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1201.

Engaged leadership : building a culture to overcome employee disengagement

Swindall, Clint, 1967-

Table of contents only http://www.loc.gov/catdir/toc/ecip079/2007003312.html

Format:

Books

Publication Date

2007

Excerpt:

eleven: move toward real empowerment -- Challenge twelve: establish a strategy to maintain success -- The

Available: Copies:

1202.

The Wiley guide to project, program & portfolio management

Morris, Peter W. G.

Publisher description http://www.loc.gov/catdir/enhancements/fy0739/2007027371-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0739/2007027371-t.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0740/2007027371-b.html

Format:

Books

Publication Date

2007

Excerpt:

-- Moving from corporate strategy to project strategy / Ashley Jamieson and Peter W.G. Morris -- Strategic

Available: Copies:

1203.

Marketing management

Winer, Russell S.

Table of contents http://www.loc.gov/catdir/toc/ecip068/2006004951.html

Format:

Books

Publication Date

2007

Excerpt:

-- Product decisions -- New product development -- Pricing -- Communications and advertising strategy

Available: Copies:

1204.

Effective training : systems, strategies, and practices

Blanchard, P. Nick.

Table of contents http://www.loc.gov/catdir/toc/ecip0612/2006011994.html

Format:

Books

Publication Date

2007

Excerpt:

Training in organizations -- Business strategy and HRD -- Learning motivation and performance

Available: Copies:

1205.

NGOs and the millennium development goals : citizen action to reduce poverty

Brinkerhoff, Jennifer M., 1965-

Table of contents only http://www.loc.gov/catdir/toc/ecip074/2006037222.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0705/2006037222-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0705/2006037222-d.html

Format:

Books

Publication Date

2007

Excerpt:

extreme poverty and hunger: strategy for escape from poverty traps -- The role of NGOs in health

Available: Copies:

1206.

Handbook of marketing research methodologies for hospitality and tourism

Nykiel, Ronald A.

Format:

Books

Publication Date

2007

Excerpt:

. Applying research to brand strategy -- ch. 14. Applying research to pricing strategy -- ch. 15. Applying

Available: Copies:

1207.

Building innovation capability in organizations : an international cross-case perspective

Terziovski, Mile.́

Format:

Books

Publication Date

2007

Excerpt:

Vaisala -- Developing innovation capability through intellectual property strategy in the Australian

Available: Copies:

1208.

Project management accounting : budgeting, tracking, and reporting costs and profitability

Callahan, Kevin R.

Table of contents only http://www.loc.gov/catdir/toc/ecip074/2006036734.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0741/2006036734-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2006036734-d.html

Format:

Books

Publication Date

2007

Excerpt:

strategy throughout the company. The business action framework. Portfolio management -- Cost. Definition

Available: Copies:

1209.

Introduction to action research : social research for social change

Greenwood, Davydd J.

Publisher description http://www.loc.gov/catdir/enhancements/fy0659/2006014042-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0659/2006014042-t.html

Format:

Books

Publication Date

2007

Excerpt:

research-based knowledge -- The friendly outsider : from AR as a research strategy to the skills needed to

Available: Copies:

1210.

Viable business strategies : a systemic, people-centric approach

Ungerer, Marius.

Format:

Books

Publication Date

2007

Excerpt:

-- Defining a business model for the competitive landscape -- Ensuring a robust business model -- Strategy

Available: Copies:

1211.

Complete CFO Handbook : From Accounting to Accountability

Fabozzi, Frank J.

Full text available (with Read Aloud feature) from Ebook Library

Format:

Electronic Resources

Publication Date

2007

Excerpt:

Chapter 5: Structured Financing: Asset Securitization and Structured Notes Part Two: Strategy

Available: Copies:

1212.

Breakthrough IT : supercharging organizational value through technology

Gray, Patrick, 1977-

Table of contents only http://www.loc.gov/catdir/toc/ecip0717/2007018190.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2007018190-d.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0743/2007018190-b.html

Format:

Books

Publication Date

2007

Excerpt:

-- Executive summary -- ET phone home: stop talking IT and start talking strategy -- Free at last -- Separating

Available: Copies:

1213.

Global security governance : competing perceptions of security in the 21st century

Kirchner, Emil Joseph.

Format:

Books

Publication Date

2007

Excerpt:

European security strategy versus national preferences / Emil J. Kirchner -- Canada : taking security

Available: Copies:

1214.

Media studies : key issues and debates

Devereux, Eoin.

Format:

Books

Publication Date

2007

Excerpt:

of media / Natalie Fenton -- 2. The media industry : structure, strategy and debates / David Croteau

Available: Copies:

1215.

Introduction to management

Pettinger, Richard.

Table of contents only http://www.loc.gov/catdir/enhancements/fy0703/2006051507-t.html

Format:

Books

Publication Date

2007

Excerpt:

. Strategy, policy and direction -- 9. Investment appraisal -- 10. Marketing -- 11. Managing operations and

Available: Copies:

1216.

Solving the riddle of globalization and development.

Agosín, Manuel R.

Format:

Books

Publication Date

2007

Excerpt:

connections and the implications for international development policy, strategy and practice.Advocating the

Available: Copies:

1217.

Tracking strategies : toward a general theory

Mintzberg, Henry.

Format:

Books

Publication Date

2007

Excerpt:

., 1917-75 / Strategy formation in an adhocracy : National Film Board of Canada, 1939-75 / Into the mind

Available: Copies:

1218.

The economics of water : water for life : sanitation for dignity

Meyer, Willem N.

Table of contents only http://www.loc.gov/catdir/toc/fy0803/2008552590.html

Format:

Books

Publication Date

2007

Excerpt:

34. -- Water pricing strategy 35 -- Public auction 36 -- Market exchange of water use rights 37

Available: Copies:

1219.

Mergers, acquisitions, and corporate restructurings

Gaughan, Patrick A.

Format:

Books

Publication Date

2007

Excerpt:

1. Introduction -- 2. History of mergers -- 3. Legal framework -- 4. Merger strategy -- 5

Available: Copies:

1220.

Introduction to business management

Du Toit, G. S. (Gawie S.)

Format:

Books

Publication Date

2007

Excerpt:

process -- The marketing instruments -- The integrated marketing strategy -- Public relations -- The

Available: Copies:

1221.

Understanding the theory and design of organizations

Daft, Richard L.

Format:

Books

Publication Date

2007

Excerpt:

STRUCTURAL DESIGN. 5. Strategy, Organization Design, and Effectiveness -- 6. Fundamentals of Organization

Available: Copies:

1222.

Packaging makeovers : graphic redesign for market change

King-Gordon, Stacey.

Table of contents http://catdir.loc.gov/catdir/toc/ecip051/2004022280.html

Format:

Books

Publication Date

2007

Excerpt:

right strategy for their products and their target market." "This book features dozens of redesigns for

Available: Copies:

1223.

Business marketing management : B2B

Hutt, Michael D.

Table of contents Kostenfrei
Table of contents http://catdir.loc.gov/catdir/toc/fy0705/2006924824.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1302/2006924824-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1215/2006924824-d.html

Format:

Books

Publication Date

2007

Excerpt:

Management -- Pricing Strategy for Business Markets Business Marketing Communications: Advertising and Sales

Available: Copies:

1224.

Strategic management : an integrated approach

Hill, Charles W. L.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1104/2005935203-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1104/2005935203-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1513/2005935203-t.html

Format:

Books

Publication Date

2007

Excerpt:

-- Building competitive advantage through business-level strategy -- Business-level strategy and the industry

Available: Copies:

1225.

Managing human resources

Bohlander, George W.

Table of contents http://catdir.loc.gov/catdir/toc/fy0704/2005931605.html

Format:

Books

Publication Date

2007

Excerpt:

Human resources management in perspective: The challenge of human resources management ; Strategy

Available: Copies:

1226.

New venture creation : entrepreneurship for the 21st century

Timmons, Jeffry A.

Inhaltsverzeichnis
Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014828007&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2007

Excerpt:

The entrepreneurial mind : crafting a personal entrepreneurial strategy -- America

Available: Copies:

1227.

Operations management

Slack, Nigel.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015431594&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=015431594etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA

Format:

Books

Publication Date

2007

Excerpt:

Operations management -- The strategic role and objectives of operations -- Operations strategy

Available: Copies:

1228.

Internet marketing & e-commerce

Hanson, Ward A.

Format:

Books

Publication Date

2007

Excerpt:

marketing strategy. Building on the foundation of Hanson's widely acclaimed Principles of Internet Marketing

Available: Copies:

1229.

Knowledge innovation : strategic management as practice

Kodama, Mitsuru, 1957-

Table of contents only http://www.loc.gov/catdir/toc/fy0711/2006940649.html

Format:

Books

Publication Date

2007

Excerpt:

knowledge sharing, knowledge integration, strategy, organization, corporate culture and leadership."--BOOK

Available: Copies:

1230.

NGOs as advocates for development in a globalising world

Rugendyke, Barbara.

View table of contents only

Format:

Books

Publication Date

2007

Excerpt:

lecturers and to development practitioners interested in advocacy as a development strategy."--Publisher

Available: Copies:

1231.

Managing network resources : alliances, affiliations and other relational assets

Gulati, Ranjay.

Format:

Books

Publication Date

2007

Excerpt:

strategy, access to material resources, and perceptions of a firm's legitimacy held by key external parties

Available: Copies:

1232.

Management and creativity : from creative industries to creative management

Bilton, Chris.

Table of contents only http://www.loc.gov/catdir/toc/ecip067/2006002731.html

Format:

Books

Publication Date

2007

Excerpt:

: strategy, leadership and adhocracy -- Business development and organisational change -- From creative

Available: Copies:

1233.

Trading places--SMEs in the global economy : a critical research handbook

Lloyd-Reason, Lester.

Format:

Books

Publication Date

2007

Excerpt:

their personal and business relations : shaping manufacturing SMEs' global strategy / Telma Barbosa and

Available: Copies:

1234.

The CEO - the chief engagement officer : turning hierarchy upside down to drive performance

Smythe, John.

Format:

Books

Publication Date

2007

Excerpt:

implementation of strategy -- Ch. 11. Creating a climate of engagement : implications for leaders and

Available: Copies:

1235.

Towards socialist democracy

Legassick, Martin.

Format:

Books

Publication Date

2007

Excerpt:

strategy of armed struggle in southern Africa, 1961-75 ; The revolutionary upsurge of the 1980s -- South

Available: Copies:

1236.

Strategic human resource management : contemporary issues

Millmore, Mike.

to access electronic resource

Format:

Books

Publication Date

2007

Excerpt:

: concern for legislation or concern for strategy? : Savita Kumra -- Downsizing : proactive strategy or

Available: Copies:

1237.

Advertising : principles & practice

Wells, William, 1926-

Format:

Books

Publication Date

2006

Excerpt:

strategy -- 8. Print and out-of-home media -- 9. Broadcast media -- 10. Interactive and alternative media

Available: Copies:

1238.

Advertising : concept and copy

Felton, George, 1947-

Format:

Books

Publication Date

2006

Excerpt:

Creating an advertising strategy -- Researching your client's product -- Understanding consumer

Available: Copies:

1239.

Practical homicide investigation : tactics, procedures, and forensic techniques

Geberth, Vernon J.

Publisher description http://catdir.loc.gov/catdir/enhancements/fy0648/2005053147-d.html

Format:

Books

Publication Date

2006

Excerpt:

-oriented disputes and assaults -- Rape- and/or sodomy-oriented assault -- Investigative strategy -- Categories of

Available: Copies:

1240.

Essentials of systems analysis and design

Valacich, Joseph S., 1959-

Format:

Books

Publication Date

2006

Excerpt:

alternative design strategy -- 8. Designing the human interface -- 9. Designing databases -- 10. Systems

Available: Copies:

1241.

Get it done! : a blueprint for business execution

Welborn, Ralph, 1961-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0513/2005016419.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0740/2005016419-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0622/2005016419-d.html

Format:

Books

Publication Date

2006

Excerpt:

of Strategy ... with Your Head in the Clouds and Your Feet on the Ground Business Processes ... Where

Available: Copies:

1242.

Young designers Americas.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015473170&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2006

Excerpt:

-- Diane Bisson -- Blu dot -- Bluelounge -- Brodie Neill -- CCD -- Comma -- Consultants for Design Strategy

Available: Copies:

1243.

Operations and process management : principles and practice for strategic impact

Slack, Nigel.

Format:

Electronic Resources

Publication Date

2006

Excerpt:

Operations and processes -- Operations strategy -- Supply network design -- Process design 1

Available: Copies:

1244.

Streetwise finance & accounting for entrepreneurs

Caplan, Suzanne.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0613/2006014732.html

Format:

Books

Publication Date

2006

Excerpt:

strategy planning.

Available: Copies:

1245.

Moment of truth : redefining the CEO's brand management agenda

Bauer, Andreas.

Publisher description http://www.loc.gov/catdir/enhancements/fy0626/2005058610-d.html

Format:

Books

Publication Date

2006

Excerpt:

strategy -- 7. From brand strategy to action -- 8. Winning internal brand engagement -- 9. Tracking

Available: Copies:

1246.

From brand vision to brand evaluation : strategically building and sustaining brands

De Chernatony, L. (Leslie)

Format:

Books

Publication Date

2006

Excerpt:

provides a flowchart for progressing the brand building process from strategy through tactics to

Available: Copies:

1247.

Leadership lessons from the ancient world : how learning from the past can win you the future

Cotterell, Arthur.

Table of contents only http://www.loc.gov/catdir/toc/ecip0611/2006011217.html

Format:

Books

Publication Date

2006

Excerpt:

. Focusing on results : the strategy of Themistocles -- 7. Integrity : the political supremacy of Pericles

Available: Copies:

1248.

Quality : a corporate force : managing for excellence

Aikens, C. Harold.

Table of contents http://www.loc.gov/catdir/toc/ecip0512/2005013503.html

Format:

Books

Publication Date

2006

Excerpt:

business imperative -- The pursuit of quality through strategy -- Managing for quality : organization

Available: Copies:

1249.

Managing power and people

Seperich, George J., 1944-

Table of contents http://www.loc.gov/catdir/toc/ecip0510/2005009570.html

Format:

Books

Publication Date

2006

Excerpt:

managing people -- The management action process -- Managership -- Strategy, management and power

Available: Copies:

1250.

Operations management II

Bennett, David, 1947-

Format:

Books

Publication Date

2006

Excerpt:

I: v. 1. Operations management concepts and strategy -- v. 2. Design of operations systems -- v. 3

Available: Copies:

1251.

Operations management I

Bennett, David, 1947-

Format:

Books

Publication Date

2006

Excerpt:

v.1. Operations management concepts and strategy -- v.2. Design of operations systems -- v.3

Available: Copies:

1252.

The way we are

Wheelis, Allen, 1915-

Table of contents only http://www.loc.gov/catdir/toc/ecip067/2006002294.html

Format:

Books

Publication Date

2006

Excerpt:

- including self-deception - is not only a strategy for survival but also the basis of the social contract

Available: Copies:

1253.

The exceptional manager : making the difference

Delbridge, Rick.

Table of contents only http://www.loc.gov/catdir/toc/ecip0519/2005027339.html

Format:

Books

Publication Date

2006

Excerpt:

Making a difference -- Building on the national context -- Transforming strategy -- Managing

Available: Copies:

1254.

What terrorists want : understanding the enemy, containing the threat

Richardson, Louise, 1957-

Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0661/2006043884-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0661/2006043884-d.html
Sample text http://www.loc.gov/catdir/enhancements/fy0665/2006043884-s.html

Format:

Books

Publication Date

2006

Excerpt:

about how and why terrorists act. As an alternative, Richardson offers a feasible strategy for

Available: Copies:

1255.

What works in corrections : reducing the criminal activities of offenders and delinquents

MacKenzie, Doris L.

Table of contents only http://www.loc.gov/catdir/toc/ecip066/2006000775.html

Format:

Books

Publication Date

2006

Excerpt:

-- Domestic violence offenders -- Drug courts : a strategy for managing drug-involved offenders -- Drug

Available: Copies:

1256.

The measurement of crime : victim reporting and police recording

Catalano, Shannan M.

Table of contents only http://www.loc.gov/catdir/toc/ecip0617/2006021760.html

Format:

Books

Publication Date

2006

Excerpt:

-- Hypotheses and analysis. Hypotheses. Analytic strategy. Stage one analysis. Stage two analysis -- The NCVS

Available: Copies:

1257.

The Toyota way fieldbook : a practical guide for implementing Toyota's 4Ps

Liker, Jeffrey K.

Format:

Books

Publication Date

2006

Excerpt:

Business strategy.

Available: Copies:

1258.

Brand vision : how to energize your team to drive business growth

Taylor, David, 1964-

Table of contents only http://www.loc.gov/catdir/toc/ecip072/2006033488.html

Format:

Books

Publication Date

2006

Excerpt:

Introduction : be a brand CEO, not a strategy tourist -- Create an insight springboard -- What are

Available: Copies:

1259.

Developing corporate social responsibility : a European perspective

Perrini, Francesco.

Table of contents only http://www.loc.gov/catdir/toc/ecip0612/2006012799.html

Format:

Books

Publication Date

2006

Excerpt:

1. Corporate social responsibility : new equilibria in managing firms -- 2. The EU strategy

Available: Copies:

1260.

International management : strategic opportunities and cultural challenges

McFarlin, Dean B.

Format:

Books

Publication Date

2006

Excerpt:

: developing international strategy -- Jumping in: foreign market entry and ownership options -- Making it work

Available: Copies:

1261.

Strategic alignment process and decision support systems : theory and case studies

Shimizu, Tamio, 1938-

Format:

Books

Publication Date

2006

Excerpt:

of organizational strategy with information technology strategy -- Ch. VI. Performance measurement

Available: Copies:

1262.

Deterring America : rogue states and the proliferation of weapons of mass destruction

Smith, Derek Delbert.

Publisher description http://www.loc.gov/catdir/enhancements/fy0668/2006298212-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0668/2006298212-t.html

Format:

Books

Publication Date

2006

Excerpt:

Deterrence (Strategy)

Available: Copies:

1263.

Marketers toolkit : the 10 strategies you need to succeed.

Harvard Business School.

Table of contents http://www.loc.gov/catdir/toc/ecip0516/2005020520.html

Format:

Books

Publication Date

2006

Excerpt:

Marketing strategy and how it fits with business strategy -- Creating a marketing plan : an

Available: Copies:

1264.

Contemporary management of innovation : are we asking the right questions?

Sundbo, Jon.

Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0625/2005049328-b.html Publisher description http://www.loc.gov/catdir/enhancements/fy0625/2005049328-d.html Table of contents http://www.loc.gov/catdir/enhancements/fy0625/2005049328-t.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0625/2005049328-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0665/2005049328-t.html

Format:

Books

Publication Date

2006

Excerpt:

or 'soft' aspects of innovation / Jon Sundbo ; Do network structures follow innovation strategy

Available: Copies:

1265.

The leadership crash course : how to create personal leadership value

Taffinder, Paul.

Format:

Books

Publication Date

2006

Excerpt:

leaders. Genuine leadership makes a huge, often crucial, difference to the value that strategy, structure

Available: Copies:

1266.

Psychology of terrorism

Bongar, Bruce Michael.

Publisher description http://www.loc.gov/catdir/enhancements/fy0639/2005034001-d.html

Format:

Books

Publication Date

2006

Excerpt:

elements and history / Scott Gerwehr and Kirk Hubbard -- Suicide terrorism / Ariel Merari -- The strategy

Available: Copies:

1267.

Coercion, cooperation, and ethics

Lebow, Richard Ned.

Publisher description http://www.loc.gov/catdir/enhancements/fy0654/2006016526-d.html

Format:

Books

Publication Date

2006

Excerpt:

Deterrence (Strategy) -- Moral and ethical aspects.

Available: Copies:

1268.

Alignment : using the balanced scorecard to create corporate synergies

Kaplan, Robert S.

Table of contents http://www.loc.gov/catdir/toc/ecip062/2005030504.html

Format:

Books

Publication Date

2006

Excerpt:

corporate headquarters. They show how top executives can build a corporate-level strategy map and scorecard

Available: Copies:

1269.

Scenarios in marketing : from vision to decision

Ringland, Gill.

Table of contents only

Format:

Books

Publication Date

2006

Excerpt:

portfolio strategy / David Haigh -- Marketing communication : radical or rational change? / Don E Schultz

Available: Copies:

1270.

Strategic database marketing

Hughes, Arthur Middleton.

Table of contents http://www.loc.gov/catdir/toc/ecip059/2005006389.html

Format:

Books

Publication Date

2006 2005

Excerpt:

of strategy -- 4. Designing a successful customer strategy -- 5. Building profits with recency

Available: Copies:

1271.

The globalization of racism

Macedo, Donaldo P. (Donaldo Pereira), 1950-

Format:

Books

Publication Date

2006

Excerpt:

: creating shared pedagogical border zones as an antiracist strategy / Anna Aluffi Pentini and Walter Lorenz

Available: Copies:

1272.

Global security in the twenty-first century : the quest for power and the search for peace

Kay, Sean, 1967-

Format:

Books

Publication Date

2006

Excerpt:

grand strategy -- Regional flashpoints -- Technology and the business of security -- Asymmetrical

Available: Copies:

1273.

Handbook of qualitative research methods in marketing

Belk, Russell W.

Table of contents only http://www.loc.gov/catdir/toc/ecip068/2006004283.html

Format:

Books

Publication Date

2006

Excerpt:

/ Focus groups in marketing research / Fielding ethnographic teams : strategy, implementation, and

Available: Copies:

1274.

Resistance through rituals : youth subcultures in post-war Britain

Hall, Stuart, 1932-

Format:

Books

Publication Date

2006

Excerpt:

strategy for living : black music and white subcultures Lain Chambers -- Structures, cultures and

Available: Copies:

1275.

Budget system reform in emerging economies : the challenges and the reform agenda

Diamond, Jack, 1946-

Format:

Books

Publication Date

2006

Excerpt:

Overview -- The strategy for budget system reform in emerging market economies -- Moving from

Available: Copies:

1276.

The Brand innovation manifesto : how to build brands, redefine markets, and defy conventions

Grant, John, 1964-

NetLibrary
E-book - Full text from MyiLibrary
Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006005380.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2006

Excerpt:

Branding -- The Trouble With Trends -- Strategy: Finding A Cultural Logic -- SECTION II. TYPOLOGY OF BRAND

Available: Copies:

1277.

Marketing management

Kotler, Philip.

Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA

Format:

Books

Publication Date

2006

Excerpt:

the Market Offerings: Chapter 12 -- Setting Product Strategy -- Chapter 13 -- Designing & Managing

Available: Copies:

1278.

The business of tourism management

Beech, John G., 1947-

Format:

Books

Publication Date

2006

Excerpt:

and strategy in tourism / Resham Sandhu -- 10. Quality and yield management in tourism businesses

Available: Copies:

1279.

Foundations of marketing

Jobber, David, 1947-

Format:

Books

Publication Date

2006

Excerpt:

positioning. -- 6. Product and brand management. -- 7. Services marketing management. -- 8. Pricing strategy

Available: Copies:

1280.

Strategic marketing

Cravens, David W.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-d.html

Format:

Books

Publication Date

2006

Excerpt:

. Strategic brand management -- Ch. 10. Value-chain strategy -- Ch. 11. Pricing strategy and management -- Ch

Available: Copies:

1281.

Marketing for hospitality and tourism

Kotler, Philip.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0513/2005015341.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2227800&custom_att_2=simple_viewer

Format:

Books

Publication Date

2006

Excerpt:

: pricing considerations, approaches, and strategy -- Distribution channels -- Promoting products

Available: Copies:

1282.

Principles of marketing

Kotler, Philip.

Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2004029593.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1618996
http://www.prenhall.com

Format:

Books

Publication Date

2006

Excerpt:

wholesaling -- Integrated marketing communications strategy -- Personal selling and direct marketing

Available: Copies:

1283.

Selling hospitality : a situational approach

McNeill, Richard G.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1302/2005050890-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1302/2005050890-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1302/2005050890-d.html

Format:

Books

Publication Date

2006

Excerpt:

-- pre-negotiation strategy : negotiation preparation and planning -- Phase two -- approaching the buyer

Available: Copies:

1284.

Management information systems : managing the digital firm

Laudon, Kenneth C., 1944-

Format:

Electronic Resources

Publication Date

2006

Excerpt:

systems -- Information systems, organizations, and strategy -- Ethical and social issues in information

Available: Copies:

1285.

The educator as mediator of learning

Nieman, M. M. (Marietha M.)

Format:

Books

Publication Date

2006

Excerpt:

teaching strategy -- Using role-play as a teaching strategy -- Using group work as a teaching strategy

Available: Copies:

1286.

Implementation : how to transform strategic initiatives into blockbuster results

Brache, Alan P., 1950-

Format:

Books

Publication Date

2006

Excerpt:

initiatives -- World class strategy implementation -- An initiative management process -- Diagnosing your

Available: Copies:

1287.

Economic development

Todaro, Michael P.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0511/2005011342.html
Table of contents http://swbplus.bsz-bw.de/bsz120376784inh.htm
Verlagsinformation http://swbplus.bsz-bw.de/bsz120376784vlg.htm

Format:

Books

Publication Date

2006

Excerpt:

Implications -- Summary and Conclusions: The Shape of a Comprehensive Migration and Employment Strategy -- Case

Available: Copies:

1288.

The corporate blogging book : absolutely everything you need to know to get it right

Weil, Debbie.

Table of contents only http://www.loc.gov/catdir/toc/fy0702/2006043469.html

Format:

Books

Publication Date

2006

Excerpt:

communications strategy - what works, what doesn't, and why creating and maintaining a good blog is worth the

Available: Copies:

1289.

Education policy : process, themes and impact

Bell, Les, 1942-

Table of contents only http://www.loc.gov/catdir/toc/ecip061/2005028140.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0654/2005028140-d.html

Format:

Books

Publication Date

2006

Excerpt:

, strategy and leadership (with Daniel Chan) -- Reconciling equity and economy - a case-study of educational

Available: Copies:

1290.

Prediction, learning, and games

Cesa-Bianchi, Nicolò, 1963-

Format:

Books

Publication Date

2006

Excerpt:

performance is always nearly as good as the best forecasting strategy in a given reference class."--BOOK

Available: Copies:

1291.

New products management

Crawford, C. Merle (Charles Merle), 1924-2012.

Format:

Books

Publication Date

2006

Excerpt:

Strategic Planning? -- A Strategy for a "Company within a Company" -- New Product Strategy Inputs -- The

Available: Copies:

1292.

Managing service operations : design and implementation

Hollins, Bill.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0666/2006927097-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0666/2006927097-d.html

Format:

Books

Publication Date

2006

Excerpt:

Introduction to services management : the customer-led organization -- Service operations strategy

Available: Copies:

1293.

The ABC's of writing winning business plans : how to prepare a business plan that others will want to read--and invest in

Sutton, Garrett.

Table of contents http://catdir.loc.gov/catdir/toc/ecip059/2005007613.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0914/2005007613-d.html

Format:

Books

Publication Date

2005

Excerpt:

summary and business strategy -- Know your business -- Know your real estate -- Structure and strategy

Available: Copies:

1294.

Strategic management in action

Coulter, Mary K.

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip0421/2004018971.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014191445&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2005

Excerpt:

effectively integrates strategy theory and strategy action in an exciting and engaging way. The author

Available: Copies:

1295.

TV commercials : how to make them, or, how big is the boat?

Cury, Ivan.

ebrary http://site.ebrary.com/id/10128001
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=130091
MyiLibrary http://www.myilibrary.com?id=100869
Safari Books Online http://proquest.safaribooksonline.com/?fpi=9780240805924
Taylor & Francis http://www.tandfebooks.com/isbn/9780080479019

Format:

Electronic Resources

Publication Date

2005

Excerpt:

-- Finding a Strategy -- Research -- Creating the Commercial -- Once the Account Is "In House" -- Scheduling

Available: Copies:

1296.

The advertised mind : groundbreaking insights into how our brains respond to advertising

Du Plessis, Erik.

Table of contents http://catdir.loc.gov/catdir/toc/ecip056/2005001178.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005001178-d.html
Dawsonera http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782

Format:

Books

Publication Date

2005

Excerpt:

magnifier' -- 18. Exposing the consumer to the advertising : media strategy -- Introduction -- What

Available: Copies:

1297.

International business : competing in the global marketplace

Hill, Charles W. L.

Format:

Electronic Resources

Publication Date

2005

Excerpt:

-- The strategy and structure of international business : The strategy of international business -- The

Available: Copies:

1298.

Marketing to moviegoers : a handbook of strategies used by major studios and independents

Marich, Robert.

Format:

Books

Publication Date

2005

Excerpt:

Creative strategy -- Market research -- Paid media advertising -- Promotional tie-ins/product

Available: Copies:

1299.

Theories of human communication

Littlejohn, Stephen W.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1216/2004106592-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1302/2004106592-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1216/2004106592-d.html

Format:

Books

Publication Date

2005

Excerpt:

-- Action assembly theory -- Strategy choice models -- Message design models -- Semantic meaning theory

Available: Copies:

1300.

Logistics and supply chain management : creating value-adding networks

Christopher, Martin.

Table of contents http://swbplus.bsz-bw.de/bsz256446229inh.htm
Verlagsinformation http://swbplus.bsz-bw.de/bsz256446229vlg.htm

Format:

Books

Publication Date

2005

Excerpt:

Logistics, the supply chain, and competitive strategy -- Logistics and customer value -- Measuring

Available: Copies:

1301.

Strategic management : formulation, implementation, and control

Pearce, John A.

Format:

Books

Publication Date

2005

Excerpt:

implementation -- Implementing strategy through short-term objectives, functional tactics, reward system, and

Available: Copies:

1302.

Market-based management : strategies for growing customer value and profitability

Best, Roger J.

Format:

Books

Publication Date

2005

Excerpt:

-driven strategy to today's business world. Roger Best's work has proven to be a refreshing alternative to the many

Available: Copies:

1303.

The HR value proposition

Ulrich, David, 1953-

Table of contents http://www.loc.gov/catdir/toc/ecip057/2005002389.html

Format:

Books

Publication Date

2005

Excerpt:

an HR strategy -- HR organization -- Roles for HR -- Competencies that make a difference

Available: Copies:

1304.

Implementing database security and auditing

Ben-Natan, Ron.

Format:

Books

Publication Date

2005

Excerpt:

-in-depth strategy -- 3. The database as a networked server -- 4. Authentication and password security -- 5

Available: Copies:

1305.

Communicable disease epidemiology and control : a global perspective

Webber, Roger.

Table of contents http://www.loc.gov/catdir/toc/ecip0416/2004006925.html

Format:

Books

Publication Date

2005

Excerpt:

methods -- 4. Control strategy and organization -- 5. Notification and health regulations -- 6

Available: Copies:

1306.

Causal mapping for research in information technology

Nakayama, V. K.

Table of contents http://www.loc.gov/catdir/toc/ecip052/2004023605.html

Format:

Books

Publication Date

2005

Excerpt:

-- Strategic implications of causal mapping in strategy analysis and formulation / Douglas L. Micklich

Available: Copies:

1307.

International management : cross-cultural dimensions

Mead, Richard.

Table of contents http://www.loc.gov/catdir/toc/ecip0413/2004001162.html

Format:

Books

Publication Date

2005

Excerpt:

companies -- Designing and implementing strategy -- Headquarters and subsidiary -- The international joint

Available: Copies:

1308.

Marketing across cultures

Usunier, Jean-Claude.

Format:

Books

Publication Date

2005

Excerpt:

marketing environments worldwide -- 7. Cross-cultural market research -- 8. Intercultural marketing strategy

Available: Copies:

1309.

Product leadership : pathways to profitable innovation

Cooper, Robert G. (Robert Gravlin), 1943-

Table of contents http://www.loc.gov/catdir/toc/ecip0420/2004017395.html

Format:

Books

Publication Date

2005

Excerpt:

strategy for your business : what markets, products, and technologies? -- 4. Product innovation strategy to

Available: Copies:

1310.

Perspectives on intellectual capital

Marr, Bernard.

Publisher description http://www.loc.gov/catdir/description/els051/2004022862.html
Table of contents http://www.loc.gov/catdir/toc/ecip051/2004022862.html

Format:

Books

Publication Date

2005

Excerpt:

, strategy, marketing, human resource management, operations management, information systems, and economics

Available: Copies:

1311.

Managing a company in an activist world : the leadership challenge of corporate citizenship

Burke, Edmund M.

Table of contents http://www.loc.gov/catdir/toc/ecip051/2004022588.html

Format:

Books

Publication Date

2005

Excerpt:

strategy, continued -- The societal strategy--the CEO's reponsibility.

Available: Copies:

1312.

Service operations management : improving service delivery

Johnston, Robert.

Format:

Books

Publication Date

2005

Excerpt:

improvement -- 13. Service strategy -- 14. Service culture -- 15. Operational complexity.

Available: Copies:

1313.

GIS and crime mapping

Chainey, Spencer.

Table of contents http://www.loc.gov/catdir/toc/ecip054/2004028500.html

Format:

Books

Publication Date

2005

Excerpt:

, tactics and strategy." "This book is essential reading for crime analysts and other professionals working

Available: Copies:

1314.

The embedded corporation : corporate governance and employment relations in Japan and the United States

Jacoby, Sanford M., 1953-

Publisher description http://www.loc.gov/catdir/description/prin051/2004044328.html

Format:

Books

Publication Date

2005

Excerpt:

play a key role in corporate strategy and governance. In The Embedded Corporation, Sanford Jacoby

Available: Copies:

1315.

Bring 'em on : media and politics in the Iraq War

Kamalipour, Yahya R.

Table of contents http://www.loc.gov/catdir/toc/ecip0419/2004013657.html

Format:

Books

Publication Date

2005

Excerpt:

/ Michael Gasher -- Journalists embedded in culture : war stories as political strategy / Heinz Brandenburg

Available: Copies:

1316.

Enterprise-wide change : superior results through systems thinking

Haines, Stephen.

Format:

Books

Publication Date

2005

Excerpt:

with resistance, regard skeptics as your best friends, and build a buy-in and stay-in strategy among

Available: Copies:

1317.

Limits to liberation after apartheid : citizenship, governance & culture

Robins, Steven L.

Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0625/2005052346-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0625/2005052346-d.html

Format:

Books

Publication Date

2005

Excerpt:

: a critical review of the proposed city development strategy partnership in Cape Town / 'Functional

Available: Copies:

1318.

Blood and oil : the dangers and consequences of America's growing dependency on imported petroleum

Klare, Michael T., 1942-

Format:

Books

Publication Date

2005

Excerpt:

Basin -- Escaping the dilemma: a strategy for energy autonomy and integrity -- Afterword: the permanent

Available: Copies:

1319.

Accelerated project management : how to be the first to market

Lewis, James P., 1941-

Contributor biographical information http://www.loc.gov/catdir/bios/mh042/2004012343.html

Format:

Books

Publication Date

2005

Excerpt:

. 3. Product strategy : turn your vision into an action plan -- Ch. 4. Time race : right

Available: Copies:

1320.

Beyond control : managing strategic alignment through corporate dialogue

Lachotzki, Fred.

Table of contents http://www.loc.gov/catdir/toc/ecip0421/2004018709.html

Format:

Books

Publication Date

2005

Excerpt:

between the corporate strategy and its execution. CEOs need a proven model to allow them to delegate and

Available: Copies:

1321.

The loyalty advantage : essential steps to energize your company, your customers, your brand

Durkin, Dianne M., 1947-

Table of contents http://www.loc.gov/catdir/toc/ecip055/2004030979.html

Format:

Books

Publication Date

2005

Excerpt:

focus and strategy through shared vision, values, and positioning -- Ch. 11. The third essential step

Available: Copies:

1322.

The right tools for the job : on the use and performance of management tools and techniques

Cox, Andrew W.

Contributor biographical information http://www.loc.gov/catdir/bios/hol059/2004048876.html
Publisher description http://www.loc.gov/catdir/description/hol053/2004048876.html
Table of contents http://www.loc.gov/catdir/toc/hol052/2004048876.html

Format:

Books

Publication Date

2005

Excerpt:

techniques in the areas of business strategy and finance, marketing, production and operations, and

Available: Copies:

1323.

The eye for innovation : recognizing possibilities and managing the creative enterprise

Price, Robert M., 1930-

Table of contents http://www.loc.gov/catdir/toc/ecip0512/2005013218.html

Format:

Books

Publication Date

2005

Excerpt:

-- Technology, innovation, and strategy -- Journeys in strategic space -- The care and feeding of strategy

Available: Copies:

1324.

Waging nonviolent struggle : 20th century practice and 21st century potential

Sharp, Gene.

Table of contents http://www.loc.gov/catdir/toc/ecip053/2004027014.html

Format:

Books

Publication Date

2005

Excerpt:

protest, noncooperation and intervention. Draws parallels between nonviolent and military strategy

Available: Copies:

1325.

Entrepreneur's toolkit : tools and techniques to launch and grow your new business.

Harvard Business School.

Format:

Books

Publication Date

2005

Excerpt:

? -- Building a business model and strategy: how they work together -- Writing a business plan: the basics

Available: Copies:

1326.

Managing innovation : integrating technological, market and organizational change

Tidd, Joseph, 1960-

Format:

Books

Publication Date

2005

Excerpt:

the framework for an innovation strategy -- 4. Positions : the national and competitive environment

Available: Copies:

1327.

Guerrilla marketing in 30 days : a 30 day tactical plan to maximize profits and increase customers

Levinson, Jay Conrad.

Format:

Books

Publication Date

2005

Excerpt:

. Marketing plan and strategy -- Day 8. Competitive advantage and benefits -- Day 9. Identity and branding

Available: Copies:

1328.

The management bible

Nelson, Bob, 1956-

Table of contents http://www.loc.gov/catdir/toc/ecip051/2004022893.html

Format:

Books

Publication Date

2005

Excerpt:

everyday problems every manager faces. In addition to planning, strategy, and solutions to common problems

Available: Copies:

1329.

Contemporary marketing 2005

Boone, Louis E.

Format:

Books

Publication Date

2005

Excerpt:

identification and new-product planning. Part 5. Pricing strategy. 13. Price determination -- 14. Managing the

Available: Copies:

1330.

Adaptation policy frameworks for climate change : developing strategies, policies, and measures

Burton, Ian.

Google
Table of contents http://www.loc.gov/catdir/toc/cam051/2004062100.html
Publisher description http://www.loc.gov/catdir/description/cam051/2004062100.html

Format:

Books

Publication Date

2005

Excerpt:

. Formulating an adaptation strategy -- 9. Continuing the adaptation process -- Sect. III. Case studies.

Available: Copies:

1331.

The regional multinationals : MNEs and "Global" strategic management

Rugman, Alan M.

Table of contents http://www.loc.gov/catdir/toc/cam051/2004052681.html
Publisher description http://www.loc.gov/catdir/description/cam041/2004052681.html

Format:

Books

Publication Date

2005

Excerpt:

authoritative agenda for future business strategy. The Regional Multinationals is the essential resource for all

Available: Copies:

1332.

Managerial economics : a problem-solving approach

Wilkinson, Nick, 1953-

Table of contents http://www.loc.gov/catdir/toc/cam051/2004057029.html
Publisher description http://www.loc.gov/catdir/description/cam051/2004057029.html

Format:

Books

Publication Date

2005

Excerpt:

estimation -- Pt. IV. Strategy analysis -- Ch. 8. Market structure and pricing -- Ch. 9. Game theory -- Ch

Available: Copies:

1333.

Analysis for marketing planning

Lehmann, Donald R.

Format:

Books

Publication Date

2005

Excerpt:

-- Ch. 7. Developing marketing strategy.

Available: Copies:

1334.

What the best MBAs knows : how to apply the greatest ideas taught in the best business schools

Navarro, Peter.

Contributor biographical information http://www.loc.gov/catdir/bios/mh051/2004018239.html
Publisher description http://www.loc.gov/catdir/description/mh051/2004018239.html Contributor biographical information http://www.loc.gov/catdir/bios/mh051/2004018239.html Table of contents http://www.loc.gov/catdir/toc/ecip0421/2004018239.html
Table of contents http://www.loc.gov/catdir/toc/ecip0421/2004018239.html

Format:

Books

Publication Date

2005

Excerpt:

concepts of a subject like strategy or finance. One of the world's top business professors then illustrates

Available: Copies:

1335.

Controller's guide : roles and responsibilities for the first years

Bragg, Steven M.

Table of contents http://www.loc.gov/catdir/toc/wiley051/2004059593.html

Format:

Books

Publication Date

2005

Excerpt:

supervision -- 11. Controller's role in investor relations -- 12. Taxation strategy.

Available: Copies:

1336.

Rich country, poor country : the multinational as change agent

Bobo, Benjamin F.

Table of contents http://www.loc.gov/catdir/toc/ecip054/2004028189.html

Format:

Books

Publication Date

2005

Excerpt:

Caribbean : a post-colonial perspective -- Third World investment strategy : the African predicament

Available: Copies:

1337.

The art of problem posing

Brown, Stephen I.

Format:

Books

Publication Date

2005

Excerpt:

"what-if-not" strategy in action -- 6. Some natural links between problem posing and problem solving

Available: Copies:

1338.

Broken windows, broken business : how the smallest remedies reap the biggest rewards

Levine, Michael, 1954-

Table of contents http://www.loc.gov/catdir/toc/ecip058/2005003936.html

Format:

Books

Publication Date

2005

Excerpt:

want - leather seats, personal televisions, online ticketing - to Google's customer-based strategy for

Available: Copies:

1339.

Balanced scorecard diagnostics : maintaining maximum performance

Niven, Paul R.

Table of contents only http://www.loc.gov/catdir/toc/ecip053/2004025807.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0617/2004025807-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0617/2004025807-d.html

Format:

Books

Publication Date

2005

Excerpt:

-- Sharing balanced scorecard results : reporting and strategy-centered management meetings -- Building the

Available: Copies:

1340.

Partnership and the high performance workplace : work and employment relations in the aerospace industry

Danford, Andy.

Format:

Books

Publication Date

2005

Excerpt:

performance work systems and the technical worker -- 6. Workplace partnership : management and union strategy

Available: Copies:

1341.

Methods of thought : individual differences in reasoning strategies

Roberts, Maxwell J.

Table of contents only http://www.loc.gov/catdir/toc/ecip0417/2004009265.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0653/2004009265-d.html

Format:

Books

Publication Date

2005

Excerpt:

. Newstead -- 5. Adaptive strategy application in linear reasoning / Vicky Dierckx and Andre Vandierendonck

Available: Copies:

1342.

Qualitative research design : an interactive approach

Maxwell, Joseph Alex, 1941-

Format:

Books

Publication Date

2005

Excerpt:

each other. The text presents a clear strategy for creating coherent and workable relationships among

Available: Copies:

1343.

Diversity management : for business success

Human, L. N.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014580025&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2005

Excerpt:

-- Chapter 6: Putting together a diversity strategy -- Chapter 7: Roles, responsibilities, competencies

Available: Copies:

1344.

U R a brand : how smart people brand themselves for business success

Kaputa, Catherine, 1948-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0519/2005025361.html

Format:

Books

Publication Date

2005

Excerpt:

spot where you and a market opportunity meet -- Find a great self-brand strategy to get great results

Available: Copies:

1345.

Writer's Digest handbook of magazine article writing

Ruberg, Michelle, 1980-

Format:

Books

Publication Date

2005

Excerpt:

. Interviewing -- Interviewing strategy -- Scheduling interviews -- Conducting the interview -- Handling

Available: Copies:

1346.

The writing experiment : strategies for innovative creative writing

Smith, Hazel, 1950-

Electronic version
E-title

Format:

Electronic Resources

Publication Date

2005

Excerpt:

strategy. Author from Uni of Canberra.

Available: Copies:

1347.

Leading issues in economic development

Meier, Gerald M.

Table of contents http://swbplus.bsz-bw.de/bsz11624322inh.pdf
Table of contents http://swbplus.bsz-bw.de/bsz116243228inh.htm
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0723/2004063638-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0619/2004063638-d.html
Verlagsinformation http://swbplus.bsz-bw.de/bsz11624322vlg.pdf

Format:

Books

Publication Date

2005

Excerpt:

VII. Agriculture -- Overview -- VII. A. Designing an agricultural strategy -- Selection VII. A.1

Available: Copies:

1348.

Strategic market management

Aaker, David A.

Table of contents http://catdir.loc.gov/catdir/toc/wiley041/2004042209.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley047/2004042209.html
Publisher description http://catdir.loc.gov/catdir/description/wiley041/2004042209.html

Format:

Books

Publication Date

2005

Excerpt:

-- Internal Analysis -- Creating a Vision for the Business -- Strategy Identification and Selection

Available: Copies:

1349.

Fundamental accounting

Flynn, David.

Format:

Books

Publication Date

2005

Excerpt:

entities -- Financial analysis and strategy.

Available: Copies:

1350.

Kellogg on branding : the marketing faculty of the Kellogg School of Management

Tybout, Alice M.

Table of contents http://catdir.loc.gov/catdir/toc/ecip059/2005007457.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016292713&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0622/2005007457-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0622/2005007457-d.html

Format:

Books

Publication Date

2005

Excerpt:

-- Brand strategy for business markets / James C. Anderson and Gregory S. Carpenter -- Services branding

Available: Copies:

1351.

Strategic advertising management

Percy, Larry.

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip0511/2005012353.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0725/2005012353-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/2005012353-d.html

Format:

Books

Publication Date

2005

Excerpt:

strategy -- Setting a media strategy -- Making it work -- Processing the message -- Creative tactics

Available: Copies:

1352.

Purchasing and supply chain management

Lysons, Kenneth.

E-book - Full text from Dawsonera. To print, you will need to select one page at a time

Format:

Books

Publication Date

2005

Excerpt:

resources to supply, sourcing and strategy - that all contribute to a full knowledge of purchasing practice

Available: Copies:

1353.

Microeconomics

Pindyck, Robert S.

Format:

Books

Publication Date

2005

Excerpt:

competition and oligopoly -- Game theory and competitive strategy -- Markets for factor inputs -- Investment

Available: Copies:

1354.

The visionary package : using packaging to build effective brands

Meyers, Herbert M.

Table of contents http://catdir.loc.gov/catdir/toc/hol052/2004057787.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol059/2004057787.html
Publisher description http://catdir.loc.gov/catdir/description/hol054/2004057787.html

Format:

Books

Publication Date

2005

Excerpt:

designer at the strategy table -- 17. Packaging politics : The political change ; Political collaboration

Available: Copies:

1355.

Marketing principles and best practices

Hoffman, K. Douglas.

Format:

Books

Publication Date

2005

Excerpt:

environment, market analysis, product strategy, distribution strategy, and the integration of marketing

Available: Copies:

1356.

Introducing human resource management

Foot, Margaret, 1949-

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014589047&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2005

Excerpt:

1. Introducing human resource management -- 2. Human resource strategy and planning -- 3

Available: Copies:

1357.

Advertising and promotion : an integrated marketing communications perspective

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2004

Excerpt:

COMMUNICATIONS PROGRAM. Ch. 8. Creative Strategy: Planning and Development -- Ch. 9. Creative Strategy

Available: Copies:

1358.

Advertising by design : creating visual communications with graphic impact

Landa, Robin.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0417/2004009412.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley047/2004009412.html
Publisher description http://catdir.loc.gov/catdir/description/wiley041/2004009412.html

Format:

Books

Publication Date

2004

Excerpt:

A brief history of advertising -- The biz : structure, strategy, and the creative brief -- Thinking

Available: Copies:

1359.

Human resources management

Nel, P. S. (Piet S.)

Table of contents http://catdir.loc.gov/catdir/toc/fy0606/2006273621.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0637/2006273621-d.html

Format:

Books

Publication Date

2004

Excerpt:

and international human resources management -- 21. Interdependency between organisational strategy

Available: Copies:

1360.

Principles of marketing

Kotler, Philip.

Format:

Books

Publication Date

2004

Excerpt:

-- Integrated marketing communication strategy -- Advertising, sales promotion, and public relations -- Personal

Available: Copies:

1361.

Marketing

Lamb, Charles W.

Publisher description http://catdir.loc.gov/catdir/enhancements/fy0621/2004555467-d.html

Format:

Books

Publication Date

2004

Excerpt:

-- Marketing Channels and the Role of Intermediaries -- Promotional Strategy and Marketing Communication

Available: Copies:

1362.

Strategic sports event management : an international approach

Masterman, Guy.

Format:

Books

Publication Date

2004

Excerpt:

strategy -- Organization and implementation -- Control -- Innovative communications -- Integrated marketing

Available: Copies:

1363.

The economics of money, banking, and financial markets

Mishkin, Frederic S.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0513/2005015973.html

Format:

Books

Publication Date

2004

Excerpt:

System --- 21. Monetary Policy Strategy: The International Experience ---- Part VI. Monetary Policy 22

Available: Copies:

1364.

Contemporary advertising

Arens, William F.

Format:

Books

Publication Date

2004

Excerpt:

: determinants of advertising strategy -- Research: Gathering information for advertising planning -- Marketing

Available: Copies:

1365.

I write what I like : a selection of his writings

Biko, Steve, 1946-1977.

Format:

Books

Publication Date

2004

Excerpt:

' -- American policy towards Azania -- Our strategy for liberation -- On death.

Available: Copies:

1366.

Customer relationship management : concepts and tools

Buttle, Francis.

Format:

Books

Publication Date

2004

Excerpt:

"The book views customer relationship management as the core business strategy that integrates

Available: Copies:

1367.

The 8th habit : from effectiveness to greatness

Covey, Stephen R.

Format:

Electronic Resources

Publication Date

2004

Excerpt:

: pathfinding shared vision, values and strategy -- Chap. 12. The voice and discipline of execution : aligning

Available: Copies:

1368.

Management : the basics

Witzel, Morgen.

Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=200448
ebrary http://site.ebrary.com/id/10093605
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=116185
MyiLibrary http://www.myilibrary.com?id=40693
Taylor & Francis http://www.tandfebooks.com/isbn/9780203694374

Format:

Electronic Resources

Publication Date

2004

Excerpt:

What is management? -- Strategy -- Organization -- Human resources -- Marketing -- Production

Available: Copies:

1369.

Effective advertising : understanding when, how, and why advertising works

Tellis, Gerard J., 1950-

SAGE knowledge eBook available for UOIT via SAGE. Click link to access
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=474275
HathiTrust Digital Library, Limited view (search only) http://catalog.hathitrust.org/api/volumes/oclc/52721157.html
MyiLibrary http://www.myilibrary.com?id=661967
Table of contents http://catdir.loc.gov/catdir/toc/ecip046/2003016016.html

Format:

Electronic Resources

Publication Date

2004

Excerpt:

. Argument in advertising -- How argument persuades -- Argument strategy -- Comparative argument

Available: Copies:

1370.

Electronic commerce 2004 : a managerial perspective

Turban, Efraim.

Format:

Books

Publication Date

2004

Excerpt:

-commerce strategy and global EC -- 16. Launching a successful online business -- 17. Legal, ethical, and societal

Available: Copies:

1371.

Marketing channels : a management view

Rosenbloom, Bert.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1215/2002116683-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010534986&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1084466
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010534986&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1302/2002116683-b.html

Format:

Books

Publication Date

2004

Excerpt:

-- Target Markets and Channel Design Strategy -- Managing the Marketing Channel -- Motivating the Channel

Available: Copies:

1372.

How to find information : a guide for researchers

Rumsey, Sally.

ebrary http://site.ebrary.com/id/10175180
ebrary ebrary http://site.ebrary.com/id/10175180
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=234094
MyiLibrary http://www.myilibrary.com?id=94786
OverDrive (PDF) http://www.contentreserve.com/TitleInfo.asp?ID={C7100651-D29F-4922-8962-452B372A33E9}&Format=50

Format:

Electronic Resources

Publication Date

2004

Excerpt:

find the most relevant information; and, how to formulate a search strategy. It offers guidance for

Available: Copies:

1373.

Business marketing management : a strategic view of industrial and organizational markets

Hutt, Michael D.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html

Format:

Books

Publication Date

2004

Excerpt:

strategy for business markets. -- 16. Business marketing communications: advertising and sales promotion

Available: Copies:

1374.

Retailing management

Levy, Michael, 1950-

Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1609345

Format:

Electronic Resources

Publication Date

2004

Excerpt:

market strategy -- Financial strategy -- Retail locations -- Site selection -- Human resource management

Available: Copies:

1375.

Sport and leisure operations management

McMahon-Beattie, Una.

Format:

Books

Publication Date

2004

Excerpt:

-- -- Part 4: Operations Strategy -- Sports events : a new planning process / Guy Masterman -- Strategic

Available: Copies:

1376.

The art & science of interpreting market research evidence

Smith, D. V. L. (David Van Lloyd)

Publisher description http://www.loc.gov/catdir/description/wiley041/2003067249.html
Table of contents http://www.loc.gov/catdir/toc/wiley041/2003067249.html
Publisher description http://www.loc.gov/catdir/description/wiley042/2003067249.html
Contributor biographical information http://www.loc.gov/catdir/bios/wiley047/2003067249.html

Format:

Books

Publication Date

2004

Excerpt:

. Compensating for imperfect data -- 7. Developing the analysis strategy -- 8. Organizing the qualitative data

Available: Copies:

1377.

Management information systems : managing the digital firm

Laudon, Kenneth C., 1944-

Format:

Books

Publication Date

2004

Excerpt:

, and Strategy -- Ch. 4. The Digital Firm: Electronic Business and Electronic Commerce -- Ch. 5. Ethical

Available: Copies:

1378.

Contemporary strategic management

Pettinger, Richard.

Table of contents http://www.loc.gov/catdir/toc/fy046/2004044270.html
Publisher description http://www.loc.gov/catdir/description/hol053/2004044270.html

Format:

Books

Publication Date

2004

Excerpt:

competitive strategy -- Pt. II. Strategic management in practice -- 6. Strategic management in practice -- 7

Available: Copies:

1379.

Mass affluence : seven new rules of marketing to today's consumer

Nunes, Paul, 1963-

Table of contents http://www.loc.gov/catdir/toc/ecip0415/2004002471.html

Format:

Books

Publication Date

2004

Excerpt:

the impact of this explosion of consumer affluence on marketing strategy and practice. Paul Nunes and

Available: Copies:

1380.

Up against the retail giants : targeting weakness, gaining an edge

Samli, A. Coskun.

Table of contents http://www.loc.gov/catdir/toc/ecip0421/2004017560.html

Format:

Books

Publication Date

2004

Excerpt:

. Capitalizing on market potentials -- Ch. 6. Consumer behavior and retail strategy -- Ch. 7. Strategy

Available: Copies:

1381.

Global warming : the complete briefing

Houghton, J. T. (John Theodore), 1931-

Publisher description http://www.loc.gov/catdir/description/cam041/2003068735.html
Table of contents http://www.loc.gov/catdir/toc/cam041/2003068735.html

Format:

Books

Publication Date

2004

Excerpt:

uncertainty -- 10. A strategy for action to slow and stabilise climate change -- 11. Energy and transport for

Available: Copies:

1382.

Relationship marketing : exploring relationship strategies in marketing

Egan, John, 1952-

Format:

Books

Publication Date

2004

Excerpt:

relationships in marketing and how these influence modern marketing strategy and practice. Based principally on

Available: Copies:

1383.

The new regional politics of development

Payne, Anthony, 1952-

Table of contents http://www.loc.gov/catdir/toc/hol052/2004046489.html
Publisher description http://www.loc.gov/catdir/description/hol053/2004046489.html
Contributor biographical information http://www.loc.gov/catdir/bios/hol059/2004046489.html

Format:

Books

Publication Date

2004

Excerpt:

treat development as a strategy of orientation towards the global political economy which all states of

Available: Copies:

1384.

Renewing research practice

Stablein, Ralph E.

Table of contents http://www.loc.gov/catdir/toc/ecip0416/2004006011.html

Format:

Books

Publication Date

2004

Excerpt:

strategy / Stephen R. Barley. Commentaries on chapter 3. Comments on "Puddle jumping as a career strategy

Available: Copies:

1385.

Innovation management in the ICT sector : how frontrunners stay ahead

Huizenga, Edward.

Format:

Books

Publication Date

2004

Excerpt:

theoretical strategy insights including resource-based ideas; firm's innovation styles; strategic timing; the

Available: Copies:

1386.

The myth of leadership : creating leaderless organizations

Nielsen, Jeffrey S.

Access Table of contents
Table of contents http://www.loc.gov/catdir/toc/ecip0413/2003028301.html

Format:

Books

Publication Date

2004

Excerpt:

-based organizations -- 6. Creating peer-based organizations -- 7. The strategy of peer-based organizations -- 8. Open

Available: Copies:

1387.

The Routledge dictionary of business management

Statt, David A., 1942-

Format:

Books

Publication Date

2004

Excerpt:

terms in the field, including: business economics; consumer behaviour; corporate strategy; financial

Available: Copies:

1388.

Sports tourism : participants, policy and providers

Weed, Mike.

Table of contents http://www.loc.gov/catdir/toc/els033/2003055840.html

Format:

Books

Publication Date

2004

Excerpt:

-- 10. Sports tourism as a diversification strategy in Malta -- 11. Urban sports tourism: the case of

Available: Copies:

1389.

Professional development for youth workers

Garza, Pam.

http://www3.interscience.wiley.com/journal/109858997/issue

Format:

Books

Publication Date

2004

Excerpt:

. Reflections on the road not (yet) taken: how a centralized public strategy can help youth work focus on youth /

Available: Copies:

1390.

Leading organizational learning : harnessing the power of knowledge

Goldsmith, Marshall.

Publisher description http://www.loc.gov/catdir/description/wiley041/2003024738.html
Table of contents http://www.loc.gov/catdir/toc/ecip0411/2003024738.html
Contributor biographical information http://www.loc.gov/catdir/bios/wiley046/2003024738.html

Format:

Books

Publication Date

2004

Excerpt:

Is a Winning Strategy / Larraine Segil -- 9. Informal Learning: Developing Value for Discovery.

Available: Copies:

1391.

Visible thinking : unlocking causal mapping for practical business results

Bryson, John M. (John Moore), 1947-

Contributor biographical information http://www.loc.gov/catdir/bios/wiley047/2004006764.html
Publisher description http://www.loc.gov/catdir/description/wiley041/2004006764.html
Table of contents http://www.loc.gov/catdir/toc/ecip0416/2004006764.html

Format:

Books

Publication Date

2004

Excerpt:

problems to strategy-change issues in business, public and not-for-profit organizations. The cases are used

Available: Copies:

1392.

Essentials of management information systems : managing the digital firm

Laudon, Kenneth C., 1944-

Table of contents http://www.loc.gov/catdir/toc/ecip0413/2004000086.html

Format:

Books

Publication Date

2004

Excerpt:

, and strategy -- Ch. 4. The digital firm : electronic business and electronic commerce -- Ch. 5

Available: Copies:

1393.

How industries evolve : principles for achieving and sustaining superior performance

McGahan, Anita M. (Anita Marie)

Format:

Books

Publication Date

2004

Excerpt:

different requirements each holds for successful strategy. This book provides a model for determining which

Available: Copies:

1394.

Journey to lean : making operational change stick

Drew, John, 1970-

Table of contents http://www.loc.gov/catdir/toc/hol051/2004041589.html
Publisher description http://www.loc.gov/catdir/description/hol053/2004041589.html
Contributor biographical information http://www.loc.gov/catdir/bios/hol056/2004041589.html

Format:

Books

Publication Date

2004

Excerpt:

' but must become central to the strategy and mindset of the organisation.".

Available: Copies:

1395.

Addressing the challenges of globalization : an independent evaluation of the World Bank's approach to global programs

Lele, Uma J.

Format:

Books

Publication Date

2004

Excerpt:

. Governance, management, partnerships, and participation -- 6. Global programs need global strategy -- 7

Available: Copies:

1396.

Corporate environmentalism and public policy

Lyon, Thomas P.

Table of contents http://www.loc.gov/catdir/toc/cam041/2004045657.html

Format:

Books

Publication Date

2004

Excerpt:

, politics and models -- Pt. II. Corporate strategy and the policy life cycle -- 3. Preempting future

Available: Copies:

1397.

The skilled negotiator : mastering the language of engagement

Reardon, Kathleen Kelley.

Publisher description http://www.loc.gov/catdir/description/wiley041/2003026455.html
Table of contents http://www.loc.gov/catdir/toc/wiley041/2003026455.html
Contributor biographical information http://www.loc.gov/catdir/bios/wiley046/2003026455.html

Format:

Books

Publication Date

2004

Excerpt:

. Persuasion strategy choices -- 8. The role of power -- 9. When the discussion gets stalled or heated -- 10

Available: Copies:

1398.

Human resources business process outsourcing : transforming how HR gets its work done

Lawler, Edward E., III

Contributor biographical information http://www.loc.gov/catdir/bios/wiley047/2004011139.html
Publisher description http://www.loc.gov/catdir/description/wiley041/2004011139.html
Table of contents http://www.loc.gov/catdir/toc/wiley051/2004011139.html

Format:

Books

Publication Date

2004

Excerpt:

strategy and business performance. Step by step, the authors explore how the HR function in corporations is

Available: Copies:

1399.

Strategic management

White, Colin (Colin M.)

Table of contents http://www.loc.gov/catdir/toc/hol051/2003062091.html Publisher description

Format:

Books

Publication Date

2004

Excerpt:

Pt. I. Introducing Strategic Management -- 1. Introducing strategy and strategy making -- 2

Available: Copies:

1400.

Productive workplaces revisited : dignity, meaning, and community in the 21st century

Weisbord, Marvin Ross.

Contributor biographical information http://www.loc.gov/catdir/bios/wiley046/2003024760.html
Publisher description http://www.loc.gov/catdir/description/wiley041/2003024760.html
Table of contents http://www.loc.gov/catdir/toc/ecip0411/2003024760.html

Format:

Books

Publication Date

2004

Excerpt:

whole systems improvement strategy -- Improving whole systems worldwide -- How there and then looks from

Available: Copies:

1401.

50 high-impact speeches and remarks : proven words you can adapt for any business occasion

Kador, John.

Table of contents http://www.loc.gov/catdir/toc/ecip0413/2004000165.html
Contributor biographical information http://www.loc.gov/catdir/bios/mh042/2004000165.html
Publisher description http://www.loc.gov/catdir/description/mh051/2004000165.html

Format:

Books

Publication Date

2004

Excerpt:

downturns, "belt tightening," and company crises -- Speeches announcing new strategy -- Ceremonial speeches

Available: Copies:

1402.

The behavioral advantage : what the smartest, most successful companies do differently to win in the B2B arena

Bacon, Terry R.

Table of contents http://www.loc.gov/catdir/toc/ecip0411/2003024328.html

Format:

Books

Publication Date

2004

Excerpt:

game : conditioning the deal -- Creating a behavioral differentiation strategy -- We are finding it

Available: Copies:

1403.

Exploring cognitive development : the child as problem solver

Garton, Alison, 1950-

Format:

Books

Publication Date

2004

Excerpt:

Introduction -- 2. Theoretical overview -- 3. Strategy use and learning in problem solving -- 4

Available: Copies:

1404.

IT governance : how top performers manage IT decision rights for superior results

Weill, Peter.

Format:

Books

Publication Date

2004

Excerpt:

governance -- What it governance works best -- Linking strategy, it governance and performance -- Government

Available: Copies:

1405.

Catalysing development? : a debate on aid

Pronk, J. P. (Johannes Pieter), 1940-

Format:

Books

Publication Date

2004

Excerpt:

on new labour's overseas development strategy / Good governance and aid : selectivity criteria in

Available: Copies:

1406.

Development and the developing world

Kambhampati, Uma S.

Format:

Books

Publication Date

2004

Excerpt:

1990s -- Pt. III. Development strategy : the state and the international economy -- 7. Globalization

Available: Copies:

1407.

Strategic thinking in tactical times

DiVanna, Joseph A.

Table of contents http://catdir.loc.gov/catdir/toc/hol051/2003063273.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol056/2003063273.html
Publisher description http://catdir.loc.gov/catdir/description/hol053/2003063273.html

Format:

Books

Publication Date

2004

Excerpt:

Corporate Competency -- Anticipating the competition and understanding market trends -- Devising strategy

Available: Copies:

1408.

Management of information technology

Frenzel, Carroll W.

Format:

Books

Publication Date

2004

Excerpt:

's strategic importance -- Developing the organization's IT strategy -- Information technology planning -- pt

Available: Copies:

1409.

Essentials of negotiation

Lewicki, Roy J.

Table of contents http://catdir.loc.gov/catdir/toc/mh031/2003051035.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2003051035.html

Format:

Books

Publication Date

2004

Excerpt:

tactics of distributive bargaining -- Strategy and tactics of integrative negotiation -- Perception

Available: Copies:

1410.

The origin of brands : discover the natural laws of product innovation and business survival

Ries, Al.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0910/2004042466-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0910/2004042466-d.html

Format:

Books

Publication Date

2004

Excerpt:

and apply it to the branding process. What results is a strategy for creating innovative products

Available: Copies:

1411.

The business of brands

Miller, Jon, 1971-

Table of contents http://catdir.loc.gov/catdir/toc/wiley041/2004053025.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0618/2004053025-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley042/2004053025.html
Cover http://swbplus.bsz-bw.de/bsz113620683cov.htm

Format:

Books

Publication Date

2004

Excerpt:

The six-minute read -- What is a brand? -- Brand strategy is business strategy -- Brands in the

Available: Copies:

1412.

Guide to media relations

Schenkler, Irv.

Format:

Books

Publication Date

2004

Excerpt:

Plot your course : setting your media strategy -- Cast your line : developing proactive media

Available: Copies:

1413.

Introduction to marketing

Strydom, Johan.

Format:

Books

Publication Date

2004

Excerpt:

marketing strategy -- Ch. 12 Marketing and the Internet -- Ch. 13 Service marketing and client service.

Available: Copies:

1414.

Corporate communications : a 21st century primer

Fernandez, Joseph, 1968-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0422/2004019688.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0657/2004019688-d.html

Format:

Books

Publication Date

2004

Excerpt:

cornerstone of any corporate growth strategy. He does this by highlighting communication approaches drawn from

Available: Copies:

1415.

Who stole my customer?? : winning strategies for creating and sustaining customer loyalty

Thompson, Harvey.

Format:

Books

Publication Date

2004

Excerpt:

, Alternative Strategy of the 1990s -- Survival Issue and Strategic Imperative of the 2000s -- Understanding

Available: Copies:

1416.

Agile project management : how to succeed in the face of changing project requirements

Chin, Gary.

PTARPP e-Shelf location detail ; [click to view]
Table of contents http://catdir.loc.gov/catdir/toc/ecip049/2003022111.html

Format:

Books

Publication Date

2004

Excerpt:

portfolio management: aligning tactical projects with business strategy -- Integrating portfolio and project

Available: Copies:

1417.

Hegemony or survival : America's quest for global dominance

Chomsky, Noam.

Sample text http://catdir.loc.gov/catdir/enhancements/fy0626/2005272184-s.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0626/2005272184-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0626/2005272184-d.html

Format:

Books

Publication Date

2004 2003

Excerpt:

1. Priorities and prospects -- 2. Imperial grand strategy -- 3. The new era of enlightenment -- 4

Available: Copies:

1418.

Gangs

Tilley, Nick.

Format:

Books

Publication Date

2004

Excerpt:

violent incidents in Manchester: developing a crime reduction strategy', Home office Crime Reduction

Available: Copies:

1419.

Advertising, promotion & supplemental aspects of integrated marketing communications

Shimp, Terence A.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html

Format:

Books

Publication Date

2003

Excerpt:

-of-purchase materials -- Overview of advertising management -- Creative advertising strategy -- Endorsers and message

Available: Copies:

1420.

Advertising : principles & practice

Wells, William, 1926-

Format:

Books

Publication Date

2003

Excerpt:

. Advertising background, planning, and strategy -- The consumer audience -- Account planning and research

Available: Copies:

1421.

Re-imagine! : [business excellence in a disruptive age]

Peters, Thomas J.

Table of contents http://catdir.loc.gov/catdir/toc/fy043/2004296757.html

Format:

Books

Publication Date

2003

Excerpt:

ways of overcoming outdated, traditional company values, and embraces an aggressive strategy that

Available: Copies:

1422.

Casting for big ideas : a new manifesto for agency managers

Jaffe, Andrew, 1938-2010.

Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=163302
ebrary http://site.ebrary.com/id/10299998
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=98808
MyiLibrary http://www.myilibrary.com?id=34508
OverDrive https://www.overdrive.com/search?q=F252D735-44F5-4A7A-80B5-6E26FE13926F

Format:

Electronic Resources

Publication Date

2003

Excerpt:

budgets and hire outside marketing services and strategy firms. If agencies are to survive, Jaffe says

Available: Copies:

1423.

Brand management : a theoretical and practical approach

Riezebos, H. J., 1960-

Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=728565
Inhaltsverzeichnis Brand management

Format:

Books

Publication Date

2003

Excerpt:

1. The history of the brand -- 2. The choice for a brand strategy -- 3. Analysis of the branded

Available: Copies:

1424.

A framework for marketing management

Kotler, Philip.

Format:

Books

Publication Date

2003

Excerpt:

Cycle -- 11. Setting Product and Brand Strategy -- 12. Designing and Managing Services -- 13. Designing

Available: Copies:

1425.

Small business management : an entrepreneurial emphasis

Longenecker, Justin G. (Justin Gooderl), 1917-2005.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-t.html

Format:

Electronic Resources

Publication Date

2003

Excerpt:

. Entrepreneurial strategy -- 2. Strategies that capture opportunities -- 3. E-commerce opportunities -- 4. Global

Available: Copies:

1426.

The study skills handbook

Cottrell, Stella.

View resource Web page

Format:

Books

Publication Date

2003

Excerpt:

.R.E.A.M (creative, reflective, effective, active, motivated) strategy for learning -- Working with others

Available: Copies:

1427.

Strategic management : concepts

David, Fred R.

Format:

Books

Publication Date

2003

Excerpt:

. Strategy Analysis and Choice -- Pt. 3. Strategy Implementation -- Ch. 7. Implementing Strategies

Available: Copies:

1428.

The ultimate CRM handbook : strategies and concepts for building enduring customer loyalty and profitability

Freeland, John G.

Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/2002010873.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2002010873.html

Format:

Books

Publication Date

2003

Excerpt:

Forefront of Next-Generation CRM / Channel Strategy: Avoiding Channel Conflicts / CRM Strategy: Capabilities

Available: Copies:

1429.

MCSE self-paced training kit exam 70-293 : planning and maintaining a Microsoft Windows server 2003 network infrastructure

Zacker, Craig.

Table of contents http://catdir.loc.gov/catdir/toc/fy043/2003056205.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1004/2003056205-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1004/2003056205-d.html

Format:

Books

Publication Date

2003

Excerpt:

infrastructure; Planning internet connectivity; Planning a name resolution strategy; Using routing and remote

Available: Copies:

1430.

ETourism : information technology for strategic tourism management

Buhalis, Dimitrios.

Klappentext
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009976617&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2003

Excerpt:

. Implications of the ICT revolution for business and strategy -- 3. eTourism : the dynamic interaction of ICTs

Available: Copies:

1431.

Remaking the global economy : economic-geographical perspectives

Peck, Jamie.

Format:

Books

Publication Date

2003

Excerpt:

/ 'Glocalization' as a state spatial strategy : urban entrepreneurialism and the new politics of uneven development

Available: Copies:

1432.

Innovative reward systems for the changing workplace

Wilson, Thomas B.

Publisher description http://www.loc.gov/catdir/description/mh031/2002013888.html
Contributor biographical information http://www.loc.gov/catdir/bios/mh041/2002013888.html

Format:

Books

Publication Date

2003

Excerpt:

Organization's Strategy. Ch. 4. Create Customized, Systematized, and Personalized Rewards. Ch. 5. Be Careful

Available: Copies:

1433.

Changing gears : the strategic implementation of technology

Carlopio, James.

Publisher description http://www.loc.gov/catdir/description/hol032/2002190988.html
Contributor biographical information http://www.loc.gov/catdir/bios/hol052/2002190988.html

Format:

Books

Publication Date

2003

Excerpt:

characteristics into account and build a communication and training and development strategy that will support the

Available: Copies:

1434.

E-learning strategies : how to get implementation and delivery right first time

Morrison, Don, 1947-

Contributor biographical information http://www.loc.gov/catdir/bios/wiley046/2002192444.html
Publisher description http://www.loc.gov/catdir/description/wiley039/2002192444.html
Table of contents http://www.loc.gov/catdir/toc/wiley031/2002192444.html

Format:

Books

Publication Date

2003

Excerpt:

Reasons for Implementing E-Learning -- E-Learning Strategy: Dramatically Improve Your Chance of Success

Available: Copies:

1435.

Corporate governance and capital flows in a global economy

Cornelius, Peter, 1960-

Publisher description http://www.loc.gov/catdir/enhancements/fy0614/2003040590-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0635/2003040590-t.html

Format:

Books

Publication Date

2003

Excerpt:

assessment and business strategy: a prime task for senior management / Foreign bank ownership and corporate

Available: Copies:

1436.

The internal auditing handbook

Pickett, K. H. Spencer.

Table of contents http://www.loc.gov/catdir/toc/wiley032/2003053781.html
Publisher description http://www.loc.gov/catdir/description/wiley038/2003053781.html

Format:

Books

Publication Date

2003

Excerpt:

Strategy -- 9. Audit Field Work -- 10. Meeting the Challenge -- App. A. Induction/Orientation Programme

Available: Copies:

1437.

E-marketing

Strauss, Judy.

Format:

Books

Publication Date

2003

Excerpt:

-Marketing Strategy: 6. Marketing knowledge: the Purina story; 7. Consumer behavior: the Hanover story; 8. Targeting

Available: Copies:

1438.

Business and its environment

Baron, David P.

Table of contents http://www.loc.gov/catdir/toc/fy033/2002066765.html
Table of contents http://www.loc.gov/catdir/toc/fy033/2002066765.html.

Format:

Books

Publication Date

2003

Excerpt:

. Integrated Strategy. Ch. 3. The News Media and Nonmarket Issues. Ch. 4. Private Nonmarket Action -- Pt. II

Available: Copies:

1439.

Policing gangs and youth violence

Decker, Scott H.

Format:

Books

Publication Date

2003 2002

Excerpt:

prospects of a "pulling levers" strategy in a Los Angeles barrio / Evaluating nuisance abatement at gang and

Available: Copies:

1440.

Integrated natural resources management : linking productivity, the environment and development

Sayer, Jeffrey.

Format:

Books

Publication Date

2003

Excerpt:

-- Integrating research on food and the environment : an exit strategy from the rational fool syndrome in

Available: Copies:

1441.

Community-based research and higher education

Strand, Kerry.

Format:

Books

Publication Date

2003

Excerpt:

. Community-Based Research as a Teaching Strategy -- 7. Teaching Community-Based Research: The Challenges -- 8

Available: Copies:

1442.

Hegemony or survival : America's quest for global dominance

Chomsky, Noam.

Publisher description http://www.loc.gov/catdir/description/hol041/2003058195.html
Sample text http://www.loc.gov/catdir/samples/hol041/2003058195.html

Format:

Books

Publication Date

2003

Excerpt:

1. Priorities and Prospects -- 2. Imperial Grand Strategy -- 3. The New Era of Enlightenment -- 4

Available: Copies:

1443.

Managerial economics

Samuelson, William.

Table of contents http://www.loc.gov/catdir/toc/wiley023/2002279905.html
Publisher description http://www.loc.gov/catdir/description/wiley038/2002279905.html
Contributor biographical information http://www.loc.gov/catdir/bios/wiley045/2002279905.html

Format:

Books

Publication Date

2003

Excerpt:

Theory and Competitive Strategy -- Ch. 12. Regulation, Public Goods, and Benefit-Cost Analysis -- Sect

Available: Copies:

1444.

The innovator's solution : creating and sustaining successful growth

Christensen, Clayton M.

Table of contents http://www.loc.gov/catdir/toc/ecip045/2003014328.html

Format:

Books

Publication Date

2003

Excerpt:

growth? -- Managing the strategy development process -- There is good money, and there is bad money.

Available: Copies:

1445.

Mastering the complex sale : how to compete and win when the stakes are high!

Thull, Jeff, 1949-

Table of contents http://www.loc.gov/catdir/toc/wiley031/2002153141.html
Publisher description http://www.loc.gov/catdir/description/wiley039/2002153141.html
Contributor biographical information http://www.loc.gov/catdir/bios/wiley045/2002153141.html

Format:

Books

Publication Date

2003

Excerpt:

: Translating Market Strategy into Sales Results -- 10. A Complex Sales Future: You Can Watch It Happen to You

Available: Copies:

1446.

On that point! : an introduction to parliamentary debate

Meany, John.

Table of contents http://www.loc.gov/catdir/toc/fy038/2002155338.html

Format:

Books

Publication Date

2003

Excerpt:

. Opposition Strategy - Counterplans -- Ch. 11. Opposition Strategy - Critiques -- On That Point. Public Debate

Available: Copies:

1447.

AdValue : twenty ways advertising works for business

Butterfield, Leslie, 1952-

Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=288850
ebrary http://site.ebrary.com/id/10169897
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=104763
MyiLibrary http://www.myilibrary.com?id=96636
Taylor & Francis http://www.tandfebooks.com/isbn/9780080471877

Format:

Electronic Resources

Publication Date

2003

Excerpt:

communications mix / Malcolm White -- How better media strategy leads to greater business success / Will Collin

Available: Copies:

1448.

Negotiation : readings, exercises, and cases

Lewicki, Roy J.

Table of contents http://catdir.loc.gov/catdir/toc/mh021/2002024635.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0737/2002024635-b.html
Publisher description http://catdir.loc.gov/catdir/description/mh022/2002024635.html

Format:

Books

Publication Date

2003

Excerpt:

Bargaining -- Strategy and Tactics of Integrative Negotiation -- Communication and Cognitive Biases

Available: Copies:

1449.

Before the brand : creating the unique DNA of an enduring brand identity

Perry, Alycia.

Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/2002152803.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2002152803.html

Format:

Books

Publication Date

2003

Excerpt:

positioning strategy : yes, strategy can be simple and flexible -- The anomaly of naming : the reasons 98

Available: Copies:

1450.

AdValue : twenty ways advertising works for business

Butterfield, Leslie, 1952-

Table of contents http://catdir.loc.gov/catdir/toc/els031/2002043685.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2002043685.html

Format:

Books

Publication Date

2003

Excerpt:

communications mix / Malcolm White -- How better media strategy leads to greater business success / Will Collin

Available: Copies:

1451.

Innovation management : strategies, implementation and profits

Afuah, Allan.

Table of contents http://catdir.loc.gov/catdir/toc/fy036/2002154341.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1367032
Table of contents http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=010080131etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010080131&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0613/2002154341-d.html

Format:

Books

Publication Date

2003

Excerpt:

Regularities, and Innovation Strategy -- Choosing a Profit Site: Dynamic Competitive Analysis -- Strategic

Available: Copies:

1452.

Financial accounting

Williams, Jan R.

Format:

Books

Publication Date

2003

Excerpt:

Presents the "Management Strategy," "Your Turn" and "Case in Point" boxes throughout the chapters

Available: Copies:

1453.

Marketing for hospitality and tourism

Kotler, Philip.

Format:

Books

Publication Date

2003 2002

Excerpt:

: pricing considerations, approaches, and strategy -- Distribution channels -- Promoting products

Available: Copies:

1454.

Strategic management : formulation, implementation, and control

Pearce, John A.

Format:

Books

Publication Date

2003

Excerpt:

building shareholder value -- Strategy implementation: Implementing strategy through short-term objectives

Available: Copies:

1455.

Business & society : ethics and stakeholder management

Carroll, Archie B.

Format:

Books

Publication Date

2003

Excerpt:

Affairs -- The Concept of Corporate Public Policy -- Four Key Strategy Levels -- The Strategic Management

Available: Copies:

1456.

Human resource management : theory and practice

Bratton, John.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0614/2003045982-t.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol053/2003045982.html
Publisher description http://catdir.loc.gov/catdir/description/hol041/2003045982.html

Format:

Books

Publication Date

2003

Excerpt:

strategy and the impact of technology.

Available: Copies:

1457.

Strategic and competitive analysis : methods and techniques for analyzing business competition

Fleisher, Craig S.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009855659&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1567981
Table of contents http://www.gbv.de/dms/bowker/toc/9780130888525.pdf

Format:

Books

Publication Date

2003

Excerpt:

Analysis and its Relationship to Strategy and Competitive Intelligence -- The Techniques of

Available: Copies:

1458.

Strategic management : competitiveness and globalization

Hitt, Michael A.

Format:

Books

Publication Date

2003

Excerpt:

-level strategy -- Acquisition and restructuring strategies -- International strategy -- Cooperative strategy

Available: Copies:

1459.

Research methods for business students

Saunders, M. N. K.

Format:

Books

Publication Date

2003

Excerpt:

approach and choosing a research strategy / Mark Saunders, Philip Lewis and Adrian Thornhill -- Case 4

Available: Copies:

1460.

Gower handbook of supply chain management

Gattorna, John.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=e000xww&AN=1480686&site=ehost-live

Format:

Books

Publication Date

2003

Excerpt:

/ Developing an aligned supply chain operating strategy / Operating strategy: configuring segmented supply

Available: Copies:

1461.

The Boer War, 1899-1902

Smurthwaite, David.

Publisher description http://catdir.loc.gov/catdir/description/ste041/2003283524.html

Format:

Books

Publication Date

2002 1999

Excerpt:

' forces -- The British forces -- The rival commanders -- The Boer strategy -- The British are contained

Available: Copies:

1462.

Crucial conversations : tools for talking when stakes are high

Patterson, Kerry, 1946-

Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/2002001129.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/2002001129.html

Format:

Books

Publication Date

2002

Excerpt:

partner? This book offers readers a proven seven-point strategy for achieving their goals in all those

Available: Copies:

1463.

Purchasing and supply chain management : analysis, planning and practice

Weele, A. J. van.

Format:

Books

Publication Date

2002

Excerpt:

process -- Purchasing market research -- Purchasing and business strategy -- Sourcing strategy: getting

Available: Copies:

1464.

Strategic business planning : a dynamic system for improving performance & competitive advantage

Reading, Clive.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0913/2003428823-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2003428823-d.html

Format:

Books

Publication Date

2002

Excerpt:

-- Effective strategy -- Three generic strategies -- Company strategy -- Fixed cost base reduction -- Process

Available: Copies:

1465.

Strategic human resource management

Mello, Jeffrey A.

Format:

Books

Publication Date

2002

Excerpt:

Strategy -- Corporate Strategies -- Business Unit Strategies -- Distinctive Human Resources Are Firms' Core

Available: Copies:

1466.

Hospitality and travel marketing

Morrison, Alastair M.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-t.html

Format:

Books

Publication Date

2002

Excerpt:

Strategy: Market Segmentation and Trends -- Marketing Strategy: Strategies, Target Markets, Marketing Mix

Available: Copies:

1467.

International business : competing in the global marketplace : postscript 2002

Hill, Charles W. L.

Format:

Books

Publication Date

2002

Excerpt:

. -- pt. V. The strategy and structure of international business. ch. 12. The strategy of international

Available: Copies:

1468.

Modern systems analysis and design

Hoffer, Jeffrey A.

Format:

Books

Publication Date

2002

Excerpt:

Requirements: Conceptual Data Modeling -- Selecting the Best Alternative Design Strategy -- Design -- Designing

Available: Copies:

1469.

Management

Griffin, Ricky W.

Format:

Books

Publication Date

2002

Excerpt:

making -- Managing strategy and strategic planning -- Managing decision making and problem solving

Available: Copies:

1470.

The theory and practice of change management

Hayes, John, 1943-

Table of contents http://catdir.loc.gov/catdir/toc/hol031/2001058770.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol051/2001058770.html
Publisher description http://catdir.loc.gov/catdir/description/hol031/2001058770.html

Format:

Books

Publication Date

2002

Excerpt:

. Shaping implementation strategies and managing the transition -- 14. Shaping the implementation strategy

Available: Copies:

1471.

Strategic management in action

Coulter, Mary K.

Format:

Books

Publication Date

2002

Excerpt:

Strategic Management's Past -- Misconceptions About Strategy and Strategic Management -- Who's Involved with

Available: Copies:

1472.

Customer relationship management

Anderson, Kristin, 1962-

Contributor biographical information http://catdir.loc.gov/catdir/bios/mh051/2002277589.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2002277589.html

Format:

Books

Publication Date

2002

Excerpt:

. Managing Your Customer Service/Sales Profile -- 4. Choosing Your CRM Strategy -- 5. Managing and Sharing

Available: Copies:

1473.

Leading the revolution : how to thrive in turbulent times by making innovation a way of life

Hamel, Gary.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0718/2003267645-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1204/2003267645-d.html

Format:

Books

Publication Date

2002

Excerpt:

End of progress -- Facing up to strategy decay -- Business concept innovation -- Be your own seer

Available: Copies:

1474.

Purchasing and supply management

Leenders, Michiel R.

Table of contents http://catdir.loc.gov/catdir/toc/mh031/2001045008.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009976362&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/mh021/2001045008.html

Format:

Books

Publication Date

2002

Excerpt:

. Services Purchasing -- 18. Strategy in Purchasing and Supply Management.

Available: Copies:

1475.

Effective marketing : creating and keeping customers

Zikmund, William G.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html

Format:

Books

Publication Date

2002

Excerpt:

The nature of marketing -- Marketing management : strategy and ethical behavior -- Environmental

Available: Copies:

1476.

Contemporary labour relations

Finnemore, Martheanne.

Format:

Books

Publication Date

2002

Excerpt:

. Trade Unions: Goals, Strategies and Organisation -- 10. Management Strategy and Employer Organisations

Available: Copies:

1477.

Basic marketing : a global-managerial approach

Perreault, William D., Jr.

Format:

Books

Publication Date

2002

Excerpt:

organization -- Focusing marketing strategy with segmentation and positioning -- Evaluating opportunities in

Available: Copies:

1478.

The threatening storm : the case for invading Iraq

Pollack, Kenneth M. (Kenneth Michael), 1966-

Format:

Books

Publication Date

2002

Excerpt:

principal author of the CIA's history of Iraqi military strategy and operations during the Gulf War, Pollack

Available: Copies:

1479.

Sixth sense : accelerating organizational learning with scenarios

Van der Heijden, Kees.

Table of contents http://www.loc.gov/catdir/toc/wiley031/2002512673.html

Format:

Books

Publication Date

2002

Excerpt:

About the Future -- 4. The Impact of Culture and Cultural Assumptions on Strategy -- 5. Shaping the

Available: Copies:

1480.

Agile software development : principles, patterns, and practices

Martin, Robert C.

Table of contents http://www.loc.gov/catdir/toc/fy035/2002070056.html

Format:

Books

Publication Date

2002

Excerpt:

and Active Object. Ch. 14. Template Method & Strategy: Inheritance vs. Delegation. Ch. 15. Facade

Available: Copies:

1481.

Rethinking university teaching : a framework for the effective use of learning technologies

Laurillard, Diana, 1948-

Format:

Books

Publication Date

2002

Excerpt:

strategy -- Pt. II. Analysing the media for learning and teaching -- 5. Narrative media -- 6. Interactive

Available: Copies:

1482.

Asia's digital dividends : how Asia-Pacific's corporations can create value from e-business

Michael, David C.

Table of contents http://www.loc.gov/catdir/toc/wiley021/2001046531.html
Publisher description http://www.loc.gov/catdir/description/wiley036/2001046531.html

Format:

Books

Publication Date

2002

Excerpt:

Consulting Group, a firm that IDC has called "the world's premier strategy consulting firm for management of

Available: Copies:

1483.

Executive coaching : practices & perspectives

Fitzgerald, Catherine, 1946-

Table of contents http://www.loc.gov/catdir/toc/fy02/2001054342.html

Format:

Books

Publication Date

2002

Excerpt:

Strategy 185 -- Mary Jane Knudson -- 9 Using Executive Coaching in Organizations: -- What Can Go Wrong (and

Available: Copies:

1484.

Making the nation safer : the role of science and technology in countering terrorism

National Research Council (U.S.). Committee on Science and Technology for Countering Terrorism.

Format:

Books

Publication Date

2002

Excerpt:

strategy: states and cities, industry, and universities.

Available: Copies:

1485.

The principles and practice of educational management

Bush, Tony, 1943-

Publisher description http://www.loc.gov/catdir/enhancements/fy0657/2002104048-d.html
Table of contents http://www.loc.gov/catdir/enhancements/fy0657/2002104048-t.html

Format:

Books

Publication Date

2002

Excerpt:

-management : concepts and evidence / Leadership and strategy / School leadership in context--societal and organisational

Available: Copies:

1486.

The Small college guide to financial health : beating the odds

Townsley, Michael T.

Format:

Books

Publication Date

2002

Excerpt:

: tools for pulling back from the brink -- Financial and market diagnosis -- Financial strategy -- Small

Available: Copies:

1487.

Advertising media planning

Sissors, Jack Zanville, 1919-

Contributor biographical information http://catdir.loc.gov/catdir/bios/mh051/2002022717.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2002022717.html

Format:

Books

Publication Date

2002

Excerpt:

Frequency -- Brief History of Effective Frequency -- Marketing Strategy and Media Planning -- What a Media

Available: Copies:

1488.

Strategic operations management : the new competitive advantage

Lowson, Robert H., 1961-

Format:

Books

Publication Date

2002

Excerpt:

the reader with a clear understanding of the importance and nature of operations strategy by

Available: Copies:

1489.

Introduction to labour relations in South Africa

Finnemore, Martheanne.

Format:

Books

Publication Date

2002

Excerpt:

, strategies and organisation -- ch. 5. Management strategy and employer organisations -- ch. 6. The role of

Available: Copies:

1490.

Contemporary advertising

Arens, William F.

Format:

Electronic Resources

Publication Date

2002

Excerpt:

segmentation and the marketing mix: determinants of advertising strategy -- Research: gathering information for

Available: Copies:

1491.

Execution : the discipline of getting things done

Bossidy, Larry.

Format:

Books

Publication Date

2002

Excerpt:

strategy and operations -- The strategy process : making the link with people and operations -- How to

Available: Copies:

1492.

Who says elephants can't dance? : inside IBM's historic turnaround

Gerstner, Louis V.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0911/2002027523-b.html
Publisher description http://catdir.loc.gov/catdir/description/hc041/2002027523.html

Format:

Books

Publication Date

2002

Excerpt:

; Unstacking the stack and focusing the portfolio ; The emergence of e-business ; Reflections on strategy -- pt

Available: Copies:

1493.

Principles of service marketing and management

Lovelock, Christopher H.

Format:

Books

Publication Date

2002

Excerpt:

Handling and Service Recovery -- pt. 3. Service Marketing Strategy -- ch. 7. The Service Product -- ch. 8

Available: Copies:

1494.

Business logistics management : theory and practice

Vogt, J. J. (John J.)

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0614/2002283374-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0614/2002283374-d.html

Format:

Books

Publication Date

2002

Excerpt:

Competitive advantage created by logistics ; Logistics channel strategy ; Logistics planning

Available: Copies:

1495.

Management: a competency-based approach

Hellriegel, Don.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1409/00067936-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1409/00067936-d.html

Format:

Books

Publication Date

2002

Excerpt:

and Strategy -- Fundamentals of Decision Making -- Planning and Decision Aids -- Part 4. Organizing

Available: Copies:

1496.

International management : managing across borders and cultures

Deresky, Helen.

Format:

Books

Publication Date

2002

Excerpt:

International and Global Operations -- Formulating Strategy -- Global Alliances and Strategy Implementation

Available: Copies:

1497.

Youth participation : improving institutions and communities

Kirshner, Benjamin.

Format:

Books

Publication Date

2002

Excerpt:

conferences as a context for engagement / Building young people's public lives : one foundation's strategy

Available: Copies:

1498.

Practical aspects of interview and interrogation

Zulawski, David E.

Format:

Books

Publication Date

2002

Excerpt:

1. Introduction - Overview of the Process -- Pt. 1. Preparation -- 2. Preparation and Strategy -- 3

Available: Copies:

1499.

Evaluation for crime prevention

Tilley, Nick.

Format:

Books

Publication Date

2002

Excerpt:

Introduction : Evaluation of crime prevention -- Anticpated consequences : developing a strategy

Available: Copies:

1500.

Cracking creativity : the secrets of creative genius

Michalko, Michael, 1940-

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0909/2001280252-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0909/2001280252-d.html

Format:

Books

Publication Date

2001 1998

Excerpt:

-thinking strategy, showing how it has worked for creative geniuses and providing exercises that allow you to put it

Available: Copies:

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Management.

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(40)

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Leadership.

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South Africa.

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Production management.

(22)

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Brand name products.

(21)

Communication in marketing.

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Strategisch management.

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Competition, International.

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(19)

(18)

(17)

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(16)

(16)

(16)

Social responsibility of business.

(16)

Decision making.

(15)

Brand name products -- Management.

(13)

Communication in management.

(13)

International business enterprises.

(13)

Risk management.

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Sales promotion.

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Strategisches Management.

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Success in business.

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Economic development.

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Knowledge management.

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Managerial economics.

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Creative ability in business.

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Planification stratégique.

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Marketing -- Decision making.

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Organizational learning.

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Tourism -- Marketing.

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Business communication.

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Chartered Institute of Management Accountants -- Examinations -- Study guides.

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Corporate culture.

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Human capital.

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Security, International.

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Australian

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Strategy.

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Lehrbuch.

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Negotiation in business.

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Qualitative research.

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Selling.

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Service industries -- Management.

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South Africa -- Politics and government -- 1994-

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System design.

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Crisis management.

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Developing countries -- Economic conditions.

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Employee motivation.

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Employees -- Training of.

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Industrial productivity -- Measurement.

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