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1.

Cover image for An investigation into how to change the negative perception of the taxi industry that has been portrayed by media

An investigation into how to change the negative perception of the taxi industry that has been portrayed by media

An investigation into how to change the negative perception of the taxi industry that has been portrayed by media

by

Motsumi, Nthabiseng Mmathabo.

Format:

Computer file

Publication Date

2015

Excerpt:

Marketing research -- South Africa.

Available: Copies:

2.

Cover image for To like or not to like : an exploration of how South African brands use social media

To like or not to like : an exploration of how South African brands use social media

To like or not to like : an exploration of how South African brands use social media

by

Peake, Fiona.

Format:

Manuscript

Publication Date

2015

Excerpt:

Communication in marketing -- South Africa.

Available: Copies:

3.

The effects of representation of xenophobia on the Sowetan newspaper brand

The effects of representation of xenophobia on the Sowetan newspaper brand

by

Ntshiqa, Asanda.

Format:

Manuscript

Publication Date

2015

Excerpt:

Marketing research -- South Africa.

Available: Copies:

4.

Creating shared value and brand sustainability : a South African advertising industry analysis

Creating shared value and brand sustainability : a South African advertising industry analysis

by

Barnard, Wilhemina.

Format:

Manuscript

Publication Date

2015

Excerpt:

Marketing research -- South Africa.

Available: Copies:

5.

Cover image for The importane of technology in traditional and online travel agencies in South Africa

The importane of technology in traditional and online travel agencies in South Africa

The importane of technology in traditional and online travel agencies in South Africa

by

Nayer, Priya.

Format:

Manuscript

Publication Date

2015

Excerpt:

The importane of technology in traditional and online travel agencies in South Africa / Nayer

Available: Copies:

6.

The role of organisational culture in building a differentiated brand : an exploration of Virgin Mobile South Africa

The role of organisational culture in building a differentiated brand : an exploration of Virgin Mobile South Africa

by

Harries, V.

Format:

Manuscript

Publication Date

2015

Excerpt:

Mobile South Africa / Harries, V.

Available: Copies:

7.

What has been the role of Telkom SA's corporate rebranding in changing customer's perception of the brand amongst the selected group of Telkom SA customers?

What has been the role of Telkom SA's corporate rebranding in changing customer's perception of the brand amongst the selected group of Telkom SA customers?

by

Motloutsi, Tshianeo.

Format:

Manuscript

Publication Date

2015

Excerpt:

Consumers -- Research -- South Africa.

Available: Copies:

8.

Cover image for An exploration of the perceived perceptions of Panarottis "authentic Italianism" in Johannesburg Cresta Mall

An exploration of the perceived perceptions of Panarottis "authentic Italianism" in Johannesburg Cresta Mall

An exploration of the perceived perceptions of Panarottis "authentic Italianism" in Johannesburg Cresta Mall

by

Mbatha, Lethukuthula Ayanda.

Format:

Manuscript

Publication Date

2015

Excerpt:

Consumers -- Research -- South Africa -- Johannesburg.

Available: Copies:

9.

An investigation into the role of social media in South African politics in relation to it's perceived brand perception on Mmusi Maimane from May 2014-June 2015

An investigation into the role of social media in South African politics in relation to it's perceived brand perception on Mmusi Maimane from May 2014-June 2015

by

Munyuki, Karabo.

Format:

Manuscript

Publication Date

2015

Excerpt:

Consumers -- Research -- South Africa.

Available: Copies:

10.

Cover image for Brands & branding in South Africa 2015.

Brands & branding in South Africa 2015.

Brands & branding in South Africa 2015.

by

Affinity Advertising and Publishing.

Format:

Books

Publication Date

2015

Excerpt:

Brands & branding in South Africa 2015. Affinity Advertising and Publishing.

Available: Copies:

11.

Cover image for e-Marketing in the South African context

e-Marketing in the South African context

by

Bothma, Neels.

Format:

Books

Publication Date

2015

Excerpt:

Web sites -- South Africa -- Marketing.

Available: Copies:

12.

The analysis of the Sophiatown brand development

The analysis of the Sophiatown brand development

by

Young, Alicia.

Format:

Manuscript

Publication Date

2015

Excerpt:

Sophiatown (Johannesburg, South Africa)

Available: Copies:

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Author

Independent Institute of Education. Vega School of Brand Leadership.

(19)

Affinity Advertising and Publishing.

(7)

Cant, M. C. (Michael Colin), 1957-

(7)

(6)

Siebrits, Warren.

(5)

Strydom, J. W. (Johan Wilhelm), 1952-

(5)

Advertising Media Association of South Africa.

(4)

Brevis, Tersia, 1967-

(4)

Cant, M. C. (Michael Colin), 1957- editor.

(4)

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(4)

Margolius, Marcia, 1966-

(4)

Warren Siebrits Modern and Contemporary Art.

(4)

(3)

Brink, A. (Annekie)

(3)

Du Plessis, Theo.

(3)

Du Plooy-Cilliers, F. (Franzél)

(3)

Erasmus, Barney.

(3)

(3)

Human Sciences Research Council.

(3)

(3)

Louw, M. (Marianne)

(3)

Machado, Ricardo.

(3)

Oosthuizen, Wayne.

(3)

Rudansky-Kloppers, Sharon.

(3)

Shisana, Olive.

(3)

Van Heerden, Neels, 1957-

(3)

Venter, Peet, 1964-

(3)

(3)

Affirnity Advertising and Publishing

(2)

Bagraim, Jeffrey, contributor.

(2)

Cilliers, H. S. (Hendrik Stephanus), 1922-

(2)

Corporate Research Foundation (South Africa)

(2)

Cronje, G. J. de J.

(2)

Daniel, John, 1944-2014.

(2)

(2)

(2)

(2)

Engelbrecht, W.H.

(2)

Erasmus, Barney, 1954-

(2)

Freemantle, Andy.

(2)

(2)

(2)

Hadland, Adrian.

(2)

Hamel, André, 1958-

(2)

Hellriegel, Don.

(2)

Hobbs, Philippa, 1955-

(2)

(2)

Human Sciences Research Council. Society, Culture and Identity Research Programme.

(2)

Institute of Certified Bookkeepers (South Africa)

(2)

Institute of Marketing Management.

(2)

Khoza, Reuel J.

(2)

(2)

(2)

Louw, Lynette, editor.

(2)

(2)

Magubane, Peter.

(2)

Mandela, Nelson, 1918-2013.

(2)

Maritz, C. J. (C. Janse)

(2)

(2)

(2)

Morrell, Robert.

(2)

Motsei, Mmatshilo.

(2)

Nelson Mandela Foundation.

(2)

Ngambi, Hellicy Chakosamoto, editor.

(2)

(2)

Parkin, Michael, 1939-

(2)

Pemba, George Mnyalaza Milwa, 1912-2001.

(2)

Prosalendis, Sandra.

(2)

Rensburg, Ronél S.

(2)

Richter, Linda M.

(2)

(2)

Rousseau, Deon.

(2)

Skinner, J. C. (J. Chris)

(2)

Southall, Roger J.

(2)

Sunter, Clem, 1944-

(2)

(2)

Tomaselli, Keyan G., 1948-

(2)

University of South Africa.

(2)

(2)

Van Heerden, Neels, 1957- editor.

(2)

Venter, Peet, editor.

(2)

Wegelin, H. W. (Hans Willem), 1940-

(2)

Werner, Amanda, editor.

(2)

Williamson, Sue.

(2)

Willy Hannes Engelbrecht

(2)

Winfield, Jimmy, 1974-

(2)

(1)

(1)

(1)

Adendorff, S. A. (Susanna Aletta), 1961-

(1)

Affinity Advertising & Publishing

(1)

Affinity Advertising & Publishing.

(1)

Africa, Anneline.

(1)

African National Congress.

(1)

Aldridge, Mike.

(1)

Alexander Wynn & Associates (Pty) Ltd.

(1)

Alexander, Georgina et al.

(1)

Alexander, Kirsten.

(1)

Alter, Gidon Hillel.

(1)

Ampersand Foundation (South Africa)

(1)

Anderson, P. R., 1967-

(1)

Angelopulo, George.

(1)

Appau, Samuelson, editor.

(1)

Architective Publications (South Africa)

(1)

Armstrong, Gary (Gary M.)

(1)

(1)

Atkinson, Brenda.

(1)

Bagraim, Jeffrey.

(1)

Baker, Rose, author.

(1)

Ballot, Muller.

(1)

Banque générale du Luxembourg.

(1)

(1)

Barnard, Wilhemina.

(1)

Baron, Robert A. Social psychology. 11th ed.

(1)

(1)

Basson, Japie. Raam en rigting in die politiek en die storie van apartheid.

(1)

(1)

Beckwith, Carol, 1945-

(1)

(1)

Beebe, Kelzie E.

(1)

Bell, Dewar & Hall.

(1)

Bell, Fiona de.

(1)

(1)

(1)

Beningfield, Jennifer.

(1)

Bennett, J. A. (J. Alf)

(1)

(1)

Bezuidenhout, Stefan, author.

(1)

(1)

Black Management Forum.

(1)

Black, P. A. (Philip A.)

(1)

Blacklaws, Troy.

(1)

(1)

Blundell, Geoffrey.

(1)

Bonus, Michael.

(1)

Booysen, Marita.

(1)

Boshoff, Christo.

(1)

Bosman, Herman Charles, 1905-1951.

(1)

Bosworth, Brendon.

(1)

(1)

Botes, Herman, author.

(1)

Bothma, Cornelius (DE-601)602081548

(1)

(1)

Bourne, Peter, 1953-

(1)

(1)

Brands and Branding, South Africa.

(1)

Brijball, Sanjana.

(1)

Bromfield, Derek.

(1)

Brookes, Heather.

(1)

(1)

Buckland, Angela.

(1)

Bullard, David, 1952-

(1)

Burger, Gerhard.

(1)

Burgess, Steven (DE-601)062018868 (DE-588)171776135

(1)

Burgess, Steven M.

(1)

(1)

Buys, Reinhardt.

(1)

Caban, Geoffrey.

(1)

Cachalia, Coco.

(1)

Cameron, Edwin.

(1)

Cameron, Kenneth M., 1931- author.

(1)

Cape Town Month of Photography (Festival) (2005)

(1)

Carlin, John, 1956-

(1)

Carlsnaes, Walter.

(1)

Centre for AIDS Development, Research and Evaluation.

(1)

Chapman, Michael (Michael J. F.)

(1)

Charlton, Julia.

(1)

(1)

(1)

Chidester, David.

(1)

Chipkin, Clive M.

(1)

(1)

Cillié, P. J. (Petrus Johannes), 1917-

(1)

Clements, James P., author.

(1)

Coetsee, D. (Daniël), 1958-

(1)

Coetzee, S. A., author, editor.

(1)

Conference of the Linguistics Association of Southern Africa (2005 : Dikhololo, South Africa)

(1)

Container of (expression): Robbins, Stephen P., 1943- Organizational behavior. 2013.

(1)

Cook, Gordon, 1948-

(1)

Coombes, Annie E.

(1)

Costandius, Elmarie, author.

(1)

(1)

Cowling, Lesley.

(1)

Crwys-Williams, Jennifer.

(1)

Cunningham, Peter, contributor.

(1)

Curtis, John, 1946-

(1)

(1)

Daelemans, Walter.

(1)

Dalby, Andrew, 1947-

(1)

Danelzik-Brüggemann, Christoph.

(1)

Davis, Bill, 1933-

(1)

Davis-Mesman, Ellen.

(1)

Dayton Art Institute.

(1)

De Beer, A. S. (Arrie)

(1)

De Beer, Tamsyn.

(1)

De Jager, Clarissa.

(1)

(1)

(1)

(1)

De Wet, Adrian.

(1)

Format

(376)

(41)

Electronic Resources

(7)

(5)

Continuing Resources

(1)

Item Category 1

Developer Books

Non-Fiction Books

Prescribed Books

Recommended Books

Reference Books

Material Type

Audio-visual Material

Prescribed books

Recommended Books

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Theses/Dissertations

Language

(424)

(2)

(1)

Library

RC Bloemfontein

RC Braamfontein

RC Nelson Mandela Bay

RC Pietermaritzburg

RC Pretoria CBD

VC Durban North

VC Nelson Mandela Bay

VC Pietermaritzburg

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On-Shelf Blackboard Learn (IIE CAT only)

On-Shelf Faculty Accounting (IIE CAT only)

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On-Shelf Faculty Education (IIE CAT only)

On-Shelf Faculty Humanities (IIE CAT only)

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Publication Date

Subject

(114)

Marketing -- South Africa.

(19)

Südafrika <Staat>

(19)

Advertising -- South Africa.

(16)

Branding (Marketing) -- South Africa.

(16)

(13)

Branding (Marketing)

(12)

(12)

Marketing -- South Africa -- Management.

(11)

(10)

Brand name products -- South Africa.

(10)

South Africa -- Politics and government -- 1994-

(10)

Marketing research -- South Africa.

(9)

Mass media -- South Africa.

(9)

(9)

Südafrika (Staat)

(9)

Management -- South Africa.

(8)

Apartheid -- South Africa.

(7)

(7)

Personnel management -- South Africa.

(7)

South Africa -- Race relations.

(7)

Staat Südafrika.

(7)

Entrepreneurship -- South Africa.

(6)

(6)

South Africa -- Social conditions -- 1994-

(6)

(6)

Advertising -- Awards -- South Africa.

(5)

(5)

(5)

Brand name products.

(5)

Commercial law -- South Africa.

(5)

Consumers' preferences -- South Africa.

(5)

Corporations -- South Africa.

(5)

Industrial management -- South Africa.

(5)

Industrial management.

(5)

Interior decoration.

(5)

(5)

(5)

Marketing -- South Africa -- Case studies.

(5)

Mass media and business -- South Africa.

(5)

Politics and government

(5)

Public relations -- South Africa.

(5)

Race relations.

(5)

Small business -- South Africa -- Management.

(5)

South Africa -- Social life and customs.

(5)

Advertising media planning -- South Africa.

(4)

Africa, Southern.

(4)

(4)

Art, South African -- 20th century.

(4)

(4)

Consumer behavior -- South Africa.

(4)

Consumer behavior.

(4)

Consumers -- Research -- South Africa.

(4)

Consumers -- South Africa.

(4)

Consumers, Black -- South Africa.

(4)

(4)

Interior decoration -- South Africa -- Directories.

(4)

Manners and customs.

(4)

Marketing -- Management.

(4)

Organizational behavior -- South Africa.

(4)

Public relations.

(4)

South Africa -- Foreign relations -- 1994-

(4)

South Africa -- Social life and customs -- Fiction.

(4)

Success in business -- South Africa.

(4)

Trademarks -- South Africa.

(4)

AIDS (Disease) -- Social aspects -- South Africa.

(3)

Art, South African -- 20th century -- Exhibitions.

(3)

Art, South African -- Exhibitions.

(3)

Art, South African.

(3)

Aufsatzsammlung.

(3)

(3)

Branding (Marketing) -- Awards -- South Africa.

(3)

Business ethics -- Africa.

(3)

Business ethics.

(3)

Commercial law.

(3)

Consumers' preferences.

(3)

Corporation law -- South Africa.

(3)

Corporation reports -- South Africa.

(3)

Design -- South Africa.

(3)

(3)

Economic development.

(3)

(3)

(3)

Entrepreneurship.

(3)

Ethnology -- South Africa.

(3)

Exhibition catalogs.

(3)

Financial statements -- South Africa.

(3)

Intercultural communication -- South Africa.

(3)

Interpersonal communication -- South Africa.

(3)

Interpersonal communication.

(3)

Language policy.

(3)

Leadership -- South Africa.

(3)

Mandela, Nelson, 1918-2013.

(3)

Marketing research.

(3)

(3)

New business enterprises -- South Africa.

(3)

Organizational effectiveness.

(3)

Pictorial works.

(3)

Post-apartheid era -- South Africa.

(3)

Post-apartheid era.

(3)

Presidents -- South Africa -- Biography.

(3)

Problems and exercises.

(3)

Psychology, Industrial -- South Africa.

(3)

(3)

Social conditions

(3)

Social media -- South Africa.

(3)

Social responsibility of business.

(3)

South Africa -- Economic conditions -- 1991-

(3)

South Africa -- Fiction.

(3)

South Africa -- History.

(3)

South Africa -- Johannesburg.

(3)

South Africa -- Politics and government -- 20th century.

(3)

Strategic planning -- South Africa.

(3)

Strategic planning.

(3)

Success in business.

(3)

(3)

Accounting -- Problems, exercises, etc.

(2)

Accounting -- Textbooks.

(2)

Advertising media planning.

(2)

Advertising, Newspaper -- Awards -- South Africa.

(2)

(2)

Anti-apartheid movements -- South Africa.

(2)

Architecture -- South Africa -- History -- 20th century.

(2)

Architecture, Domestic -- South Africa.

(2)

Architecture, Domestic.

(2)

Art, Black -- South Africa.

(2)

Artists -- South Africa -- Biography.

(2)

Artists, Black -- South Africa -- Biography.

(2)

Artists, Black.

(2)

(2)

Auditing -- South Africa.

(2)

(2)

Blacks -- Race identity.

(2)

(2)

Brand name products -- South Africa

(2)

Brand name products -- Management.

(2)

Business enterprises -- South Africa -- Directories.

(2)

Business management

(2)

Business names -- Law and legislation.

(2)

Caricatures and cartoons.

(2)

(2)

(2)

Communication in marketing -- South Africa.

(2)

Communication in marketing.

(2)

Consumer protection -- Law and legislation -- South Africa.

(2)

Consumer protection -- Law and legislation.

(2)

Consumers -- Research -- South Africa -- Johannesburg.

(2)

(2)

Corporation reports.

(2)

Corporations -- South Africa

(2)

Corporations -- Environmental aspects -- South Africa -- Case studies.

(2)

(2)

Criticism, interpretation, etc.

(2)

Customer relations.

(2)

Death -- Fiction.

(2)

Decision making.

(2)

Decoration and ornament, Architectural -- South Africa.

(2)

Decorative arts.

(2)

Democracy -- South Africa.

(2)

(2)

Designers -- South Africa.

(2)

(2)

Diplomatic relations.

(2)

Démocratie -- Afrique du Sud.

(2)

(2)

Economic forecasting -- South Africa.

(2)

Economic forecasting.

(2)

Economic indicators -- South Africa.

(2)

Economic indicators.

(2)

Economics -- South Africa.

(2)

Employees -- Training of.

(2)

(2)

Fashion merchandising -- South Africa.

(2)

Financial statements.

(2)

(2)

HIV (Viruses) -- Social aspects -- South Africa.

(2)

Hillbrow (Johannesburg, South Africa) -- Fiction.

(2)

Industrial management -- Environmental aspects -- South Africa.

(2)

Intellectual property -- South Africa.

(2)

Intellectual property.

(2)

Interior decoration -- South Africa.

(2)

Johannesburg (South Africa) -- Buildings, structures, etc.

(2)

Journalistic ethics -- South Africa.

(2)

(2)

Language policy -- South Africa.

(2)

(2)

Mandela, Nelson, 1918-

(2)

Masculinity -- South Africa.

(2)

Mass media and business.

(2)

Multilingualism.

(2)

New business enterprises.

(2)

Organizational change -- Management.

(2)

Overheidsbeleid.

(2)

Personnel management.

(2)

Photography, Artistic.

(2)

Politics and government.

(2)

(2)

(2)

(2)

Social conditions.

(2)

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