: Widening the web -- Part 2. Selling the message: Advertising: catching consumers -- Public relations

Internet advertising.

to market them via social media and monetize them with in-app advertising, in-app billing, virtual

integrated marketing communications -- Managing mass communications: advertising, sales promotions, events

Advertising.

BUSINESS & ECONOMICS -- Advertising & Promotion.

Internet advertising.

law of defamation -- Privacy -- Copyright -- Court proceedings -- Advertising -- Statutory limitations

your market -- Advertising your small business -- Operations management -- The human resource function

and Visual Identity. -- 12. Advertising. -- 13. Interactive Design and Motion Graphics. -- 14

-- Advertising -- Advertising creativity -- Advertising media and media planning -- Personal selling -- Shopper

-- 15. Advertising and Public Relations -- 16. Personal Selling and Sales Promotion -- 17. Direct and