by 
 Sissors, Jack Zanville, 1919-
 Contributor biographical information http://catdir.loc.gov/catdir/bios/mh051/2002022717.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2002022717.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2002022717.html
Format: 
Books
Publication Date 
 2002
Excerpt: 
 -- Media's Importance in the Buying Process -- Media Planning and the Marketing Mix -- Exposure: The Basic
by 
 Harries, Dan, 1963-
Format: 
Books
Publication Date 
 2002
Excerpt: 
Médias.
by 
 Brierley, Sean, 1966-
 Table of contents http://catdir.loc.gov/catdir/toc/fy041/2003274909.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html
Inhaltsverzeichnis The advertising handbook
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html
Inhaltsverzeichnis The advertising handbook
Format: 
Books
Publication Date 
 2002
Excerpt: 
Médias.
by 
 Arens, William F.
Format: 
Electronic Resources
Publication Date 
 2002
Excerpt: 
Mass-média.
by 
 Manovich, Lev.
Format: 
Books
Publication Date 
 2002
Excerpt: 
 new media's reliance on conventions of old media, such as the rectangular frame and mobile camera, and
by 
 Bucy, Erik P., 1963-
Format: 
Books
Publication Date 
 2002
Excerpt: 
Médias.
by 
 Horwitz, Robert Britt.
Format: 
Books
Publication Date 
 2001
Excerpt: 
Médias -- Afrique du Sud.
by 
 Singer, Dorothy G.
 Table of contents http://catdir.loc.gov/catdir/enhancements/fy0658/00009006-t.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1154259
Table of contents http://swbplus.bsz-bw.de/bsz087115867inh.htm
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0734/00009006-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0658/00009006-d.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1154259
Table of contents http://swbplus.bsz-bw.de/bsz087115867inh.htm
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0734/00009006-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0658/00009006-d.html
Format: 
Books
Publication Date 
 2001
Excerpt: 
Médias et enfants -- États-Unis.
by 
 McLuhan, Marshall, 1911-1980.
Format: 
Books
Publication Date 
 2001 1964
Excerpt: 
Médias.
by 
 Lull, James.
Format: 
Books
Publication Date 
 2000
Excerpt: 
Médias.
by 
 McQuail, Denis.
 Table of contents http://catdir.loc.gov/catdir/enhancements/fy0657/00698196-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0657/00698196-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0657/00698196-d.html
Format: 
Books
Publication Date 
 2000
Excerpt: 
Médias.
by 
 Deacon, David.
Format: 
Books
Publication Date 
 1999
Excerpt: 
Médias -- Recherche -- Méthodologie.
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