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Print
by 
Tellis, Gerard J., 1950-
Format: 
Electronic Resources
Publication Date 
2004
Excerpt: 
-- Evaluating experiments -- Field approach -- Econometric models -- Evaluation of the field approach -- Hybrid
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3. 
Cover image for Advertising media planning
by 
Sissors, Jack Zanville, 1919-
Format: 
Books
Publication Date 
2002
Excerpt: 
-- Media Selection Rationale -- Media Strategy -- Flowchart and Budget -- Post-Buy Evaluation -- The
Available: Copies:
4. 
Cover image for Strategic management : concepts
by 
David, Fred R.
Format: 
Books
Publication Date 
2001
Excerpt: 
. 9. Strategy Review, Evaluation, and Control.
Available: Copies:
5. 
Cover image for The practice of social research
by 
Babbie, Earl R.
Format: 
Books
Publication Date 
2001
Excerpt: 
research -- Evaluation research -- Unobtrusive research -- 4. Analysis of data -- Quantifying data
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6. 
Cover image for Performance appraisal for sport and recreation managers
by 
MacLean, Joanne, 1959-
Format: 
Books
Publication Date 
2001
Excerpt: 
Sports administration -- Evaluation.
Available: Copies:
7. 
Cover image for Forecasting tourism demand : methods and strategies
by 
Frechtling, Douglas C. (Douglas Carleton)
Format: 
Books
Publication Date 
2001
Excerpt: 
1. Introduction -- 2. Alternative forecasting methods and evaluation -- 3. The tourism forecasting
Available: Copies:
8. 
Cover image for Labour relations : the psychology of conflict and negotiation
by 
Tustin, Charles.
Format: 
Books
Publication Date 
2000
Excerpt: 
satisfaction ; Motivation ; Job evaluation ; Quality of work life.
Available: Copies:
9. 
Cover image for Persuasive communication skills : public speaking
by 
Steinberg, Sheila.
Format: 
Books
Publication Date 
1999
Excerpt: 
-- Maslow's pyramid of needs -- Speech evaluation form -- The SMMA speech evaluation system.
Available: Copies:
10. 
Cover image for Narratology : introduction to the theory of narrative
by 
Bal, Mieke, 1946-
Format: 
Books
Publication Date 
1997
Excerpt: 
examination of anthropological views of narrative, lead Bal to conclude with a re-evaluation of narratology in
Available: Copies:
11. 
Cover image for Silent honour
by 
Steel, Danielle.
Format: 
Books
Publication Date 
1997 1996
Excerpt: 
Japanese Americans -- Evacuation and relocation, 1942-1945 -- Fiction.
Available: Copies:
12. 
Cover image for Entrepreneurship and how to establish your own business
by 
Nieuwenhuizen, C.
Format: 
Books
Publication Date 
1996
Excerpt: 
and evaluation of small business ideas. The viability of a business idea. The needs and
Available: Copies:
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