Search Results for Consumers

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106 Results Found

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49.

Mobile marketing : an hour a day

Pasqua, Rachel.

http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live

Format:

Books

Publication Date

2013

Excerpt:

. The easy-to-follow tips on building stronger consumer relationships through apps and social networking

Available: Copies:

50.

Brands & branding in South Africa 2013.

Affinity Advertising and Publishing.

Format:

Books

Publication Date

2013

Excerpt:

Consumers' preferences -- South Africa.

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51.

Personifying a brand campaign : a case study : the evaluation of the 'My Spar' campaign strategy and consumer perceptions of the media execution of the campaign

O'Brien, Kyle.

Format:

Manuscript

Publication Date

2013

Excerpt:

and consumer perceptions of the media execution of the campaign / O'Brien, Kyle.

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52.

Humorous television advertisements : the impact of humorous television advertisements on consumer consumption

Whitfield, Alexander.

Format:

Manuscript

Publication Date

2013

Excerpt:

Humorous television advertisements : the impact of humorous television advertisements on consumer

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53.

Exploring consumer behaviour : a comparative study between female designer & celebrity endorsed fragrances in Cape Town

Marais, Erika.

Format:

Manuscript

Publication Date

2013

Excerpt:

Exploring consumer behaviour : a comparative study between female designer & celebrity endorsed

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54.

The shopper marketing revolution : consumer - shopper - retailer : how marketing must reinvent itself in the age of the shopper

Desforges, Toby.

Format:

Books

Publication Date

2013

Excerpt:

The shopper marketing revolution : consumer - shopper - retailer : how marketing must reinvent

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55.

Winning the story wars : why those who tell--and live--the best stories will rule the future

Sachs, Jonah, author.

Format:

Books

Publication Date

2012

Excerpt:

Consumers -- Psychology.

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56.

Cover image for The anthropological influence in advertising : a study of the various social cultural and ethnic forces that may affect buyer behaviour

The anthropological influence in advertising : a study of the various social cultural and ethnic forces that may affect buyer behaviour

Adie, Lauren Amy.

Format:

Manuscript

Publication Date

2012

Excerpt:

Consumer behavior.

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57.

Customer reactions to a sport event sponsorship : the 2012 Spar Women's 10 km challenge series, KZN

De Kock, Kaitlin.

Format:

Manuscript

Publication Date

2012

Excerpt:

Consumers -- Research -- South Africa -- KwaZulu-Natal.

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58.

Brandwashed : tricks companies use to manipulate our minds and persuade us to buy

Lindström, Martin, 1970-

Format:

Books

Publication Date

2012

Excerpt:

Consumers -- Psychology.

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59.

Principles of marketing

Kotler, Philip.

Format:

Books

Publication Date

2012

Excerpt:

Consumers -- pt. 3. Designing a Customer-Driven Strategy and Mix -- pt. 4. Extending Marketing.

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60.

Brands & branding in South Africa 2012 : brands--the people's choice.

Affinity Advertising and Publishing.

Format:

Books

Publication Date

2012

Excerpt:

Consumers' preferences -- South Africa.

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