The pros and cons of marketing brands on Twitter using Coca Cola's "#shareacoke" campaign and BiC's "Women's Day" campaign : a comparative study adn brand impact analysis on South African Twitter users

The feasibility of femvertising : an exploration of the effect of femvertising on female South African consumer's brand perceptions

Instagram as a persona : a curatorial platform for young people: exploring better branding possibilities

Codenames pictures

Flash point Fire rescue: a thrilling game of fighting fire, rescuing victims and teamwork

Making the unhealthy choice : cigarette brand preference behaviour among 18 to 21 year old smokers

To investigate how Jay Z leverages digital communication platforms, in order to determine the perceptions of Jay Z's personal brand amongst millennials, based on the neurobanding framework

Celebrity endorsement as a persuasive technique for advertisers in South Africa

Put your money where your map is : the analysis of female buying trends within the economic downturn over two square kilometres

New wave typography

A grounded theory approach focused on the manifestation of innovation, leadership and organisational culture in small to medium enterprises (SMES) business models

Art and design theory and research 3