Making 15 minutes last : a study of how celebrity-fan relationships affect the celebrity brand

Underwear on the burning line : an exploratory study of how the global trend of environmental sustainability influences the textile disposal behaviour of young South African women living in suburban Johannesburg

An explanatory study focused on the value of content marketing with social media and why does it contribute to brand equity

South African political parties, manifestos and branding : an explorative study

Blogging : an explorative study on the culture of fashion & lifestyle blogging in South Africa

More to the mural : an exploratory study into the Cape Town street art and grafitti community

What is on the bottle : a study into key visual elements of South African wine label design and packaging

Modern and postmodern communication : a study of the Auditor-General of Cape Town and their approach to communication

Pep'd up! selling hope to the bottom of the pyramid : a case study unpacking how a South African retail giant boost consumer engagement and loyalty

Fashion involvement and social identity of young adult consumers : an explorative study of Cape Town University students

The strategy behind digital branded entertainment and real world interaction : a study to assist digital strategy in South Africa

Personifying a brand campaign : a case study : the evaluation of the 'My Spar' campaign strategy and consumer perceptions of the media execution of the campaign