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49.

Cover image for The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly

The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly

Scott, David Meerman.

Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006102241.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-d.html

Format:

Books

Publication Date

2007

Excerpt:

-- Reaching your buyers directly -- Web-based communications to reach buyers directly -- Blogs : tapping

Available: Copies:

50.

State of the nation : South Africa 2007

Buhlungu, S. (Sakhela)

Download this electronic book through the World Wide Web.

Format:

Books

Publication Date

2007

Excerpt:

Download this electronic book through the World Wide Web. http://www.hsrcpress.ac.za/product

Available: Copies:

51.

Designing brand experiences

Landa, Robin.

Table of contents http://catdir.loc.gov/catdir/toc/fy0609/2006296562.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1103/2006296562-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1103/2006296562-d.html

Format:

Books

Publication Date

2006

Excerpt:

graphics, web sites, advertising, and unconventional/guerilla formats, among others - while benefiting from

Available: Copies:

52.

Leadership and the new science : discovering order in a chaotic world

Wheatley, Margaret J.

Alexander Street http://www.aspresolver.com/aspresolver.asp?BIZP;2342358
Books24x7 http://www.books24x7.com/marc.asp?bookid=14065
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=483764
ebrary http://site.ebrary.com/id/10315464
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=290809

Format:

Electronic Resources

Publication Date

2006

Excerpt:

subatomic level, [2] Life is a vast web of interconnections where cooperation and participation are required

Available: Copies:

53.

Cover image for The ten faces of innovation : IDEO's strategies for beating the devil's advocate & driving creativity throughout your organization

The ten faces of innovation : IDEO's strategies for beating the devil's advocate & driving creativity throughout your organization

Kelley, Tom, 1955-

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0625/2005049388-b.html
Companion web site http://www.tenfacesofinnovation.com
Sample text http://catdir.loc.gov/catdir/enhancements/fy0625/2005049388-s.html

Format:

Books

Publication Date

2006

Excerpt:

Companion web site <a href="http://www.tenfacesofinnovation.com">http://www

Available: Copies:

54.

Graphic design school : a foundation course in the principles and practices of graphic design

Dabner, David.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0421/2004018885.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0616/2004018885-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0616/2004018885-d.html

Format:

Books

Publication Date

2005

Excerpt:

-- Production issues -- Commercial practices -- Editorial design -- Advertising -- Corporate design -- Web

Available: Copies:

55.

Principles of managerial finance

Gitman, Lawrence J.

Websites http://financeworks.mathxl.com/login_finance.htm

Format:

Books

Publication Date

2005

Excerpt:

-of-Chapter Problems -- Web chapter: financial markets and institutins on the book's web site www.aw-bc.com/gitman

Available: Copies:

56.

The Google story

Vise, David A.

Format:

Books

Publication Date

2005

Excerpt:

Web search engines.

Available: Copies:

57.

Blog! : how the newest media revolution is changing politics, business, and culture

Kline, David, 1950-

Format:

Books

Publication Date

2005

Excerpt:

political scrapes / Fear and laptops on the campaign trail / Web of influence / The voice of the customer

Available: Copies:

58.

The big book of illustration ideas

Walton, Roger.

Amazon.com http://www.amazon.com/exec/obidos/ASIN/0060560304/chopaconline-20
Amazon customer reviews http://www.chopac.org/cgi-bin/tools/azrev.pl?q=0060560304

Format:

Books

Publication Date

2005

Excerpt:

that pile of unsolicited illustrators' cards you just had on your desk the other day; searching the web

Available: Copies:

59.

Essential ActionScript 2.0

Moock, Colin.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1010/2004303772-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2004303772-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2004303772-d.html

Format:

Books

Publication Date

2004

Excerpt:

Web sites -- Design.

Available: Copies:

60.

Graphic design school : the principles and practices of graphic design

Dabner, David.

Format:

Books

Publication Date

2004

Excerpt:

issues -- Commercial practices -- Editorial design -- Advertising -- Corporate design -- Web design

Available: Copies:

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