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49. 
Cover image for Advertising, promotion, and other aspects of integrated marketing communications
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2014
Excerpt: 
Sales promotion.
Available: Copies:
50. 
Cover image for Fundamentals of selling : customers for life through service
by 
Futrell, Charles.
Format: 
Books
Publication Date 
2014
Excerpt: 
BUSINESS & ECONOMICS -- Sales & Selling.
Available: Copies:
51. 
Cover image for Mind maps for business : using the ultimate thinking tool to revolutionise how you work
by 
Buzan, Tony.
Format: 
Books
Publication Date 
2014
Excerpt: 
presentations -- Mind mapping for effective project management -- Leadership with mind maps -- Mind mapping for
Available: Copies:
52. 
Cover image for Operations and supply chain management
by 
Jacobs, F. Robert.
Format: 
Books
Publication Date 
2014
Excerpt: 
Operations and supply chain management / Jacobs, F. Robert.
Available: Copies:
53. 
Cover image for Marketing
by 
Grewal, Dhruv.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Advertising, public relations, and sales promotions -- Personal selling and sales management -- Glossary
Available: Copies:
54. 
Cover image for Segmentation, revenue management, and pricing analytics
by 
Bodea, Tudor, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Segmentation, revenue management, and pricing analytics / Bodea, Tudor, author.
Available: Copies:
55. 
Cover image for Advertising, promotion, and other aspects of integrated marketing communications
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2013
Excerpt: 
Sales promotion.
Available: Copies:
56. 
Cover image for Fashion entrepreneur : starting your own fashion business
by 
Burke, Sandra.
Format: 
Books
Publication Date 
2013
Excerpt: 
New business enterprises -- Management.
Available: Copies:
57. 
Cover image for Supply chain management : strategy, planning, and operation
by 
Chopra, Sunil, 1960-
Format: 
Books
Publication Date 
2013 2012
Excerpt: 
Supply chain management : strategy, planning, and operation / Chopra, Sunil, 1960-
Available: Copies:
58. 
Cover image for Consumer behavior analysis : (A) rational approach to consumer choice
by 
Hantula, Donald A.
Format: 
Books
Publication Date 
2013
Excerpt: 
Research in Consumer Behavior Analysis -- 6.A Prompting Procedure for Increasing Sales in a Small Pet Store
Available: Copies:
59. 
Cover image for Marketing
by 
Kotler, Philip, 1931-
Format: 
Books
Publication Date 
2013
Excerpt: 
wholesaling -- Communicating customer value: advertising and public relations -- Sales promotion and selling
Available: Copies:
60. 
Cover image for The complete marketer : 60 essential concepts for marketing excellence
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
2013
Excerpt: 
; Managing the sales team ; Key account management ; Implementing key account management ; Channel strategy
Available: Copies:
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