format: 
Books
Publication Date 
2010
Excerpt: 
Customer relations -- Management.
Available: Copies:
98. 
Cover image for Relationship marketing : a consumer experience approach
Relationship marketing : a consumer experience approach
by 
Baron, Steve.
Format: 
Books
Publication Date 
2010
Excerpt: 
Customer relations.
Available: Copies:
99. 
Cover image for The relationship revolution : closing the customer promise gap
The relationship revolution : closing the customer promise gap
by 
Hochman, Larry.
Format: 
Books
Publication Date 
2010
Excerpt: 
Customer relations -- Management.
Available: Copies:
100. 
Cover image for The power of appreciative inquiry : a practical guide to positive change
The power of appreciative inquiry : a practical guide to positive change
by 
Whitney, Diana Kaplin.
Format: 
Books
Publication Date 
2010
Excerpt: 
Customer relations.
Available: Copies:
101. 
Cover image for Turn clicks into customers : proven marketing techniques for converting online traffic into revenue
Turn clicks into customers : proven marketing techniques for converting online traffic into revenue
by 
Forrester, Duane.
Format: 
Books
Publication Date 
2010
Excerpt: 
Customer relations.
Available: Copies:
102. 
Cover image for Putting the public back in public relations : how social media is reinventing the aging business of PR
Putting the public back in public relations : how social media is reinventing the aging business of PR
by 
Solis, Brian.
Kazalo vsebine http://catdir.loc.gov/catdir/toc/fy0904/2008041937.html
Format: 
Books
Publication Date 
2010 2009
Excerpt: 
Putting the public back in public relations : how social media is reinventing the aging business of
Available: Copies:
103. 
Cover image for Hospitality and travel marketing
Hospitality and travel marketing
by 
Morrison, Alastair M.
Format: 
Books
Publication Date 
2010
Excerpt: 
Travel Marketing Systems -- 4. Customer Behavior -- 5. Analyzing Marketing Opportunities -- 6. Marketing
Available: Copies:
105. 
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
buyer behavior -- Customer-driven marketing strategy : creating value for target customers -- Products
Available: Copies:
106. 
Cover image for Marketing for hospitality and tourism
Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
products : public relations and sales promotion -- Professional sales -- Direct and online marketing
Available: Copies:
107. 
Cover image for Relationship selling
Relationship selling
by 
Johnston, Mark W.
Format: 
Books
Publication Date 
2010
Excerpt: 
Customer relations.
Available: Copies:
108. 
Cover image for Secrets of social media marketing : how to use online conversations and customer communities to turbo-charge your business!
Secrets of social media marketing : how to use online conversations and customer communities to turbo-charge your business!
by 
Gillin, Paul.
Format: 
Books
Publication Date 
2009
Excerpt: 
Customer relations.
Available: Copies:
Limit Search Results
Access Level
Author
Kotler, Philip.
(9)
Bowen, John (John T.), 1948-
(4)
Makens, James C.
(4)
Armstrong, Gary (Gary M.)
(3)
Berndt, A. (Adele), 1966-
(3)
Format
Item Category 1
Material Type
Language
English
(178)
Library
Shelf Location
Publication Date
Subject
Customer relations.
(96)
Customer relations -- Management.
(29)
Marketing.
(22)
Customer services.
(21)
Relationship marketing.
(19)
Item Available
Advanced Search Location